Let's Talk Loyalty

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. On 20th March 2020, Adam Posner posted a call to action on LinkedIn asking loyalty and business professionals worldwide to collaborate and contribute ‘119 customer loyalty ideas to beat COVID-19'.By the 7th of April 2020, the target of 119 ideas was achieved and an eBook was compiled featuring expert insights from 63 loyalty experts around the world.In this episode of "Let's Talk Loyalty" I interview Adam for his favourite ideas and share my own. A super useful eBook at this unusual time of challenge yet with some emerging opportunities to evolve.Show Notes: 1) Adam Posner2) The Point of Loyalty3) 119 Ideas to Beat Covid-194) "For Love or Money" - Report on 2020 trends in the Australian Loyalty Market5) Australian Shoe Shop Goes Digital First6) For Good Causes UK

As the loyalty platform partner for brands like Dell, Dunkin' and Walgreens, Epsilon powers customer conversations and communications for some of the best brands in the world. In this episode, I interview their Vice President of International Operations, Joseph Taylor who shares his insights on key opportunities for loyalty program managers around the world.With a background running customer programmes and platforms for leading brands like Adidas and Nokia, Joseph explains how best to manage complex global data privacy requirements, programme design evolution and even the sensitive but important area of managing programme liability in the current challenging climate of Covid-19.We discuss how loyalty programmes are becoming an even more critical tool for brands to build trust and relationships - beyond just transactions and rewards.With fascinating insights on loyalty preferences around the world, Joseph shares his experience how members have vastly different expectations of brands and their loyalty programmes in countries such as China, Japan and France. A truly global perspective with plenty of ideas for programme managers worldwide.This episode is sponsored by Epsilon.Show Notes:1) Epsilon EMEA 2) Privacy Article by Joseph Taylor 3) Nielsen4) IRI Research5) You Gov6) Kantar 7) Ipsos

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. As President of the AAdvantage Program and Vice-President of Customer Loyalty and Insights at American Airlines, Bridget Blaise-Shamai leads a team of over 700 loyalty and customer service professionals running one of the world's most popular loyalty programs.Founded in 1981, the American Airlines Advantage program boasts almost 40 years of expertise with a clear intention to continually delight customers - even during this current quarantine when so many of us cannot travel.Bridget (who I am delighted has Irish heritage) shares how American Airlines is focusing on destination inspiration, exciting options to enjoy ground-based rewards as well as an innovative "lifetime status" opportunities in order to keep customers engaged, and also some of the key lessons she and her team have learned along the way.Show Notes: 1) Bridget Blaise-Shamai 2) AAdvantage Program 3) Ted.com4) Simon Sinek 5) Shelly Palmer

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. In today's episode of "Let's Talk Loyalty", I chat to Simon Rowles, a fellow Customer Loyalty Marketing Professional (CLMP) and CSN consultant for Australia.Simon has a unique background in technology development which gives him a fascinating perspective on emerging technology in the loyalty industry and how disruptive platforms can offer innovative ideas that truly drive increased customer engagement and retention.Led by some great loyalty statistics, Simon discusses how Australia is responding to Covid19 and talks through some exciting ideas that will appeal to loyalty programme managers worldwide.Show Notes: 1) Simon Rowles: https://www.linkedin.com/in/simonrowles/2) Beyonde3) www.Bink.com4) www.UpgradePack.com5) www.FlyBits.com6) Ben Evans – newsletter - https://www.ben-evans.com/7) Mark Ritson - https://www.marketingweek.com/mark-ritson/8) Bob Hoffman - https://www.bobhoffmanswebsite.com/9) Wise Marketer - https://thewisemarketer.com/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. This episode of "Let's Talk Loyalty" was recorded in early March 2020 - some weeks before all of our lives were consumed by the very real threat of the Corona Virus. I had written an article about the key UK Trends predicted in 2020 for my colleagues in Liquid Barcodes - and wanted to share these ideas with my own audience as well as theirs.The UK market is a dominant influence on marketing worldwide and one of my favourite resources to stay up to date on how technology, communications and UK culture are evolving is published by Mindshare.Every year, they publish a report on UK trends which is useful and insightful, so this article discusses their conclusions on the top five trends for 2020 - and indeed for the decade to come! From 5G, through to adoption of innovative technologies such as 5G, and the insatiable demand for quality content, this episode summarises how consumers are feeling about emerging trends - ideas and insights that loyalty marketers need to consider as we plan and manage our programmes.With thanks to Liquid Barcodes.Show Notes:1) Mindshare UK2) Mindshare UK Trends Report.3) Liquid Barcodes - Loyalty Marketing Platform for Convenience Retailers

