Influence Anyone

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews Frankie Russo, a serial entrepreneur with a proven track record for using Imagination and Ingenuity to foster continuous growth. They delve into what's missing for you to truly find what lights you up and gives you a competitive edge: your weird. They also touch upon the concept of failure as a gift, the incredible power of your child self, and what it takes to unlock your growth. The discussion emphasizes that neither knowing your WHY nor helping others unconditionally is enough, we must also embrace our weird. Frankie provides an actionable and low-pressure way to figure out your WHY, your weird, and your genius as he guides Howie through the questions to discover it all for himself. He also presents us with a way to unlock continuous growth and how to reclaim our biggest superpower. Episode Breakdown: 03:47 The culmination of Frankie's WHY 05:05 Staying sober and the concept of the limitless drug 09:33 The game-changing missing component: your weird 11:18 A simple way to figure out your WHY without all the pressure 17:27 Frankie leads Howie through some thoughtful questions to find his weird 24:08 Unlocking Howie's genius and what lights him up 28:00 The stagnation spiral that makes it hard for us to unlock our genius 29:29 What creates a real legend–you can learn from them 33:55 The importance of finding the neutral zone 36:23 How the first time Frankie hit rock bottom allowed him to grow 42:34 Change your relationship with failure for continuous personal growth 45:02 The first steps to take the leap to grow and be successful 47:37 The power of reconnecting with your weird at 5 or 6 years old 52:56 A letter to Frankie Russo’s younger self From Our Guest: Website LinkedIn Get the books, The Art of Why and Breaking Why. Tune into Frankie's podcast, The School of Weird. Want to master your mindset? Enroll in my 7-day Mindset Mastery: For Corporate Dropouts Turned Business Owners email course. Legendary Quotes: “ What I have found no matter what you do, is that you have to have a duality with your why, but also your weird, that's the key because your weird is that unique thing that only you own, and the magic is when you put the two together, I call it your genius.” – Frankie Russo “ The industrial revolution is what created a lot of WHYs and what killed a lot of weird. But the people that go inside the Matrix, and know their WHY and they're weird and they live that out, are the people that change everything.” – Frankie Russo “ I tell people all the time, we think that growth comes from success, but the truth is it comes from failure.” – Frankie Russo Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a series of short episodes - Solo Sesh (sessions), he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary. He delves into how to build a magnetic personal brand at work, or professional brand, without being self-promotional, fake, or loud. The discussion emphasizes that if you're not shaping your brand intentionally, it's being shaped for you by default, and not always in a way you'd want. Howie provides a clear definition of what a personal brand at work actually means, a three-step framework to build your brand from wherever you are right now, and real workplace behaviors that make your name carry weight and meaning. Episode Breakdown: 01:00 The difference between brand and reputation 02:48 How Debbie turned her unintentionally negative brand around 05:20 The simplest definition of a professional brand 05:44 The 3 moves you can take right now to build a strong professional brand 08:26 The benefits of being top of mind because of your brand From Me: Website LinkedIn Instagram Want to go from unknown to unforgettable in 44 simple steps? Check out my Personal Brand Checklist. Reach out to Rosa at Ideablossoms; she’s The Legend Effect’s podcast manager and is offering our listeners a 25% discount. Legendary Quotes: “ Here's the truth: your professional brand is your career insurance. It's the reason people recommend you promote you or think of you first for the next opportunity.” – Howie Chan “A professional brand is the story people tell about you at work when you're not there, and that story is shaped by how you show up, what you contribute, and how you make people feel. This is not about becoming famous, it's about becoming findable, trusted, and top of mind.” – Howie Chan “ So, three things. Own one thing, pick a lane. Match what you say with what you deliver. Be consistent and design micro experiences, help people experience you in the way that you want them to.” – Howie Chan It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology. Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews Steve Martin, an expert on influence and persuasion and the CEO of Influence At Work, who learned and closely collaborated with the godfather of persuasion, Dr. Robert Cialdini. They delve into how the answer isn’t always more data and what it actually takes to ethically persuade someone, the difference between winning the argument and winning the outcome, and the power of story for bringing someone to your side. The discussion emphasizes that having a compelling case is not enough to influence and persuade people. Steve provides us with the three-part influence equation that’s behind effective influence and persuasion, and the biggest mistakes people make when trying to persuade others and how to avoid them. He also shares real-life examples of how to apply the ideas, tips, and techniques he presents. Episode Breakdown: 03:11 The stories we tell ourselves and how they’re a tool of self-persuasion 05:30 How Steve ended up in the world of persuasion and influence 08:27 What most don’t know about Cialdini’s revolutionary book, Influence 12:12 Having a compelling case is actually not enough 17:35 You can be a highly successful persuader and still be ethical 19:52 How to be an influential individual or brand, not just now but in the long run 23:12 The influence equation: how it came to be and what it’s all about 28:38 Applying the influence equation with real-life examples 32:52 How context affects influence and persuasion 35:44 The essential role of story in successful influence 37:54 The 2 biggest mistakes that keep you from the outcome you want 43:10 Get out of the trap of thinking you’re always the best messenger 46:38 The messenger traits that make people listen 49:11 Cost-effective ways to present your case in the most compelling way 52:37 The one skill that’s always in high demand even in the age of AI 55:53 How our feelings influence our decisions 1:00:40 A different way to present an idea that guarantees the best results 1:05:49 Steve’s reflection on his successful journey 1:08:06 A letter to Steve Martin’s younger self Reach out to Rosa at Ideablossoms; she’s The Legend Effect’s podcast manager and is offering our listeners a 25% discount. From Our Guest: Website LinkedIn Find all his books here. Check out Steve Martin’s course for The Economist, Influence and persuasion in business. Catch up with my interview with Will Storr: Storytelling: The TRUTH About What It Means to Be Human And The Secret to Influence with Legend Will Storr. Sign up for Behavior Blueprint, my FREE 7-day email course. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of The Legend Effect Podcast, host Howie Chan welcomes comedian, keynote speaker, and human connection expert Kate Davis to explore the transformative role of humor in leadership and communication. With decades of experience helping organizations break down barriers through levity, Kate shares how public speaking tips grounded in humor can lead to deeper trust, creativity, and a more authentic connection at work. They dive into how to bring humor into the workplace even if you’re not naturally funny, how to use self-deprecating stories as a leadership tool, and why taking your work seriously doesn't mean taking yourself too seriously. You’ll hear practical strategies for integrating laughter into your leadership style and why humor might be one of the most overlooked soft skills for entrepreneurs and professionals today. Episode Breakdown: 04:11 The reason humor is missing from the corporate world 12:37 What makes workplaces great 15:47 How humor can foster creativity, innovation, and lead to better results 19:37 Raising awareness about serious things through humor 21:16 Learn how to de-risk humor and be funny without offending anyone 22:33 Ways to bring humor into your day-to-day life and work 26:14 Ways businesses can use humor to give them the upper edge 29:10 Humor not only sells, it also makes things more memorable 30:44 The benefits of creating an environment of levity 34:10 How to use the techniques to tell a joke 38:33 Succeed by knowing your audience and using your intuition 44:31 Ways of bringing humor and timing–without needing to be the comic 49:42 The “So now you are dying, what are you doing to live?” Podcast 57:31 A letter to Kate Davis’s younger self Want a podcast that grows your business? Reach out to Rosa at Ideablossoms; she’s The Legend Effect’s podcast manager and is offering our listeners a 25% discount. From Our Guest: Website LinkedIn Youtube Instagram Get the book, Second Best Mom. Listen to her podcast, So now you are dying, what are you doing to live? Learn more about Humor, Seriously. Watch the Still Face Experiment. Catch up with my interview with Nelson Dellis in episode 14 of the podcast. Want 75 hacks to become more charismatic? Get your FREE copy of my Charisma Tactical Toolkit. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect, host Howie Chan interviews Fotini Iconomopoulos, known as THE negotiator, she teaches negotiation with empathy, strategy, and a lot of real talk, and has taught thousands how to win without making others lose. They delve into negotiating effectively, with lasting positive results, not just in business, but in life. Be prepared to never think of negotiation the same way again. The discussion emphasizes that good negotiations are those in which both sides walk away satisfied, rather than just one. Fotini provides practical tips for business owners to avoid the negotiation traps they often fall into and establish sustainable client relationships that yield long-term benefits, as well as ways to navigate cross-cultural negotiations, circumvent temper tantrums, and become a more effective speaker. Episode Breakdown: 03:32 How Fotini negotiated away a hospital bill 05:49 How it all started 07:13 Negotiation goes far beyond the boardroom 08:49 Winning a negotiation isn’t actually a good idea, strive for this instead 11:08 Say less, get more 13:24 When following a script made for others backfired 16:51 