Legal Talk Network - Law News and Legal Topics

Host Jill Francisco is joined by NEW Paralegal Voice cohost (and a longtime friend of the podcast) Tony Sipp. Together, they kick off the new year with a rundown of upcoming events and news in the paralegal profession. NALA Conference and Expo, July 12, in Boston. New continuing education requirements are coming. Are you ready? NALA’s six-part series on real estate education, coming soon (and why you need this) Black History Month and how diversity and inclusion makes you better and helps you support your firm. We’ll also take a look at the current state of paralegal work with the NALA jobs report. How has the profession changed in recent years? You’d be surprised at how technology affects the tasks we all do and why it’s so important to stay current. You never know when you’ll be asked to step up to something new. The paralegal profession is never dull. Mentioned in This Episode: Los Angeles Paralegal Association NALA American Heart Association 2023 NALA Conference and Expo NCCA PSI Exams NALA Job Analysis Survey Advanced Certified Paralegal Exam NALA Webinars Black History Month Embracing Diversity Through Inclusion: Round Table Learn more about your ad choices. Visit megaphone.fm/adchoices

What is a holistic SEO strategy? And how do you leverage Google to boost your SEO while using current strategies and technologies? Joining me for this conversation is Gert Mellak, the founder and CEO of SEOLeverage.com - an SEO agency that helps course creators, coaches and e-commerce sites grow their SEO in a conversion-focused way. Gert is also the author of the book “The ERICA Framework”, in which he describes his consistent, conversion-driven way of approaching SEO, which has led to clients sticking to his consulting program for years, while steadily improving their results. Gert gives listeners actionable tips on: [1:30] How the digital marketing industry has evolved over the last 20 years [3:05] How user behavior has changed over time [6:50] How to make content more 'search-friendly' [9:30] The importance of content structure and design [13:35] ​​How to look at SEO from a conversion perspective [19:40] How to leverage your competitor's rankings and use it towards your benefit [24:10] The two types of SEO and how to use them [29:35] Leveraging change as your industry and the market changes [31:30] Gert's book recommendation [36:25] One SEO tip that works every time Resources mentioned in this episode: Work Less, Make More by James Schramko Connect with Gert here: Instagram Twitter LinkedIn Facebook https://seoleverage.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Today's guests, Erik and Elliot, will be joining Christopher on our upcoming Community Table live Q&A on February 16, 2023 to discuss all things marketing. Sign up here (it's free) to join us so you can get your questions answered! ----- Acquisition, from cold lead to paying client, is the important stuff. Marketing is one of three pillars of a successful firm: finding and signing new clients. Guests Erik and Elliot Alicea, co-founders of Empirical360 legal marketing, have a passionate focus on law firm marketing built on ROI, return on investment. Get real bang for your marketing buck. Automation may not be your best bet when it comes to generating cold leads. The process differs from referrals, you need to be personal. People only look for a new lawyer when they are in trouble, so be compassionate, be human. Reach out. And by all means, answer the phone. Learn to measure the return on your marketing dollar. There should be accountability and measurable results. Know what it’s costing you to land every new client. How do you know if you got your money’s worth? And when you get a lead, hey, that’s not the end. Get the contract signed, that’s work. (Plus, if you had only ONE channel for marketing your firm, which would it be? Can you guess the answer?) Learn more about your ad choices. Visit megaphone.fm/adchoices

DeMario Thornton welcomes Professor Deleso A. Alford to discuss her work at the intersection of legal and medical education, where her scholarship helps students gain a broader understanding of how race, gender, and classism have shaped these two fields of study. Professor Alford shares highlights from her studies of Henrietta Lacks, critical race theory, cultural competency, and other histories (or HER stories) of black women and their experiences in our healthcare systems. Professor Deleso A. Alford is the Rachel Emanuel Endowed Professor at Southern University Law Center. Learn more about your ad choices. Visit megaphone.fm/adchoices

Some of the unique challenges women face in their careers may actually stem from differences in the ways men and women communicate in the workplace. Molly Ranns and JoAnn Hathaway talk with bestselling author and executive coach Dr. Lois Frankel about strategies that help women communicate with impact, avoid common pitfalls, and advance in their career. Check out Dr. Frankel’s audiobook: Nice Girls Don't Speak Up or Stand Out: How to Make Your Voice Heard, Your Point Known, and Your Presence Felt Dr. Lois P. Frankel, President of Corporate Coaching International, is a bestselling author, executive coach, and an internationally-recognized expert in the field of leadership development for women. Learn more about your ad choices. Visit megaphone.fm/adchoices

