Episode 14: What he saw - Matt Goldstein and Rich Caccappolo on modern publishing
Marketecture: Get Smart. Fast. · Ari Paparo
Audio is streamed directly from the publisher (traffic.megaphone.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Matt Goldstein, or "msg" as he's known, publishes the voluminous quarterly newsletter "What I Saw" covering all kinds of publisher and media trends. He and Rich Caccappolo, CEO of dmg media, join Ari Paparo to cover the state of the media business. We talk AI, SSP consolidation, vertical video, Google algo changes, and more.
Magnite going direct:
https://digiday.com/media/in-a-shrinking-marketplace-magnite-explores-media-trading-without-dsps/
Tom Tiscari estimates Magnite and Pubmatic’s take rates:
https://triscari.substack.com/p/43-magnite-pubmatic-unknown-take
Lou Paskalis has a new job monitoring news quality:
Visit Marketecture.tv to join our community and get access to full-length in-depth interviews.
Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.
Copyright (C) 2023 Marketecture Media, Inc.
Learn more about your ad choices. Visit megaphone.fm/adchoices