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Spaceback - Adapting social posts to display and video ads

Spaceback - Adapting social posts to display and video ads

Marketecture: Get Smart. Fast. · Ari Paparo

October 17, 20236m 38s

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Show Notes

Spaceback’s creative automation tools turn high-performing social posts into production-ready ads for brands like CB2, UGG, Ulta and Corkcicle. In our interview, Ari Paparo asks CEO Casey Saran to explain why brands need a vendor for this when they already have creative assets and production tools at hand (short answer: automation and authenticity). Saran also explains how Spaceback turns social video into production-ready CTV placements in 4K. Includes a demo.

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