In fall 1982, seven people in the Chicagoland area died after taking cyanide-laced Tylenol capsules, and no one knew why or who might be next. Law enforcement quickly determined that the poisoned bottles had been placed on store shelves to kill unsuspecting customers. But who would commit such a heinous act? What was their motive? Those questions would elude investigators for decades, making this one of the U.S.' most notorious unsolved cases. Award-winning investigative reporters Stacy St. Clair and Christy Gutowski of the Chicago Tribune have uncovered new and critical clues in the case and have detailed their findings in their new true crime podcast, "Unsealed: The Tylenol Murders." In this episode of CBA’s @theBar, they join hosts Trisha Rich and Maggie Mendenhall Casey to discuss what they uncovered and what the future may hold for the investigation. In addition to this episode, we encourage you to listen to the Chicago Tribune’s full podcast series discussing the case which is available on a variety of platforms available at the following link: Home - Tylenol Murders 40th Anniversary (chicagotylenolmurders.com). Learn more about your ad choices. Visit megaphone.fm/adchoices

Information governance, or IG, is the new term (and then some) for records management—now encompassing the entire life cycle of information from creation to disposition. Dennis and Tom talk lawyers through the basics of an effective IG framework and the need for us to understand up-to-date best practices and legal obligations for data privacy, security, litigation readiness, and, eventually, disposal of information. The guys also discuss AI developments in IG and its potential within future systems. Later, how would you like to have Dennis and Tom’s answer to any and every collaboration question you could think of? The guys discuss the possibility of developing a GPT3 chatbot fluent in The Lawyer's Guide to Collaboration Tools and Technologies: Smart Ways to Work Together. As always, stay tuned for the parting shots, that one tip, website, or observation you can use the second the podcast ends. Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for answers to your most burning tech questions. Mentioned in This Episode: A Segment: Contoural Webinars MER Sapient ACEDs B Segment: Creating a ChatGPT Chatbot out of our book Pick a Book to Talk to Parting Shots: Vacay Learn more about your ad choices. Visit megaphone.fm/adchoices

No one said hiring and keeping a strong team was easy, but it’s definitely possible. Sara interviews Lawyerist Lab member, Chong Ye, about the success he’s found in hiring great people and building a strong team, even in a down market. Links from the episode: Pre-order our new book! For Better or for Work Thanks to Posh Virtual Receptionists, Clio, & Gavel for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

Also, let's talk about Biglaw and cancel culture. How much continuing power should a judge have over the lives of defendants who plead guilty? A judge recently forced a woman to withdraw and apologize for statements diverting blame for an incident that she'd admitted to in court. A January 6th defendant is in hot water for the same thing. Prosecutors use overcharging and the ordeal of trial to leverage defendants into pleading guilty but a guilty plea has to mean something, doesn't it? Also, we discuss whether Biglaw has a cancel culture problem (it doesn't) and Judge Ho's case research (it's bad). Learn more about your ad choices. Visit megaphone.fm/adchoices

Are Gyi and Conrad even real anymore? The “guys” discuss the most effective and efficient use of your marketing dollar. Then, it’s into the listener mailbag to commiserate over the ubiquity of unbearable (but SEO-optimized!) legal content. We’re not sure who carries eggs in baskets anymore, but we’re all familiar with the classic idiom. And, it applies to your marketing mix as well. Gyi and Conrad evaluate each of the major marketing channels, weighing cost and time-to-success to help you think through how to build a own well-rounded (egg-shaped?) and effective marketing portfolio. Then the guys respond to a listener question: Has compelling, useful content died in Legal? Lawyers are supposed to be good writers, right? So, how come so much of their marketing content is just plain awful? It seems that we all stopped creating content that an actual person would find useful in favor of serving our SEO god, Google. Remember, the client journey doesn’t end when they click your link. You still have to convince them to actually hire you. Hold fast, don’t give up; you can still create good content and win the SEO wars. The News: Gyi talks Google Business Profiles on Legal Talk Network's New Solo podcast Google's latest approach to ChatGPT content Lawyerist’s "Best Law Firm Websites" contest ABA Tech Show: Register now! Learn more about your ad choices. Visit megaphone.fm/adchoices