Navigating the reality of bias in negotiations 21:11 A simple shift that will give you more power when negotiating with prospects 25:21 The 3 C’s of likeability that will help you successfully reach out to prospects 29:23 How going into autopilot keeps us from our best interests 31:32 Why negotiation skills matter for both individuals and society as a whole 36:33 How to negotiate with people from different cultures and backgrounds 40:17 Don’t say everything, say what matters 44:12 A different way to approach speaking gigs that’ll make you more effective 49:05 How to prevent temper tantrums (from either kids or adults) 51:13 Negotiating with yourself with self-compassion for positive outcomes 55:44 A letter to Fotini’s younger self From Our Guest: Website LinkedIn Youtube X Instagram Get the book, Say Less, Get More. Catch up with my interview with Will Storr: Storytelling: The TRUTH About What It Means to Be Human And The Secret to Influence with Legend Will Storr. Want prospects to become customers and passers-by to become fans? Sign up for Behavior Blueprint, my FREE 7-day email course. Produced by Ideablossoms Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a series of short episodes - Solo Sesh (sessions), he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary. He delves into how feeling pain, whether mental, emotional, or physical, might be the clearest sign that you’re on the right path. Embracing that can be the first step toward fostering a success mindset. The discussion emphasizes that you can be the legend that you already are when you choose to press on. Howie provides three powerful tools to help you push through pain and discomfort so you can keep moving even when everything in your orbit wants you to quit. Episode Breakdown: 02:11 The GOAT of marathons, Eliud Kipchoge, and his relationship with pain 03:16 Where success happens 05:32 Pushing through pain distances you from the competition 06:38 Legends go through the pain and rise to higher levels 07:18 Tool #1 Reframe the pain 08:20 Tool #2 Shrink the step 09:00 Tool #3 Channel your legendary self 10:12 Push on and live your legend From Me: Website LinkedIn Instagram Hear the wise words from the marathon legend himself, Eliud Kipchoge, here. Check out The Alter Ego Effect™ by Todd Herman. Want prospects to become customers and passers-by to become fans? Sign up for Behavior Blueprint, my FREE 7-day email course. Legendary Quotes: “ Pain is a good thing. The moment you encounter that pain, learn to persevere. That's where success is. The moment you don't feel pain, you're not approaching success. The moment you feel that you want to quit is where success happens. I always tell people to press on, to press on, and press on. You'll get to where you're going.” – Eliud Kipchoge “ If your current self wants to stop, borrow strength from your legendary self, borrow strength from that version of you that can fight through anything. The legend is already within you. All you have to do is to invoke it, have it come out.” – Howie Chan “ Pain is not the enemy. It's the evidence that you're on the edge of something extraordinary. Be the legend that you already are.” – Howie Chan It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology. Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode, host Howie Chan interviews Jasmin (Jay) Alić, THE LinkedIn coach, who rewrote the entire LinkedIn playbook by leading with generosity, relationship, and authenticity. They delve into a whole new way of looking at LinkedIn, the fact that this platform can actually flip your trajectory, and how to get you there. The discussion emphasizes the impact of having a strong personal brand on LinkedIn. Jasmin provides the strategies needed to build a strong personal brand on LinkedIn, how to approach clients for smooth conversions, the type of content that will truly cause an impact, and, ultimately, how to stop chasing opportunities and have them come to you instead. Episode Breakdown: 03:51 The Fastest Rapper in the Balkans 04:53 Jay’s passion for writing and his well-loved BlackBerry phone 06:31 How Jay retired from rap 08:28 Jay’s origin story as a LinkedIn coach 12:41 How to stop chasing opportunities and have them come to you instead 15:29 F.A.I.L. and pivoting as you build your brand and business 18:00 Three things you need to do to build your personal brand on LinkedIn 22:58 Always go for a warm outreach instead of a cold outreach 25:53 Be human first and an expert sales agent second 28:06 Jay’s greatest issue with LinkedIn right now 30:36 Let go of combative marketing, you don’t need it 32:42 The importance of sharing truly valuable content for free 37:38 How Jay’s life has come full circle, not once but twice 42:48 The post everyone should write and revisit over time 45:22 Embrace the cringe, it’ll change your life 46:59 A letter to Jasmin’s younger self From Our Guest: Website LinkedIn Youtube Instagram Jay’s SaaS company, Linkbound.io. Jay’s blocked posts: birthday post, spam bot post. Join Jay’s community, Link Up, "THE community for LinkedIners". Want prospects to become customers and passers-by to become fans? Sign up for Behavior Blueprint, my FREE 7-day email course. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews Matt Doan, who successfully designed and executed his escape from corporate life and now helps others also make their transition on their own terms. They delve into what most people get wrong about quitting, why passive income won't save you, and how to mentally graduate from the corporate world before you actually leave. The discussion emphasizes that there’s hope: you can take control, leave a job that no longer serves you, and build a life that lights you up if you’re ready. Matt provides his corporate graduation framework, the three steps that will prepare you to leave the cage, along with valuable tips to help you put them into place, and stories of what helped him and his clients truly uncage themselves. Episode Breakdown: 03:33 Matt’s Freedom Day 04:13 What made him decide to break free from the corporate cage 09:03 How Matt graduated corporate life, then planned and visualized his way out 14:06 From replicating your corporate job to building a magnetic business 16:16 YOU are the one that’s valuable, not the company 18:09 Starting, growing, and validating your business while keeping your job 21:05 Finding your zone of genius 27:15 A corporate myth, diminishing returns, and the need for strong boundaries 30:16 The truth about making the move to get out of corporate 34:53 Client fails and successes 39:28 The corporate graduation framework 41:41 The 3 steps to get you ready to leave the cage (and tips to implement them) 54:03 Traps to avoid when leaving corporate 56:24 The process of reinventing yourself 57:44 How Matt’s journey led him to where he is 1:00:31 A letter to Matt’s younger self From Our Guest: Website LinkedIn Youtube Instagram Listen to Matt’s podcast, Uncage Yourself with Matt Doan. Want prospects to become customers and passers-by to become fans? Sign up for Behavior Blueprint, my FREE 7-day email course. Legendary Quotes: “ The people that succeed are the ones that install the belief system and do the mental work day by day that this is working.” – Matt Doan “ I can show you dozens of journals upstairs, and that's the number one secret weapon I've had to creating this life that I have right now is those books.” – Matt Doan It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters: The free newsletter helping business owners influence human behavior using brand psychology. Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode, host Howie Chan interviews Sonal Bhaskaran, a peak performance coach, business process consultant, and High Magick energy healing practitioner. They delve into Sonal’s path of self-discovery, healing, and transformation, and discuss how she uses her psychic abilities to help others by removing what’s blocking them. The discussion emphasizes the importance of constantly working on yourself. Sonal gives us some insight into what High Magick actually is, but most importantly, she provides a powerful and practical exercise to help you identify what truly matters to you in life. Warning: in this episode, we explore Sonal’s complex PTSD. Beware if this type of content is triggering for you. Episode Breakdown: 03:19 My 60-minute High Magick session with Sonal 07:32 Sonal’s early experiences with her psychic abilities 10:05 How Sonal fell into the High Magick path and made it her career 22:12 When Sonal hit rock bottom and started her healing journey 30:16 The power of embracing your triggers to move forward 32:44 Understand High Magick and what it’s about 35:45 How Sonal ended up training in High Magick and Egyptian Mysteries 41:17 What it takes to do this spiritual work and truly help others 49:24 How Sonal is now living fully by continuously working on herself 52:11 A powerful and practical exercise to identify your core values 1:02:52 Tips to work through your core values on your own 1:06:39 The next step, once you have your values down 1:10:01 Sonal’s values From Our Guest: Website LinkedIn Youtube X Instagram Hear more about our mutual friend, Ash, in episode 8 of the Legend Effect, Sharing Impactful Stories: Unleash the HIDDEN Power of Your Most Vulnerable Moments with Storytelling Legend Ash Rathod. Read the LinkedIn post Sonal wrote about being her disabled aunt’s caretaker. Want prospects to become customers and passers-by to become fans? Sign up for Behavior Blueprint, my FREE 7-day email course. Legendary Quotes: “ No one can do the work for you. I remove the blocks, but if you are just gonna go back to normal tomorrow, you're gonna build more back up again. What's the point? You have to really want change for yourself.” – Sonal Bhaskaran Join Legend Letters Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a series of short episodes - Solo Sesh (sessions) – he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary. He delves into why status is the hidden force behind decision-making and one of the biggest mistakes businesses and individuals make: misreading their audience's status game. The discussion emphasizes how you can create an unshakable connection with your audience if you align with their status game. Howie provides three things that will allow you to align your messaging and brand with the right status signals to connect with your audience and not repel it. Episode Breakdown: 02:12 The secret goal of our lives 02:52 A time when Apple got it very, very wrong with an ad 05:12 The status games played by different audiences 06:16 Three things to help you align with your target audience’s status game 07:52 How to nail it with your