Let's Talk PR & More Show #49: Dick Grove, INK Inc Public Relations, on earned media and client relations
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Show Notes
Sherry Goldman's guest is Dick Grove, founder and CEO of INK Inc Public Relations. Sherry and Dick discuss the changes in the PR industry, changing agency-client relations and relationships, including the retainer model, and the importance of earned media in PR programs.
Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conversation on a topic or issue related to public relations and/or a discipline or issue that intersects with PR. Episodes of Let’s Talk PR & More! have covered campaigns run by organizations and companies; profiles of PR, marketing, and media professionals; industry trends; analysis of how PR managed key situations; the media and changing media landscape; digital communications and marketing; strategy; the growing influence of AI, and more. The show airs weekly on WRHU-FM and is also available as a podcast. For more information on the show and/or Sherry Goldman, visit www.goldmanpr.net.