Rule 8.4 of the Model Rules of Professional Conduct, dealing with Misconduct, is subtitled with the phrase “Maintaining the Integrity of the Profession”. When attorneys engage in unethical behavior, it is believed that their actions harm the industry. As such, disciplinary procedures are a key feature to maintaining the legitimacy of not only the profession, but the legal system as a whole. Usually, attorney disciplinary matters don’t enter the broader public discourse, but, in the wake of the 2020 presidential election, we have seen an increase in high-profile attorney disciplinary matters. Attorneys like Rudy Giuliani and John Charles Eastman, and the disciplinary charges brought against them in DC and California respectively, have been featured prominently in the news of late, and so it’s time we turn our attention to the issue of attorney misconduct and discipline. In this episode, host Craig Williams joins guest Leslie C. Levin, professor of law at University of Connecticut School of Law to take an overall look at prominent attorneys who have come under fire for their violation of the rule of law, measures taken to regulate attorney's actions, and the consequences that could stem from their actions. Learn more about your ad choices. Visit megaphone.fm/adchoices

When former lawyer and bestselling author Meg Gardiner teamed up with Michael Mann for the follow-up novel to his 1995 crime thriller movie Heat, working with the legendary filmmaker was an eye-opener. “All the legends about his proclivities for research are accurate,” Gardiner told the ABA Journal's Matt Reynolds. “If you want to find out how to perform a tunnel heist in a Chicago bank, you better get a bank robber on the phone and chat with him for a couple of hours.” Learn more about your ad choices. Visit megaphone.fm/adchoices

Mediators are supposed to be unbiased but that’s not always the case. What should you do if your mediator appears to be favoring the other side or acts inappropriately? We’ve got some great stories about what happened to us, so listen in and learn what to do if/when you find yourself in a messy mediation, including when to walk and how to prep your client for that possibility. Learn more about your ad choices. Visit megaphone.fm/adchoices

You know depos and trial testimony will be different experiences, but does your client? Are they expecting something straight out of a legal drama TV series when they take the stand? Today’s encore episode offers tips on helping your client stay calm, cool, and collected on the stand and ways they can project the best version of themselves and their story in the courtroom. Learn more about your ad choices. Visit megaphone.fm/adchoices

The rising costs of litigation and increased pressure to control legal budgets has made alternative dispute resolution a desirable way to resolve legal disputes. Mediation and arbitration are two well-known ADR methods, but they're not necessarily the most cost effective. Can parties possibly resolve their disputes without tearing each other down, and work to preserve good working relationships? The method of collaborative law attempts to help parties resolve disputes in exactly that fashion. To discuss this concept, Dave welcomes guest Glenn Meier to the show. Glenn is a business lawyer in Greenberg Traurig's Las Vegas office. Glenn leverages decades of experience negotiating and litigating commercial disputes to help clients build sustainable collaborative relationships with their stakeholders. He also possesses deep experience in the emerging fields of relational contracting and collaborative law. Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you manage your brand on Google? What is an SERP and why is it important? Joining me for this conversation is Jason Barnard, the founder and CEO of Kalicube. He is also an author and digital marketer who specializes in Brand SERP optimization and Knowledge Panel management. Jason uses the pseudonym "The Brand SERP Guy'' for his professional work! Jason, aka The Brand SERP Guy, has over 2 decades of experience in digital marketing, starting in 1998 (the year Google was incorporated) with a website for kids based on the characters Boowa & Kwala that he built up to become one of the 10,000 most visited sites in the world. In the 1990s he was a professional musician with the Punk-Folk group The Barking Dogs. He currently plays double bass with Barcoustic (Hugo Scott, from the Barking Dogs is the singer). Jason gives listeners actionable tips on: [1:15] What SERP means [3:10] What lawyers are doing wrong when it comes to Google [6:00] What a 'knowledge panel' is [12:40] How to control what shows up on this panel [15:45] Keeping an open feedback loop on Google [17:20] Why reviews are so important [22:20] How to educate Google about who you and your audience are [32:05] Why you need to focus on SEO as part of your strategy [36:55] Jason's book review Resources mentioned in this episode: Law Firm SEO by Jason Hennessey Connect with Jason here: Twitter LinkedIn Facebook https://jasonbarnard.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of SideBar, Suzanne Nossel, the Chief Executive Officer of PenAmerica, discusses the dangers of book bans and educational gag orders to our core democratic values. She places these laws within a historical context, explains why they matter, and provides a way forward. Learn more about your ad choices. Visit megaphone.fm/adchoices