messaging, services, and products From Me: Website LinkedIn Instagram Catch up with my interview with Will Storr in episode 17 of the podcast: Storytelling: The TRUTH About What It Means to Be Human And The Secret to Influence with Legend Will Storr. Get the book, The Status Game. Watch the Apple iPad Pro Ad gone wrong here. Want prospects to become customers and passers-by to become fans? Sign up for Behavior Blueprint, my FREE 7-day email course. Legendary Quotes: “ Every decision, consciously or subconsciously, is about this one thing. This one thing that runs our lives, whether we like it or not. It's status and social positioning.” – Howie Chan “You need to understand the status game your audience is playing. Every industry, niche, and audience are playing a game. And if you misread it, you lose trust. Simple as that. But if you align with it, you can create this unshakable connection.” – Howie Chan “ Your job isn't to change that [status] game, it's to understand it and position your solution, your product, or whatever call to action that you want to make as the key to helping [your target audience] win it.” – Howie Chan It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology. Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews Collin Henderson, a mindset coach, author, podcast host, speaker, consultant, and thought leader who cracked the code on reprogramming self-doubt and conditioning the mind for peak performance. They delve into the science of mindset shifts, why motivation fades, and lasting mental habits. The discussion emphasizes how shifting your mindset can make you more magnetic, persuasive, and simply unstoppable. Collin gives us a master class on mental conditioning and mindset mastery. He provides tools to disrupt negative patterns and change your beliefs and behaviors for lasting transformation, a simple 4-minute exercise so you can start your training right away, a host of truly impactful quotes and personal stories, and a great Yoda impression. Episode Breakdown: 04:53 What drives people for real change 05:59 Collin’s difficult journey to 35 10:46 When the student is ready, the teacher appears 14:28 The transition from top sales rep to mindset coach 19:31 The importance of consistently training your mind 21:00 Start disrupting the pattern and change your beliefs and behaviors 24:43 The two forms of mindfulness 27:07 3-step method to rewire your brain, your identity, and your self-image 32:42 Overcoming self-criticism and building credible confidence 40:22 A 4-minute mental workout so you can start conditioning your brain today 43:40 Collin’s father’s legacy that’s living through him 49:55 How Collin faced his fluency issues and the tools that helped him 57:28 The 4 things you need to create awareness and move forward 58:53 A letter to Collin’s younger self From Our Guest: Website LinkedIn Youtube Instagram Listen to Collin’s podcast, Master Your Mindset: Tools To Win The Innergame. Catch up on my conversation with David Robson, Mental Health and Relationships: The ONE TECHNIQUE That Will Transform Your Life. Want to master your mindset? Enroll in my 7-day Mindset Mastery: For Corporate Dropouts Turned Business Owners email course. Legendary Quotes: “ I was used to fear. I was used to suffering from what Dr. Michael Gervais calls the number one epidemic in performance today: fear of other people's opinions.” – Collin Henderson Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews Nausheen Chen, the CEO's public speaking coach and 3-time TEDx speaker, with over 10,000 hours on stage, who’s rocking purple hair all over the web and has coached leaders at Amazon, IBM, and Walmart. They delve into what one can do to become an impactful, memorable speaker that people love listening to and engaging with, as well as Nausheen’s incredible and twisty journey to finding her passion. The discussion emphasizes the importance of creating a true human connection with your audience instead of just mindlessly saying the words out loud. Nausheen provides the three pillars of public speaking that anyone can work on to become a more memorable speaker, advice on how to overcome stage fright and anxiety, and some practical tips on how to present as a confident speaker. She also shares her message and personal stories so you, too, can learn to share yours. Episode Breakdown: 03:24 Nausheen’s quarter life crisis and the profound changes that followed 11:22 Why people feel stage fright and anxiety when speaking in public 17:01 Nature can only get you so far, nurture is also necessary 21:28 Public speaking skills: key elements to creating human connection and buy-in 29:46 Develop inner confidence to back your outer confidence 32:58 Starting a coaching business and building your brand 37:29 How Nausheen navigated imposter syndrome as a speaker 39:38 The 3 pillars of highly impactful public speakers 41:11 Practical tips to show up as a confident speaker (even online) 43:51 Challenging the concept of what comes naturally to us 46:36 How Nausheen’s life changed after she discovered she was adopted 50:02 Lessons from Nausheen’s ahead-of-her-time mother 55:19 The elements of a TEDx worthy talk 58:04 How to prepare for your TEDxTalk and what to expect 1:03:55 A letter to Nausheen’s future self From Our Guest: Website LinkedIn Youtube X TikTok Instagram Tune into Nausheen’s podcast, Speak as a Leader. Watch Nausheen’s 3 TEDxTalks. Check out Nausheen’s post about her adoption here. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews Will Storr, an award-winning journalist and best-selling author of multiple books on storytelling and the human condition. They delve into what it means to be human and why we do what we do so that we can use this knowledge to better influence human behavior and leverage storytelling for business success. The discussion emphasizes that we are a story and we all live in a story world. Will provides valuable insights into what motivates people within their own stories and the status games they play, and the core principles that can be used to effectively persuade and influence others. He also highlights some do’s and don’ts of stories, so you don’t put disastrous stories out there. Episode Breakdown: 02:40 We are a story 04:58 How our brains are fooling us 07:09 Religion is not good or bad 10:13 Persuade and influence people with these two types of stories 14:52 When persuasive storytelling gets out of hand 16:52 Why people join and stay in cults 20:48 Storytelling principles to help you get everyone behind change 26:48 Cautionary tales of companies’ stories gone wrong 30:26 Company dynamics that can lead to disastrous stories 32:29 The power of storytelling and story being 34:43 How to be a better leader 36:21 Understanding and leveraging our stories for healthier lives 38:45 Ways to bring people back from extreme entrenched beliefs 41:09 The devastating effects on your identity of being laid off 45:52 What you must do for effective storytelling 47:44 A letter to Will’s younger self From Our Guest: Website LinkedIn X Instagram Get the book, A Story is a Deal. For Will’s other books, go here. Want to go from unknown to legendary in 44 simple steps? Get your FREE copy of my Personal Brand Checklist. Legendary Quotes: “ Human beings are unique in that we experience reality as a story. The brain remixes the world around us and turns it into this unfolding narrative. It puts us in the middle of it. It coats our entire world in this kind of moral paintwork.” – Will Storr “We all need a story to believe in. We all need a status game to play. We all need a kind of a heroic ideal to strive towards and that striving is the meaning of our life.” – Will Storr Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a new series of short episodes - Solo Sesh (sessions), he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary. He teaches you how to reframe sales as a process of service and why that shift isn't just empowering, it's transformative for both you and your clients. That’s why the discussion emphasizes that selling isn’t about you, it’s about the person you’re trying to help. Howie provides 4 different things you can do to reframe selling in your business, as well as examples of how he and others he knows put this new selling mindset into practice. Episode Breakdown: 02:09 When selling felt like an uphill battle to Howie 03:15 How Howie started to shake things up and approach selling differently 04:47 Flipping the script on selling 06:42 #1 Start with service, not sales 07:11 #2 Ask hard questions 07:48 #3 Empower the client to decide 08:37 #4 Celebrate the process, not just the outcome 09:30 Embrace the service mindset From Me: Website LinkedIn Instagram If you want to know more about the logo designer I mentioned, catch up with episode 13 of the podcast: Brand and Identity: Boost your CREATIVITY and Become IRREPLACEABLE with Logo Designer Legend James Martin. Want to master your mindset? Enroll in my 7-day Mindset Mastery: For Corporate Dropouts Turned Business Owners email course. Legendary Quotes: “ My internal dialogue often sounded like this. ‘I don't want to bother them.’, ‘What if I come across as desperate?’, ‘I'm really not here to sell, I'm here to help.’ Here's the irony. That mindset wasn't helping anyone. Least of all, the people I wanted to serve.” – Howie Chan “ Your job is not to convince [your potential clients]. It is to illuminate the information at hand for them to make that decision. [Even if] sometimes the best solution isn't working with you.” – Howie Chan “Think of this as a long-term game, building relationships, building trust with every person that you speak to. And over time, like I said, those relationships can turn into referrals, collaborations, partnerships, or just opportunities you didn't anticipate.” – Howie Chan It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology. Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews Marie Diamond, a Feng Shui master who works for a lot of top companies and celebrities and has helped more than 2 million students create spaces they feel great in. They delve into Marie’s journey into Feng Shui, the true impact that changing your environment can bring, and how to get started. The discussion emphasizes the need to be open-minded and the idea that you don’t really need to believe in Feng Shui, you just need to try it to see the results. Marie provides practical steps you can take today to improve your environment and open up space for you to attract what you need into your life, as well as incredible success stories followed by the small changes that led to great transformation. Episode Breakdown: 01:48 What JOY means to Marie 04:40 What exactly is Feng Shui 07:38 How Marie navigates skepticism from her students 11:29 It’s not a belief system, it’s actually very practical 14:34 How Feng Shui turned Marie’s life around 17:30 Marie’s journey to become a Feng Shui master and teacher to millions 22:13 The switch from corporate lawyer to Feng Shui master 23:52 The 3 aspects of manifestation 26:03 Is your space aligned with your brand, your story, and your values? 