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. The Chalhoub Group is the largest retailer for luxury across the Middle East since 1955 with over 12,000 employees and a portfolio of some of the most exclusive brands in the world. With over 700 stores, the Group has spent the last two years defining and developing a unique loyalty programme proposition to appeal to premium customers and the luxury brands themselves.In this episode of "Let's Talk Loyalty", I interview Nida Unas, Head of Group Loyalty at Chalhoub Group who tells us about MUSE - the programme that has been developed to reward premium Chalhoub customers with luxury experiences.She shares with us some of the new ideas and solutions emerging through the programme as malls in the Middle East remain closed for now.Show Notes: https://www.linkedin.com/in/nidaunas/https://www.experience-muse.com/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. With much of the world locked down for the forseeable future, the conversations around loyalty are changing. Safeguarding our customers, our staff and ourselves has become our biggest concern.While businesses adapt and loyalty programmes evolve, agile retailers who may never have needed to allow their customers to "pre-order and pre-pay" are now recognising the power of digital platforms to support social distancing, particularly in convenience retail.As a consultant to the convenience industry, working with Liquid Barcodes, this episode unapologetically promotes a unique online solution and a tool that can be implemented by any retailer in just one week, in order to help retailers protect their customers and staff, and further build trust and loyalty long-term.Show Notes: Bob SteinThe (pre) "Order and Pay" solution from Liquid Barcodes (loyalty platform for convenience retail)

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. With an extra-ordinary career spanning almost 30 years for some of the world's top loyalty brands, Amanda Cromhout is a recognised leader in loyalty. Now based in South Africa, she has created a dedicated loyalty agency which publishes an annual white paper on the key trends in loyalty with South African consumers.Listen to this week's episode to learn why some consumers in South Africa DON'T use loyalty programmes, and which ONE programme they rate above all others (if they HAVE to choose). Plus hear about the grocery programme that launched in late 2019 and signed up an amazing one MILLION members in just their first week.Show Notes: 1) Truth Loyalty Agency South Africa 2) Truth White Papers

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Coalition programmes are notoriously difficult to get right. Managing partners, data and a compelling value proposition are extremely difficult to do – but the power and potential of these programmes is extra-ordinary – as proven by flybuys Australia when it recruited a million members in its first week alone!Phil Hawkins is Operations Director for flybuys and has spent much of his career supporting its incredible success.In this episode of “Let’s Talk Loyalty” Phil talks us through 5 lessons he has learned about loyalty marketing over the last twenty-five years.Show Notes:Phil Hawkinsflybuys Australia

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Airline loyalty programmes around the world are recognised and respected as the pioneers of the industry, driving billions of dollars of ancillary revenue for those that truly delight their members.As one of the largest airlines in the world, Emirates Airline is approaching the 20 year anniversary of its loyalty programme Skywards which now boasts over 27 million members around the world.Today's episode features an exciting conversation with Dr Nejib Ben Khedher, Divisional Senior Vice President in Emirates who has led the digital transformation of Skywards in recent years - including some key statistics and incredible insights on what's working well for Skywards already and what to expect in the industry in the years to come.Show Notes: Skywards Loyalty ProgrammeDr Nejib Ben Khedher, Divisional Senior Vice President, Emirates Skywards at Emirates

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. This week I am super excited to announce a partnership with my friends in "The Wise Marketer™" - the world's most widely read source of news, and insights on everything to do with loyalty and customer-centric marketing.Both they and I are equally passionate about sharing knowledge in the loyalty industry and this partnership is the perfect way to do that.Today's episode features an interview with the CEO of The Wise Marketer - Bill Hanifin - a group which also includes the "Loyalty Academy™" and the Loyalty Guide, known as the bible in the loyalty industry.I am extremely proud to be working with the team there to add my "voice" and interviews from around the world as weekly content for their audience and excited to be part of the world's biggest loyalty community.