The legal community is, at times, either uninformed or ill-equipped for dealing with the unique needs of LGBTQ+ clientele. Rocky Dhir welcomes Liz Brenner to discuss her article in the February 2023 edition of the Texas Bar Journal and the evolving legal issues faced by those in the LGBTQ+ community. Liz explains the impacts of the 2015 Supreme Court decision in Obergefell v. Hodges, which required states to extend equal access to marriage to same-sex couples, and also dives into the specifics of estate planning and probate law for these couples and their families. Elizabeth Brenner is an attorney with Burns Anderson Jury & Brenner in Austin, where she practices probate and trust litigation, probate administration, and guardianship law. Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you feel overwhelmed in your day-to-day as you try to get everything done? Guess what? You’re not alone. Paul Unger, speaker, author, and owner at Affinity Consulting, joins Stephanie and offers specific tips on how to manage your to-do list, process fires, and focus on the most important things. Links from the episode: Affinity's Digital Courses Your Ultimate Blueprint for Managing Time as a Legal Professional Tame the Digital Chaos Best Law Firm Website Contest Did you hear? We have a revised version of our book available for pre-order now! Get your copy of The Small Firm Roadmap Revisited today! Looking for help beyond the book? Check out our coaching community to see if it's right for you. Links from the episode: Affinity's Digital Courses Your Ultimate Blueprint for Managing Time as a Legal Professional Tame the Digital Chaos If today's podcast resonates with you and you haven't read The Small Firm Roadmap yet, get the first chapter right now for free! Looking for help beyond the book? Check out our coaching community to see if it's right for you. Thanks to Posh Virtual Receptionists, Clio, & Documate for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you’re a lawyer, you need a break. Tune in with Jared, his lovely wife Jessica, and her fellow travel agent Samantha Hedges to learn a thing or two about escaping the daily grind. They share tips for vacation bookings, highlight some favorite destinations, and even chat about social media marketing tactics you just might be able to use in your law firm. During the Rump Roast, the trio play “Travel Etiquette”, where Jessica and Sam reveal the real truth about which airplane armrest you’re actually entitled to. And, Jared basically took the week off, so Jessica offers up a monologue on the iconic and evolving career of Taylor Swift. Jessica Foster Correia and Samantha Hedges are travel agents with InTouch Vacations and podcasters on Fab 5 Travel Podcast and Escape: A Travel Podcast. Find out more on Facebook at: https://www.facebook.com/VacationswithJess/ and https://www.facebook.com/travelplanwithsam ----- Since we talked about travel, let's, uh - do some Taylor Swift deep(ish) tracks, curated by my wife, the ultimate Swiftie! ----- Our opening track is Two Cigarettes by Major Label Interest. The music for the Legal Trends Report Minute is I See You by Sounds Like Sander. Our closing track is Apollo by Transmuter. Learn more about your ad choices. Visit megaphone.fm/adchoices

Also, some salty law school talk. Every high schooler has a group text chain and then a chain where they complain about the people they don't like on the group chain. Brett Kavanaugh is unaware of the second chain. Because when you have to do public tours to convince people that you have friends, you don't have friends. Meanwhile, a law professor didn't take too kindly to a student request. And while cursing at students isn't acceptable, the frustration probably was justified. Finally, there are a lot of thorny ethical challenges in this world, but some conflicts are pretty clear. Like, $62 million clear. Learn more about your ad choices. Visit megaphone.fm/adchoices

The best way to increase your odds of winning is to turn down cases you will probably lose. What information should signal whether to lean in or walk away? And if you decide to take the case, what’s the first piece of advice you should give to your new client? In this encore episode, John and Erich share valuable experiences on evaluating potential clients and offer tips you can use to assist your decision-making process. Learn more about your ad choices. Visit megaphone.fm/adchoices

We just heard that if you want to rise to the top, you need to exhibit “quiet masculinity”. What the hell is that? Is it a weird way of saying “don’t be loudly feminine?” And are the traits many perceive as feminine really out of place in the C-suite? Join our spirited discussion as we unpack this loaded phrase and the stereotypes and implications that go with it. Learn more about your ad choices. Visit megaphone.fm/adchoices