30:51 Practical changes you can do and that transformed a company 34:20 A walkthrough of Howie’s results on the app and ways to improve his space 39:14 The reason why a lot of people procrastinate and how to change that 42:15 Understanding vibrations and brain waves 45:14 How to treat your space when you’re self-employed 46:45 Why you should never have your back to the door 47:42 The impact that colors and flowers can have on a space 50:22 How Marie manifested multiple-Oscar-winning clients 53:00 Tips to grow more prosperous in this Chinese Year of the Wood Snake 55:46 A letter to Marie’s younger self From Our Guest: Website LinkedIn Youtube TikTok Facebook Instagram Get the book, Your Home Is a Vision Board. Download the Marie Diamond app. Learn more about The Secret. Watch the movie and read the book at thesecret.tv. Want to master your mindset? Get your FREE copy of my 7-day Mindset Mastery: For Corporate Dropouts Turned Business Owners. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of The Legend Effect, host Howie Chan interviews Nelson Dellis, a 4x U.S. Memory Champion, brain performance coach, and author, about how to unlock the full potential of your mind through memory training. Nelson breaks down the myths about memory and shares how anyone—yes, anyone—can develop powerful mental focus, strengthen recall, and apply memory techniques to improve public speaking, personal branding, and everyday effectiveness. His story of going from average memory to world-class competitor will inspire anyone looking to boost their cognitive performance, become more influential, and show up with clarity in both business and life. Episode Breakdown: 02:39 The Michael Jordan of competitive memory sports 03:02 What inspired Nelson to start working on his memory 06:54 Learning to read at 3 years old 08:44 Why Nelson turned to memory competitions to improve his memory 10:43 How Nelson feels about having to perform for others 13:12 Improve your networking skills with these tips to remember people’s names 18:49 How Nelson memorizes quotes, texts, and speeches 24:17 A glimpse into Nelson’s mind and memory palaces 26:35 Start any memory task by doing this 27:23 Short and long-term memory palaces and forgetting the things you don’t want 30:04 Nelson’s daily mind training routine when he’s not competing 31:19 When Nelson realized he was actually good at memorizing 32:42 Strategies and mistakes in memory sports 37:04 Nelson’s career as a professor and the irony of being called forgetful 42:17 Nelson’s first-ever video and his passion for learning and teaching 43:50 Nelson’s journey as a YouTube content creator and his lessons along the way 50:07 The next challenges for Nelson with his YouTube channel 52:19 About being known as the “memory guy” and branching out 54:03 The book that changed Nelson’s life 57:15 How to be and create more memorable things 59:48 Advice on what will truly help you improve your memory 1:01:45 A letter to Nelson’s younger self From Our Guest: Website LinkedIn Youtube Learn the basics of How to Remember Names with this video. Check out Nelson’s first-ever video. Get the book that changed Nelson’s life, Gödel, Escher, Bach: An Eternal Golden Braid. Want to go from unknown to legendary in 44 simple steps? Get your FREE copy of my Personal Brand Checklist. Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews James Martin, a.k.a Made by James, the ultimate champion of the everyday designer and one of the most prolific logo identity designers on the planet. They delve into how we can become more creative and irreplaceable in the face of AI and fierce competition. The discussion emphasizes how staying true to yourself is key to attracting the right people and opportunities. James gives us an unfiltered tour of his mind, including his beliefs and philosophies about creativity and design. He also provides expert advice and tips that will help boost your creativity and make sure you stand out from the crowd. Episode Breakdown: 02:28 The importance of putting yourself out there 06:42 Building his own design agency 12:39 Top advice for someone starting to put out content today 16:42 How to balance staying true to yourself and chasing metrics 21:52 Trauma, vulnerability, self-reflection, and being yourself 24:37 Herd mentality and standing out from the crowd 27:22 Creativity at a crossroads with the rise of AI 29:45 Tips to become more creative every day 32:58 People’s biggest missteps when it comes to identities and logos 35:17 The role of a brand or visual identity designer 39:35 The power of a mark 41:11 One thing you should look for when working with a designer 42:02 Strategies to be more creative and become irreplaceable 47:24 How James nurtures existing clients and attracts new ones 58:43 The best way to build your creativity 1:00:30 A letter to James’ younger self From Our Guest: Website LinkedIn Youtube Instagram Get the book, Made by James: The Honest Guide to Creativity and Logo Design. Look into the book James got with a note from the author, The Everyday Hero Manifesto by Robin Sharma. Check out the book James mentions, Show Your Work! by Austin Kleon. Want to go from unknown to legendary in 44 simple steps? Get your FREE copy of my Personal Brand Checklist. It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters: the ultimate guide for corporate dropouts turned business owners. 