Episode 119
Episode 119:🚨Blockbuster episode🚨The Google antitrust ruling + Mark Zagorski on what the critics have wrong about DoubleVerify
Marketecture: Get Smart. Fast. · Ari Paparo
April 18, 202544m 40s
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Show Notes
DoubleVerify CEO Mark Zagorski joins to discuss the evolving role of measurement, the use of AI, and how DV is addressing scrutiny, while Arielle Garcia and Alan Chapell break down the recent antitrust decision against Google’s ad tech stack and explore what it could mean for the future of competition and accountability in digital advertising.
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