Legal technology exports discuss the key themes of LSC’s recent Innovations in Technology Conference and broader questions about technology’s role in addressing the access-to-justice crisis. Host: Cat Moon, director of innovation design, Vanderbilt Law School Guests: M. Nalani Fujimori Kaina, Executive Director, Legal Aid Society of Hawaii, and Bob Glaves, Executive Eirector, The Chicago Bar Foundation. Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you reach an expanded audience, and what does it mean once you do? Joining me for this conversation is Becky Robinson, the Founder and CEO of Weaving Influence, a full-service marketing agency that specializes in digital and integrated marketing services and public relations for book authors, including business leaders, coaches, trainers, speakers, and thought leaders. Since launching more than a decade ago, under Becky’s leadership, the firm has provided a wide range of services to help clients launch more than 150 books, enabling authors to build their brands, acquire more business customers, and increase book sales. In April 2022, Becky published her first book with Berrett-Koehler Publishers titled, “Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause.” The book takes an in-depth look at what it takes to achieve the greatest possible influence, provides valuable advice for targeting key audiences, offers a variety of practical steps for cutting through the noise, shares best practices for cultivating community, and reveals effective strategies for growing an online presence. Within days of its launch, it rose to be a top-ranked Amazon hot new release best seller. Becky holds an M.A. in Intercultural Studies from Wheaton College and received her B.A. in English/Creative Writing from Miami University. Becky gives listeners actionable tips on: [1:30] How to reach a new audience in a significant way [6:10] Must-know tips for using social media to drive your reach [8:00] Becky's Four Reach Commitments [10:30] The importance of having systems in place to support consistency [20:40] Becky's book review Resources mentioned in this episode: The 1-Page Marketing Plan by Allan Dib Connect with Becky here: Instagram Twitter LinkedIn Facebook www.beckyrobinson.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com Learn more about your ad choices. Visit megaphone.fm/adchoices

What’s this about Google My Business? Well, for starters it connects your business to the Bible: The real Google Maps page. If you’re in business, you need to understand this. It’s not hard, but it takes a bit of work, and it’s a must. Create a system, understand the process, and don’t be shy about asking for Google reviews, they matter. (BTW, you can’t cheat or lie about a physical location. Google sends a postcard to verify. Who knew? So, you need to figure it out. Here’s how, even if you work out of a co-working facility. Do you need a sign? Yes, you do. Google has a lot of weird rules.) And for Heaven’s sake, if you tell Google you’ll accept messaging through Google, you need to answer your messages or risk bad reviews and cranky customers. Do or do not. There is no try. NAP? It’s got to be consistent across the web. If you don’t know it, you need to listen to this episode. This is everything you need to know about Google mapping and why it’s so important. Plus, ranking factors, keywords, call answer rate, and profile info. Google 101. Got questions or ideas about solo and small practices? Drop us a line at [email protected] Topics: Google Maps: Why they are so important to your business. Everything you need to know about Google’s weird ways and specific language. Give up on trying to trick Google. Play fair, play hard, play to win. Learn more about your ad choices. Visit megaphone.fm/adchoices

In the 35 years that Jayne Conroy has been a lawyer, she’s spent the entire time in private practice doing civil litigation and has tried more than 70 cases. Conroy’s work includes leading some of the multidistrict litigation involving opiates with jury trials around the country. Through that, she’s seen juries and judges change their minds about addiction and responsibilities. Her next target is social media. Learn more about your ad choices. Visit megaphone.fm/adchoices

As Southwest Airlines learned the hard way, failing to replace your old technology can really come back to bite you in the butt. The guys discuss some of the myriad issues related to outdated tech, from global down to personal levels, and then bring the topic home to lawyers to explain how to stay on top of your firm’s technology maintenance and replacement planning. Later, Dennis and Tom, talk through the recent LastPass debacles and what you should do when a tool you’ve relied on is no longer meeting your needs. As always, stay tuned for the parting shots, that one tip, website, or observation that you can use the second the podcast ends. Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions. Mentioned in This Episode: A Segment: How Will Your Outdated Technology Hurt You? B Segment: Leaving LastPass 1Password BitWarden Dashlane Parting Shots: Logitech MX Master 3S Logitech MX Keys Quartet Glass Desktop Computer Pad Learn more about your ad choices. Visit megaphone.fm/adchoices

Believe it or not, securing a $100 million dollar verdict is not an overnight project. Today Stephanie talks with Lawyerist Lab coach Ryan McKeen about how he built his personal injury firm to support and win a $100M case. He pulls back the curtain and details the work it took and offers advice to other attorneys wanting to do the same. Links from the episode: Read the News Article about the Verdict If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free! Thanks to Posh Virtual Receptionists, Clio, & Documate for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

Office 365 is so very helpful in so many ways, but most of us are really underutilizing its capabilities. Sharon Nelson and Jim Calloway chat with Danielle DavisRoe about ten simple tips for getting more out of your Office 365 experience. Check out Danielle’s LinkedIn post, The Ten Most Popular Office 365 Tips For Lawyers, for insights that will save you time and boost your productivity. Danielle DavisRoe is a senior consultant at Affinity Consulting Group. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Supreme Court's inquiry into the source of the leak of its draft opinion in Dobbs failed to find the culprit among the clerks and permanent staff. Attorneys familiar with internal investigations pointed out that the report appeared carefully drafted to mislead the public without technically lying about the failure to investigate the people with the most access and motive, leaving the Court's legitimacy more compromised than when the investigation started. Meanwhile, an attorney caught billing hundreds of hours for document review he didn't do earns a suspension, and Goodwin Procter makes heads spin as its layoffs are immediately followed with a major lateral move. Learn more about your ad choices. Visit megaphone.fm/adchoices

At a crossroads in your career, or just starting out, and wondering if you should choose plaintiff or defense work? Your level of risk aversion and emotional sensitivity may be key indicators to consider. Hear the pros and cons of both sides as we compare cases, clients, and billable hours with defense attorney Steve Strum. Learn more about your ad choices. Visit megaphone.fm/adchoices

Filed any frivolous lawsuits lately? Of course you haven’t, but sadly, many people think lawyers are just greedy manipulators who lie for a living. Not only does that hurt us personally, but it also undermines the foundation of our judicial system. Join today’s discussion about why there are so many lawyer misconceptions (and bad jokes) and what we can do to restore some of the dignity and appreciation of our practice. Learn more about your ad choices. Visit megaphone.fm/adchoices

In Anne Bremner’s work as a Seattle-based trial attorney, she saw a disturbing pattern—that high-profile cases often trending on Twitter challenge the concept “innocent until proven guilty,” as cases are tried online, as well as in courtroom proceedings. In this episode, the ABA Journal's Julianne Hill speaks to Bremner about the case of Amanda Knox and why it prompted her to write Justice in the Age of Judgment: From Amanda Knox to Kyle Rittenhouse and the Battle for Due Process in the Digital Age. Learn more about your ad choices. Visit megaphone.fm/adchoices

Yes, it’s more of that pre-sentient AI everybody loves, ChatGPT! But first, we take a look at CallRail’s 2023 Marketing Outlook for Law Firms. ----- As a devotee of Lunch Hour Legal Marketing, CallRail’s 2023 Marketing Outlook for Law Firms offers you the chance to see how well you’ve been following along. But, regardless of whether the report surprises you, the takeaways are crucial. Gyi and Conrad break down some of the most significant findings and give you the context you need to understand how they should impact your practice. And, you know we couldn’t leave it alone. Everyone’s favorite subject—ChatGPT—is still top of mind. With Google flip flopping on whether AI content will help or hurt your site, should you be using it? Avoiding it? The guys break down the pros, cons, and today’s best practices, so you’re ready for tomorrow. The News: Lawyerist and Affinity have tied the knot. Congrats to the happy couple! Google’s messed with stuff again, but at least they told us how, so you can adjust how you look at your metrics. And DoNotPay will… well, PAY a cool million if you let a computer feed you arguments in front of the Supreme Court. Mentioned in This Episode: CallRail 2023 marketing outlook for lawyers DoNotPay/Supreme Court on Twitter ChatGPT Marketing Explained on YouTube Google’s AI can see through your eyes what doctors can’t ABA Techshow ABA Techshow Startup Alley Register for Techshow Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok Learn more about your ad choices. Visit megaphone.fm/adchoices

We depend on our first responders – firefighters, cops, emergency room workers – every day. They protect us from harm. But what happens when they need our help? Our guest Robert Wisniewski is a Certified Specialist in Workers’ Compensation law with the Arizona State Bar and a military veteran. Post-traumatic Stress Disorder is a real thing, PTSD. How does this fit into state Workers’ Comp protections? You can’t see these mental scars. And every state is different. Some states don’t offer benefits for these issues. The military and the Veterans Administration understand the damage we can’t see, but it’s unclear where first responders fit at a state level Remember, every state has its own rules. This is a tough one, but we’re talking about our hometown heroes. There can be a stigma, and sometimes issues don’t get reported until it’s too late, or the chain of command drops the ball. And unlike falling off a ladder or getting in a car wreck on the job, PTSD injuries may be the result of repeated incidents over a long term. It’s hard to say “when” the mental injury happened, how do you make that claim? Courts are struggling with this. Non-physical stressors may be limited to a single incident, not a working lifetime of stress. We owe first responders support and care when they need it. This is a confusing and complicated issue. But this is important. Learn more about your ad choices. Visit megaphone.fm/adchoices