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Loyalty programmes are best known as a powerful tool to drive consumers to buy more and spend more however in some rare cases such as "Bella Mossa" in Italy, the programme is drive social change and sustainable behaviour.In this episode, Dan Gipple, founder of Better Points, together with Marco Amadori of the City of Bologna Public Transport Authority, created a unique programme to incentivise residents of Bologna to cycle, walk and use public transport instead of driving - and with remarkable results. This loyalty programme was even featured by the BBC in their "World Hacks" series!We discuss human behaviour, the psychology of consumer loyalty and some ways in which programmes can be funded when the objectives are non- commercial.Show Notes:BBC News - Clip featuring the city of Bologna's loyalty programme.Bella Mossa - Using Rewards to incentivise citizens of Bologna to drive less frequently,Dan Gipple.Better Points Platform.

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. CX – or “customer experience” has exploded in recent years as a powerful business tool that truly drives customer loyalty and advocacy – not “just” using structured loyalty programmes, but by re-engineering your whole business in order to delight customers.Today’s episode of “Let’s Talk Loyalty” features an interview with Michael Killeen, founder of the “CX Academy” to figure out why so many companies are appointing CX professionals in their senior management teams, and how we as loyalty professionals can leverage our expertise in customer retention in order to lead CX initiatives.Listen to learn what brands are seen as the global leaders in CX and how you can upskill and apply similar powerful frameworks in your company.Show Notes: https://thecxacademy.org/https://www.linkedin.com/in/michael-killeen-cx/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Australia is renowned as a sophisticated market when it comes to loyalty - and who better to talk us through it than Sarah Richardson - Chairperson of the Australian Loyalty Association. Sarah has an extensive career that spans over twenty years in direct marketing, CRM and also strategic loyalty programmes on both the agency and client side.Sarah now operates her own consultancy firm and loves to bring together the loyalty community in key cities in Australia to share ideas, training and inspire each other.Show Notes: https://www.linkedin.com/in/sarah-richardson-47852155/https://www.australianloyaltyassociation.com/https://www.sciensa.com.au/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Film, music and games are all assets that loyalty programme owners can leverage to drive emotional engagement with members. Listen to this episode to hear partnerships expert Tom Sugg from Brand Culture London explain how to leverage the power of the world's most popular entertainment brands as partners to engage your customers around their passion points.

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Running a loyalty programme can be challenging in many ways - with so many internal stakeholders and members to manage,. From platform decisions, through to legal and privacy management and of course increasing expectations for programmes to drive measurable returns.Who can you turn to for advice, a second opinion and access to global loyalty brain power? One place is the "Customer Strategy Network" - of which I'm delighted to be a member.Our organisation is a global network of loyalty practitioners available to support loyalty projects on a freelance and flexible basis as needed.Today I chat to Nick Chambers who leads the Customer Strategy Network and we discuss the types of projects we support and work we do - for those time when you might need some extra support to optimise your loyalty programme.With fifteen loyalty experts across 11 countries worldwide, there's always help on hand if you need it.Show Notes:https://www.linkedin.com/in/chambersnick/https://www.customerstrategynetwork.com/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Today's episode discusses my ideas on loyalty TRENDS emerging for 2020 and beyond.Beyond the more frequently-touted ideas around personalisation, subscription programmes and environmental considerations, I've chosen three topics that excite me that include some innovative opportunities to consider as you plan your programme's evolution.Show Notes:1) The CX Academy: https://thecxacademy.org/2) Gartner Customer Experience Survey: https://www.gartner.com/smarterwithgartner/key-findings-from-the-gartner-customer-experience-survey/3) McCafe Campaign - Creating Emotional Loyalty: http://www.liquidbarcodes.com/mcdonalds-loyalty-campaign-brewing-good/4) PWC Report on Voice Assistants: http://explore.pwc.com/c/pwc-voice-assistants

