Episode 13: Ronan Shields on Netflix, B2B media, and the SSP-DSP war
Marketecture: Get Smart. Fast. · Ari Paparo
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Show Notes
Veteran ad tech reporter Ronan Shields from Digiday joins Ari Paparo and Eric Franchi to talk about his Netflix scoop, the state of B2B journalism, and the undeclared war between DSPs and SSPs.
In this episode:
- Sovrn take rates go to zero
- Competition act from Senator Mike Lee
- Semaphor on the history of OpenAI
- EU pubs don't like contextual data
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