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Claritas - A rundown of its segmentation, activation and measurement tools

Claritas - A rundown of its segmentation, activation and measurement tools

Marketecture: Get Smart. Fast. · Ari Paparo

January 30, 20236m 44s

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Show Notes

Claritas offers several products, including Identify (market research and insights), Deliver (audience and email activation), and Optimize (attribution).

For more information about our expert, Bryan Barletta: https://www.marketecture.tv/authors/bryan-barletta

The full version of this episode is available at https://www.marketecture.tv/programs/claritas-chase-miller .

Visit Marketecture.tv to join our community and get access to full-length in-depth interviews.

Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.

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