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Transforming Donor Retention with the Donor Experience Matrix
Episode 42

Transforming Donor Retention with the Donor Experience Matrix

What if your nonprofit could keep donors engaged year after year, regardless of your team’s capacity? Katie Mendez, founder of Built to Raise, joins us to unpack her game-changing Donor Experience (DX) Matrix, designed for individual giving program...

Million Dollar Nonprofit · Tom Kelly

April 8, 202524m 18s

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Show Notes

What if your nonprofit could keep donors engaged year after year, regardless of your team’s capacity? Katie Mendez, founder of Built to Raise, joins us to unpack her game-changing Donor Experience (DX) Matrix, designed for individual giving programs.

Katie shares:


  • A breakdown of the four essential pillars of the DX Matrix (Thank, Share Impact, Engage, Solicit) and why they matter.
  • How nonprofits can provide thoughtful, personalized donor experiences—even with limited resources.
  • Actionable tips for structuring a donor experience plan that builds deeper connections to your mission.


If your organization is struggling with donor retention or looking to elevate your fundraising strategy, this episode is packed with insights you won’t want to miss.


Check out her free downloadable here - https://www.builttoraise.com/donorexperiencematrix

Connect with her on LinkedIn - https://www.linkedin.com/in/katie-mendez/