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Deon Olivier is an expert loyalty consultant in South Africa with over two decades of experience across telecommunications, financial services and fuel and convenience retail. Today we discuss Discovery Vitality - a world-leading loyalty programme within the health insurance, car insurance and banking sectors. We also discuss some unique concepts within retail banking as well recent developments in fuel retail and convenience stores in the South African market.Show Notes:Deon Olivier: https://www.linkedin.com/in/deonolivierwoodstock/Harvard Business Review Case Study: https://store.hbr.org/product/discovery-limited/715423Press Release: Apple Technology: https://bit.ly/2uwlNbB

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Today's episode of "Let's Talk Loyalty" features exclusive insights from an award-winning UK loyalty programme that's loved by millions.The brief: How can you make customers feel truly recognised and appreciated when faced with negative media perceptions, industry regulations and an intensely competitive landscape? British Gas Rewards set out in 2017 to do exactly that.Instead of a points-based coalition programme, customers were asking for simplicity and exclusivity and so the new British Gas Rewards team created a unique format and customer proposition in record time.In partnership with detailed data and UK loyalty market insights from their partnerships/marketing agency Mando-Connect, British Gas built an award-winning loyalty programme that has successfully reduced churn and increased NPS with millions of customers.Listen in to the last episode of our first season of "Let's Talk Loyalty" to learn lessons on how a passionate team can achieve speed and scale when driven by a vision of excellence and empowered by C-Suite support.Show Notes:British Gas Rewards: https://www.britishgas.co.uk/rewards.htmlBritish Gas Rewards Partnership Agency: www.Mando-Connect.co.ukReport/research: What UK consumers think about loyalty: https://www.mando-connect.co.uk/research-yougov-what-brits-think-of-loyalty/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. KPMG is one of the world's top management consulting firms and one of the "Big Four" accounting organisations globally with offices in over 150 countries globally.Its advisory services include advising governments, public and private firms on best practice in customer experience and driving loyalty.This includes comprehensive research including its latest report entitled: " The Truth about Customer Loyalty" - described as a report in which the world’s consumers reveal what keeps them coming back.A comprehensive interview discussing this brand new global loyalty report (published November 2019) with Selim Tanfous, KPMG Associate Director for the Lower Gulf Region.Show Notes: The Truth About Customer Loyalty - 2019 edition Customer Experience Report 2019 edition. Me, My Life, My Wallet (2018 KPMG Loyalty Research Report) Other Loyalty Resources: Loyalty 360 - The Association for Customer Loyalty

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. The British Airways Executive Club is an industry-leading loyalty programme designed to engage frequent fliers all over the world. This episode discusses how British Airways is using the Executive Club to differentiate itself in the truly competitive landscape of airline travel.As Loyalty Manager for British Airways, Niall Rooney shares his insights on key trends in loyalty marketing and how customer preferences and performance are driving the airline's internal thinking to ensure these key customers are continually recognised and rewarded.Niall also shares some great statistics on how and why British Airways Executive Club continues to improve capacity to reward seats for customers, as well as key areas of focus for the airline.Show Notes:1) Innovation Agency that British Airways Executive Club partnered with for loyalty ideas and insights.https://www.happen.com/2) Press Release and key statistic:"British Airways Greatly Boosts Reward Seat Availability"https://www.ideaworkscompany.com/june-26-2019-press-release3) Simple Flying.comThis episode is published in partnership with Simple Flying.com - the go-to source for everything in global aviation.

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Climate change is the number one concern for millions of people around the world - whether we've been directly affected by it or simply alarmed by the damage our lifestyles are doing to the planet.It's time to find tools to measure and minimise our impact on the planet and Earth Rewards is a brand new solution doing exactly that!Listen to this episode to learn how ANY loyalty programme can partner with Earth Rewards to make a real difference to the environment and impress consumers by demonstrating a real commitment to taking action. We also chat about how we as individual consumers can take positive action too.Show Notes:Website: https://earthrewards.net/Nielsen Research on Importance of Brands supporting the environment: https://bit.ly/33oceHnDeloitte Millennials Research: Report.Book by Mike Berners-Lee: How Bad Are Bananas?Contact:Email: paula (at) letstalkloyalty.com

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Sports fans are incredibly loyal advocates of their Clubs - sometimes from generation to generation. So why would a professional football Club like AS Roma invest in a loyalty programme??This episode discusses the clever strategies and approach taken by AS Roma with the help of their agency Advice Group - resulting in them winning three separate loyalty awards in the 2018 Loyalty Magazine Awards - including Best Regional Champion of the Year for Western Europe.I interview Laura Cagnacci about their strategy and performance and insights from various industries driving loyalty and direct relationships with customers.

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. For anyone involved in designing and operating loyalty programs, a key goal is to understand why loyalty programs can sometimes fail to prevent that happening to yours!The "Delphi Report" is released each year to source insights from leading loyalty practitioners around the world and this year's topic is exactly this question.This free report features insights from 34 experts from 14 different loyalty markets around the world for their insights on "Why Programs Fail".This podcast discusses the top five and explains where you can download the full report for free.Produced and directed by Mike Capizzi of Marketing Strategists LLC, co-founder of The Wise Marketer Group and Dean of The Loyalty Academy.Resources:Download the FREE report "Why Loyalty Programs Fail" https://www.thewisemarketer.com/research/introducing-the-2019-delphi-report-why-loyalty-programs-fail/https://www.thewisemarketer.com/https://loyaltyacademy.org/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. 7-Eleven Denmark won the "NACS International Convenience Retailer of the Year" 2019 award - having reinvented its business from a kiosk operator to a destination for Danish consumers to enjoy fabulous healthy food.From perfecting its products to connecting with customers, 7-Eleven is a customer-centric company with a vision to continuously innovate as a world-leading retailer, already operating a powerful loyalty programme with a mission to truly connect with customers.Join episode ten to hear how Managing Director Jesper Østergaard thinks about winning customer loyalty, using global insights and digital tools to differentiate his stores in the busy world of convenience retail!Show Notes:Consumer trends insights and reports:https://www.pejgruppen.com/en/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. After seven incredible interviews, this episode looks back at the seven key lessons I've learned from my expert guests on the show."Let's Talk Loyalty" is designed to be educational and inspiring for any of us focused on engaging customers and retaining them to drive profitable business growth.This summary episode is perfect if you've missed any of the great interviews - so you can listen back to anything relevant - or simply catch up with some inspiring statistics about our industry.

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Few loyalty professionals can boast in excess of two decades of expertise running loyalty programmes across both consumer and business brands.Leanne Papaioannou set up "Chilli Pepper" as Ireland's only dedicated strategic loyalty agency over sixteen years ago, to advise customer-focused clients how best to capture, understand and convert marketing insights in to loyalty programmes and customer strategies that drive true brand advocacy.Leanne's expertise spans fuel and convenience retail, insurance, telcos, energy and our conversation includes insightful ideas from the evolution of loyalty practices in the Irish market, through to the latest global insights on capturing and driving your net promoter score in new and useful ways.Key Resources Recommended in this Show:1) Glassbox brands concept:https://trendwatching.com/quarterly/2017-09/glass-box-brands/2) Net Promoter Score concept (NPS):https://hbr.org/2003/12/the-one-number-you-need-to-grow3) Customer Trends and Insights:https://www.jwtintelligence.com/https://trendwatching.com/4) Forrester Research: Customer Loyalty Playbook 2019 https://www.forrester.com/playbook/The+Customer+Loyalty+Playbook+For+2019/-/E-PLA250Contact Details: https://www.linkedin.com/in/leannepapaioannou/http://www.ChilliPepper.ie

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Helène Brand is one of the team of loyalty marketers responsible for the outstanding performance of the internationally-recognised and award-winning loyalty programme in South Africa called "My School My Village My Planet". In this episode, she talks through the advantages and challenges of using a community-based loyalty programme and the incredible results that can be achieved when it's done well.Helène now works as a freelance marketing consultant and she's passionate about using storytelling to define your brand's purpose, creating compelling concepts which drive consumer loyalty both directly and indirectly.She also shares a fantastic example of leveraging intentional behaviours to drive social change with a case study about an organisation called "Global Citizen" - a new model for loyalty that brands can connect with if they are focused on creating social or environmental change.Show Notes: Hèlene Brand - LinkedIn profileEmail: [email protected] Miller’s StoryBrand: Book and PodcastMichael Hyatt: Lead to Win podcast Nudge: Book by Thaler and Sunstein on how to improve decisions about health, wealth and happiness - useful as someone in the loyalty space who wishes to influences customer behaviour that will maximise benefit for the customer and the business.

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. It's been said that loyalty marketing is one of the most powerful and effective tools for any commercial marketer - and Crispin Rogers can prove it.Download this show to hear from the man who originally led the assessment and development of loyalty programmes for Shell worldwide - a notoriously challenging industry to drive profitable customer behaviour.Crispin shares insights across fuel retail and payments and then shares his own truly big idea - to access the £7 BILLION of unspent loyalty points in the UK market alone - helping customers donate them to the charity of their choice.This podcast talks through how "For Good Causes" ensures customers, brands and charities all benefit from leveraging the power of loyalty programmes to benefit whatever charity or cause their customers care about.Crispin Rogers: https://www.linkedin.com/in/crispinrogers/https://www.forgoodcauses.org/[email protected] Notes: https://www.dunnhumby.com/https://www.beyondanalysis.co.uk/http://www.myschool.co.za/ - MySchool MyVillage MyPlanet programme

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Episode five of "Let's Talk Loyalty" discusses an award-winning loyalty programme in the education sector in the Middle East region.Today I chat to its creator, Manav Fernandez, a loyalty consultant based in Dubai who developed the entire strategy, identity, value proposition, platform solution and communications strategy for "GEMS Rewards" programme - developed as a unique way to help offset the costs of private education for families.The programme won the "Loyalty Magazine" award for the BEST loyalty programme in the Middle East and Asia region in 2018.Show notes of useful links/assets mentioned by Manav:Online Learning:- Coursera- Lynda.com- Udemy.com- https://www.edx.org/Books: - Sapiens by Yuval Hararihttps://www.ynharari.com/book/sapiens/- Hitmakers by Derek Thompson https://www.amazon.com/Hit-Makers-Science-Popularity-Distraction/dp/110198032XContact Details:Email: [email protected]: https://www.linkedin.com/in/manav-fernandez-3a12655/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Mike Atkin has advised, launched or worked on over 85 loyalty programmes in his 30 year career to date and is one of the best known experts in the loyalty industry. His work spans every sector from grocery (Tesco), to fuel retail (BP and Shell) through to coalition programmes and loyalty platform technology.A real loyalty expert to listen to and learn from about loyalty marketing.https://www.linkedin.com/in/mikejatkin/[email protected] #loyaltyguruhttps://www.customerstrategynetwork.com/Show Notes:Training Sources:http://www.LoyaltyAcademy.org for CLMP (Customer Loyalty Marketing Professional) Qualification.https://thecxacademy.org/ for Customer Experience training.Staying up to date/Loyalty Resources and References:http://www.TheWiseMarketer.com - Loyalty Newsletterhttp://www.TheLoyaltySurgery.com - UK Loyalty Conference Oct 2019https://loyaltyacademy.org - US Loyalty Conference March 2020

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. 3Plus is the award-winning loyalty programme for the Three mobile phone network in Ireland.This show discusses the history of 3Plus, what it offers customers and the superb results it has achieved in the last few years.Contact details for Siobhan Lynch, Loyalty Manager, 3Plus Ireland:https://www.linkedin.com/in/siobhan-lynch-a28bb36/

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. As a loyalty marketing professional, Sanjeev Nichani has worked with some of India's top loyalty programmes, including Loylty Rewardz - a programme for over 100 million banking customers in India, AIMIA, and now Raymond Rewards, a men's retail fashion proposition that recognises and rewards customers across all markets segments and across 1,000 retail stores.Includes insights on launching a loyalty programme within a franchise business, upcoming ideas to engage with members in digital channels and where Raymond Limited is focusing its commercial strategy in 2019 through to 2025.Show Notes:Guest: Sanjeev Nichani

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. An introduction to your show host - Paula Thomas and a background to the show. Designed exclusively for loyalty marketing professionals, this episode introduces some of the key people in the industry as well as the main media publications for loyalty marketing professionals.