Let’s look at your law firm’s culture when it comes to tech. It’s bottom up and top down, a full circle. You can’t delegate this stuff to one department or one level. Don’t be afraid of change. Embrace efficiencies. Be better. It’s not easy, but you can do this. Guests Anthony Seale and Isabel Parker understand today’s tech better than most, and they never stop innovating. They’ve seen law firms that embrace technology and process management to improve not only the bottom line but also client satisfaction. Get better results and happier clients with tech. Listen to younger associates, ask what you don’t know. You are never too successful to get on this train. But where to start? In this episode: Resistance to today’s tech advancements is futile (and it’s costing you money). Listen to younger associates and tech experts. Make more money, make clients happier, and be better by incorporating the best of today’s newest technologies and efficiencies. Mentioned in This Episode: Open AI ChatGPT “Firms of the Future: Overcoming the Barriers to Legaltech Adoption” Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you create a 1-page marketing plan? Is it possible to create a marketing strategy and plan that you will actually use and reference? And further, how do you change that plan as the world and industry evolves? Joining me for this episode is Allan Dib, a serial entrepreneur, rebellious marketer and #1 bestselling author. His book The 1-Page Marketing Plan has been an international bestseller for the last four years. Allan helps businesses all over the world develop and improve their marketing capabilities using the 1-Page Marketing Plan (1PMP) framework. In the past Allan has started, grown and successfully exited multiple businesses in various industries. Allan grew his previous business from startup to four years later being named by Business Review Weekly (BRW) as one of Australia’s fastest growing companies. Allan gives listeners actionable tips on: [1:30] What is marketing? [3:10] Why Allan wrote the 1-page marketing plan [5:05] How often you should be looking at your marketing plan and making adjustments [7:00] Should your marketing plans change based on the economy? [9:25] How to create a 1-page marketing plan [19:10] How to implement and evaluate our marketing plan [28:25] Awareness vs. action when it comes to marketing [32:55] Finding optimal clients [38:30] Delivering a world-class experience [39:55] Allan's book recommendation Resources mentioned in this episode: Systemology by Dave Jenyns Connect with Allan here: Instagram Twitter LinkedIn Facebook https://successwise.com/ Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of SideBar, Orly Lobel, author and Warren Distinguished Professor of Law at the University of San Diego School of Law discusses both the opportunities and challenges of harnessing the power AI. Her most recent book, The Equality Machine: Harnessing Digital Technology for a Brighter, More Inclusive Future (PublicAffairs 2022), was named one of The Economist's Best Books of 2022. Learn more about your ad choices. Visit megaphone.fm/adchoices

In 2022, so many things changed. If you don’t love your job, this is your year. Find out if your pay, and job, measure up. Is your work arrangement still fair? Get out, join associations, network, and learn new skills. The pandemic showed us we can work from home if that’s what we want. Firms requiring workers to come back to the office risk losing valuable paralegals. It’s a job seeker’s market. If your firm is looking for paralegal help, you can poach from employers who aren’t adapting to the new reality. And if you’re a paralegal professional, polish your resume and be ready when an opportunity knocks. Start the new year by writing down your goals, personal and professional, and ask yourself, what’s holding you back? (But be careful, not all jobs are created equal. Know what you really want). New laws in some states require “pay transparency.” Job listings must list pay ranges. Even if you’re not looking, look. Know where your salary stands in the market. Let 2023 be your reward for making it through the Great Pandemic. You’ve earned this. Learn more about your ad choices. Visit megaphone.fm/adchoices

This year, we have created a new Environmental Law series on Lawyer 2 Lawyer, where we will cover cradle to grave treatment of chemicals and our laws on environmental biology. In our first episode, we will spotlight the Toxic Substances Control Act (TSCA) which addresses the manufacturing, processing, distribution, use, and disposal of commercial and industrial chemicals. Host Craig Williams is joined by Managing Partner of Bergeson & Campbell, P.C, Lynn L. Bergeson who will give us an overview of the Toxic Substances Control Act, its history, impact, and the forecast for U.S. federal and international chemical regulatory policy. Learn more about your ad choices. Visit megaphone.fm/adchoices

There’s no “set it and forget it” for your law firm’s cybersecurity. Effective security is a continuing process, and the start of a new year is a great time to see how your firm is doing. Sharon Nelson and John Simek talk with David Ries about how to give your firm a cybersecurity checkup. They outline what lawyers need to include in their assessment and where to find reliable information on the latest security tools, training, resources, and statistics. David G. Ries is Of Counsel in the Pittsburgh PA office of Clark Hill, PLC, where he practices in the firm’s Cybersecurity, Data Protection and Privacy Group. Learn more about your ad choices. Visit megaphone.fm/adchoices

