Episode 6: Ciarán O’Kane on European ad tech. Plus TTD earnings and Uber's ad network.
Marketecture: Get Smart. Fast. · Ari Paparo
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Show Notes
Our latest episode of the Marketecture podcast with Ari Paparo, Eric Franchi from AperiamVentures and Ciarán O’Kane from FirstParty Capital.
In this episode:
- The state of European ad tech
- European telecos creating a unified ID: https://twitter.com/astaniscia86/status/1624117393025794051
- The Trade Desk's blow-out earnings: https://finance.yahoo.com/news/trade-desk-q4-earnings-24-121609341.html
- Uber's $500 million ad business: https://www.wsj.com/articles/uber-and-lyft-claim-big-gains-for-their-ad-businesses-2b5e0ef7?mod=djemCMOToday
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Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.
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