Jill Friday – New Members Always Want to Send LESS Mail (LA 1538)

Jill Friday - New Members Always Want to Send LESS Mail (LA 1538) Transcript: Steven Butala: Steve and Jill here. Jill DeWit: Hello. Steven Butala: Welcome to the Land Academy Show, entertaining land investment talk. I'm Steven Jack Butala. Jill DeWit: And I'm Jill DeWit, broadcasting from the last time in this location in sweet Southern California. We are going to be moving the operation. We will be back in some capacity. We're never going to always be fully out of California, but sitting in this exact seat with this [back 00:00:29] background, won't be happening again and that's okay. Steven Butala: Our background will be improving. Jill DeWit: As well, our mental health. What else? Steven Butala: And our general tax situation. Jill DeWit: Yeah. And our bank balances. Steven Butala: Today is Jill Friday. She talks about why new members always want to send less mail versus more mail. Before we get into it, let's take a question posted by one of our members on the landinvestors.com online community. It's free. And if you're already a Land Academy member, join us on discord. Jill DeWit: Mitchell and Heidi wrote, "While I didn't make it to the last accountability group meeting, I have a question though. First, as to goals for the week, we made great progress this week and we'll be sending our first 1,500 pieces out next week. Next goal is 1,500 more the following week from the same data set, but larger parcels this time. Leads me to two questions I hope to ask on the call." Steven Butala: One second. We have accountability groups- Jill DeWit: This came from that? Steven Butala: As part of the membership of Land Academy and these two people missed the accountability groups. So when you miss a Weight Watchers meeting, you report in different ways, and try to make up for it. So that was the design with all of this, and it's kind of a taste on what this is about, but in their case, these are really good. They're really taking this seriously, which I love. Jill DeWit: Good. It's kind of like, "Can we get the teacher's notes? Because I missed the meeting." That's great. Jill DeWit: Here's what they wrote. So number one, "Do you set a lower acreage limit when pulling data or set it at 0.1 to capture the most parcels? I did 0.1 as the lower limit, which surprisingly, there are a lot of 0.1 to 0.4 acre lots in this rural county. Which leads me to question two. Upon a random test for reason of the first 1,500 pieces, I found a lot of these smaller parcels are right next to land with the owners' homes on them. I can't think of a way to stop that when pulling data. So I assume those will just be wasted mail because they aren't likely to sell the 0.1 acres right next to their home or that might be providing them access to their land. Am I missing anything?" Steven Butala: I put this in here because this saves so much time and mistake-making energy. This is a brilliant question. It's very typical and totally understandable for a new person. Yes. You're wasting your time. Especially if you're getting that much responses from 0.1 to 0.4. That's not part of the five A's. We want acreage. Larger acreage properties sell much faster. And so, I would have to see exactly where you're pulling it and the stuff that's coming back. But in general, I don't recommend buying, especially in the beginning, buying anything less than an acre, especially in an urban setting where it's going to be really expensive. Jill DeWit: Thank you. Steven Butala: That's it? Jill DeWit: Yeah. Steven Butala: Today's topic, Jill Friday, new members always seem to want to send less mail versus more. This is the meat of the show. Jill DeWit: So I've got it down to three things. I think there's three reasons why this happens and I want to talk about them. So what are we talking about? These guys are good. I want you to send 1,500 to 2,000, or more, depending what you could handle, units of mail to an area. Period. Jill DeWit: