Episode 145: How to Keep Donors Engaged and Inspired to Give Again and Again
Most nonprofits completely overlook one of the easiest, most heartfelt ways to bring past donors back — celebrating the anniversary of their gift. In this episode of The Million Dollar Nonprofit, Tom Kelly reveals how to set up a fully automated “G...
Million Dollar Nonprofit · Tom Kelly
Audio is streamed directly from the publisher (audio-delivery.cohostpodcasting.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Most nonprofits completely overlook one of the easiest, most heartfelt ways to bring past donors back — celebrating the anniversary of their gift. In this episode of The Million Dollar Nonprofit, Tom Kelly reveals how to set up a fully automated “Giving Anniversary Campaign” that feels personal, handwritten, and deeply meaningful — without adding more to your plate.
You’ll learn the simple 3-step framework: Remember, Recognize, Re-Invite, so donors feel seen, valued, and inspired to give again naturally.
Using AI prompts and your CRM, you’ll build a once-and-done system that runs year-round, reignites relationships, and sparks recurring giving — all from a place of gratitude, not pressure.
Head over to our Instagram and DM us the word "AI' for our Free AI Nonprofit Growth Playbook. https://www.instagram.com/charityauctionstoday/