You want to help people, and you want to use the law to do it. More and more, public interest law has become a popular career path for young lawyers. But how do you become a public interest lawyer? And what steps can you take to stand out in pursuing a public service legal career? To help answer these questions, Civil Rights Attorney, Public Policy Expert and Author, Portia Allen-Kyle joins the podcast to share tips and advice for young lawyers interested in public interest lawyering. In this episode, learn how to use your resumé and cover letter to build your brand and launch a dynamic public interest career; as well as steps you can take to stand out in the application process. What is public interest law? What do public interest lawyers do? Why public interest lawyers are among the happiest in the legal profession. What makes someone stand out in a resumé and cover letter? Steps young lawyers can take to get involved in public interest. By Portia Allen-Kyle Advice to Thrive By: How to Use Your Resume and Cover Letter to Build Your Brand and Launch a Dynamic Public Interest Career Additional Resources Can You Create a Financially Viable Future in Public Interest Law? ABA Center for Public Interest Law ABA Young Lawyers Division Learn more about your ad choices. Visit megaphone.fm/adchoices

Just like the body gets tired after a workout, the brain gets tired from making too many decisions. Stephanie talks with Decision Scientist Nika Kabiri about what decision fatigue actually is and offers advice on how to overcome it. Spoiler alert: you’re not a bad decision maker! Links from the episode: Your Next Decision More Than Just a Vocal Coach If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free! Thanks to Posh Virtual Receptionists, Clio, & Documate for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

Expert Service Provider Janine McCartney from HHC Safety Engineering Services Inc. examines expert service provider techniques aimed at countering plaintiffs’ attorney arguments that encourage jurors to punish defendants. Learn more about your ad choices. Visit megaphone.fm/adchoices

From the Great Resignation to candidate ghosting, most of the trends in the hiring market seem designed to give legal managers sleepless nights. The good news is that for every problem like chronic understaffing and flatlining employee engagement, there’s a solution that will help you secure the talent you need. In this podcast, we’ll discuss the seven biggest challenges facing hiring managers in the legal field today and provide some tried-and-trusted remedies to help you overcome them. Learn more about your ad choices. Visit megaphone.fm/adchoices

You don’t have to figure out how to manage your law firm alone. Because, honestly, there are people out there who can do it way better. Jared chats with Margaret Burke about how outsourcing law firm management can save you time and boost your revenue. This time on the Rump Roast, Jared quizzes Margaret on the surprisingly dark endings of a variety of classic fairy tales. And, if you haven’t watched any Rocky and Bullwinkle lately, Jared highly recommends it, especially Fractured Fairy Tales—all free on YouTube! Margaret Burke, president and founder of MB Law Firm Consulting, has decades of experience working with lawyers, partners, and small to midsize law firms. ----- If you can't tell, Jared's got a thing for fairy tales, so let's just lean into it. Check out this playlist of songs all about fairy tales. ----- Our opening track is Two Cigarettes by Major Label Interest. The music for the Legal Trends Report Minute is I See You by Sounds Like Sander. Our closing track is Tenderness of You by Cast of Characters. Learn more about your ad choices. Visit megaphone.fm/adchoices

Also, Joe Biden's documents elicit special counsel attention. A (now former) senior attorney at an Ohio law firm texted an associate blasting her for interviewing for another job while on maternity leave. The controversy laid bare the persistent threat of pregnancy discrimination, but also the ways these attitudes fester when management fails to take swift, decisive action. The Department of Justice appointed a special counsel to look into Joe Biden's mishandled classified documents in a case of Republicans needing to be careful what they wish for. Also Marjorie Taylor Greene found herself on the wrong end of a scathing cease and desist from Dr. Dre's legal team and Elon Musk continues to struggle with the aftermath of obliterating Twitter's legal department. Learn more about your ad choices. Visit megaphone.fm/adchoices

After years of litigation, the check is literally sitting on your desk. All you have to do is sign that boilerplate settlement agreement and you’re done, right? Wrong. Pour a cup of coffee and take the time to read every word because the terms of confidentiality, liens, and indemnification could make a critical difference for your client or for you in a future case. We dodged a couple of bullets on this topic, tune in so you can too. Learn more about your ad choices. Visit megaphone.fm/adchoices

For some academics, researching, writing, editing and publishing a scholarly piece of work can take months, if not years, of painstaking effort, diligent commitment and rage-inducing frustration. In December, Andrew Perlman, the dean of the Suffolk University Law School, authored one in less time than it takes to watch an episode of the Game of Thrones prequel series House of the Dragon. Learn more about your ad choices. Visit megaphone.fm/adchoices