iSpot - A look-up database for TV content and ads
iSpot’s system measures content and ad delivery across linear and streaming TV. In this interview with Mike Shields, CEO Sean Muller and Anthony Skinner, Chief of Engineering and Product, describe how the platform gathers data and provides reporting that spans 40 million TV devices.
Marketecture: Get Smart. Fast. · Ari Paparo
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Show Notes
CEO Sean Muller and Product Chief Anthony Skinner describe how iSpot measures streaming and linear TV, with coverage across 40 million TV sets.
For more information about our expert, Mike Shields: https://marketecture.uscreen.io/authors/author-Vh3qvaXix0g
The full version of this episode is available at https://marketecture.tv/programs/ispot-seanmuller-anthonyskinner .
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Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.
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