Wendy Clark: “Creativity is the biggest, most important lever you can pull.”
Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman
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Show Notes
As Global President and CEO of legendary ad firm DDB, Wendy Clark keeps pushing the company to break new ground. (Consider the branded Broadway Show she wrangled for Skittles!) Learn why Wendy believes the best creative campaigns can only come out of trust; how she’s used her perch to create a more diverse workplace, and how her experiences at AT&T, Coca-Cola, and even her early stint as a shift manager at McDonald’s have made her the thoughtful leader she is today.
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