Appraising your Business with Pete Butler of Valtrend | Marketing Expedition Podcast
Listen as Rhea Allen is joined by Pete Butler, Business Appraiser and Founder of Valtrend. In this podcast, you will learn how Pete Butler uses his knowledge to value privately held companies.
Marketing Expedition Podcast with Rhea Allen, Peppershock Media · Marketing Expedition Podcast
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Show Notes
Podcast notes:
How Valtrend got started - 1:05
What goes into valuing a business? - 1:45
ESOP - 3:22
Litigation support - 3:56
Understanding the value of a company - 5:15
Steps to take to increase the value of the company - 6:08
Recurring Revenue - 7:53
Marketing perspective (selling a company) - 8:26
Ownership of business building, risky? - 11:06
Process of company evaluation - 13:01
Privately owned businesses vs. publicly owned businesses - 15:21
Mergers and acquisitions -17:19
Exiting strategies -18:47
What makes a company valuable - 20:12
Culture value - 22:38
Examples of evaluations - 23:31
Recommendations - 25:15
Contact - 26:10
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