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Lately - AI-assisted social content creation

Lately - AI-assisted social content creation

Lately’s platform ingests content ranging from blog posts to videos, and uses that material to recommend language for social posts using AI and machine learning to pick out and highlight to most engaging snippets and segments. The model is trained on the customer’s own content feed and style, as well as a broader set of data on what works. It can then automate those posts and publish them via HubSpot, Hootsuite and directly on social media. CEO Kate Chernis Bradley talks with Marketecture’s Jeremy Kagan.

Marketecture: Get Smart. Fast. · Ari Paparo

August 23, 20226m 18s

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Show Notes

Lately’s platform ingests content ranging from blog posts to videos, and uses that material to recommend language for social posts.

For more information about our expert, Jeremy Kagan: https://www.marketecture.tv/authors/author-quvE9hNqNw4

The full version of this episode is available at https://www.marketecture.tv/programs/ately-kate-bradley-chernis .

Visit Marketecture.tv to join our community and get access to full-length in-depth interviews.

Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.

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