📩 Try the Legend Letters Newsletter. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a new series of short episodes - Solo Sesh (sessions), he is bringing the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary. He delves into how to craft a clear and compelling value proposition that sets you apart and attracts the right opportunities and people. The discussion emphasizes the importance of standing out instead of blending in. Howie walks you through the story of someone who struggled with creating a good value proposition, why having a value proposition matters so much, and a simple three-step framework to help you define yours. Episode Breakdown: 02:11 Sarah’s struggles with defining her value proposition 03:02 Why your emotions and your why matter for your value proposition 05:47 Step 1 to find your value proposition: Who do you help? 06:37 Step 2 to find your value proposition: What problem do you solve? 07:28 Step 3 to find your value proposition: Why does it ignite you? 08:42 Putting it all together into your unique value proposition 09:10 Now it’s your turn! From Me: Website LinkedIn Instagram Want 75 hacks to become more charismatic? Get your FREE copy of my Charisma Tactical Toolkit. Legendary Quotes: “ If you can't explain what makes you unique in one sentence, you're losing clients. You're losing money!” – Howie Chan “ A value proposition isn't just some business jargon. To put it another way, it is your declaration of purpose. It helps people understand why you're here, what makes you different, and stops someone and [has] them think, ‘Hmm, do I need that?’” – Howie Chan “In today's crowded market, being generic is the fastest way to be ignored, but also being lengthy is the easiest way to confuse people.” – Howie Chan It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters to get the most important lessons and behind-the-scenes content in under 5 min. 📩 Try the Legend Letters Newsletter. Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews Henna Pryor, a Workplace Performance Expert, a 2x TEDx speaker, a regular expert columnist for Inc. Magazine, and a best-selling author. If you're looking to improve your speaking skills, listen up! Howie and Henna delve into what embracing awkwardness really entails, the skills now being lost in the modern era that we need to recreate in the workplace, and what it looks like to make big career pivots. The discussion emphasizes how feeling awkward is not something to fix but something that can actually improve your speaking skills and be your biggest asset for professional and personal growth. Henna provides tips and insights into how to successfully navigate awkward moments and situations, build deeper connections, get better at selling, and become more confident. Episode Breakdown: 02:21 The Helen story: navigating extreme awkwardness at work for the first time 08:25 A real-life awkward moment 11:10 Taking aligned action over avoiding discomfort 14:53 How to get good at navigating awkward moments 21:09 Practical tips to help you face awkward situations 25:38 The cultural shift toward being less perfect 30:12 The decision to leave an explosive 14-year career in staffing 33:54 An exercise for high achievers to overcome the fear of career change 35:41 Telling Henna’s South Asian parents about her career pivots 36:54 The blessing of starting from scratch during the Pandemic 38:25 How difficult it was for Henna to pivot throughout her career 40:31 A hard-earned but transformational lesson 42:08 A tactical sales hack 45:02 How awkwardness became Henna’s banner 47:32 The value of placing a small bet 51:13 Awkward conversations are what will help heal humanity 53:50 A letter to Henna’s younger self 55:28 Henna’s current definition of success From Our Guest: Website LinkedIn Youtube Facebook Instagram Get the book, Good Awkward. Watch Henna’s 2 TEDxTalks Want to get ahead at work? Risk the awkward moments and The new way to brag in the modern world - and feel good doing it. Want 75 hacks to become more charismatic? Get your FREE copy of my Charisma Tactical Toolkit. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews Blake Eastman, former professional poker player and the founder of the Nonverbal Group, a behavioral research and education company teaching people to better communicate and thrive in social interactions. They delve into Blake’s journey to becoming the human behavior and communications expert he is, effective communication skills, the hard-earned lessons he got when his father was diagnosed with ALS, behind the scenes stories, and, of course, poker. The discussion emphasizes the complexity and subjectivity of communication and how any transformation must start from within. Blake provides tips that will help you communicate like the legend that you are right away, insights into the world of professional poker, and unveils the truth behind the lies we’re told about how human behavior. Episode Breakdown: 02:18 The truth behind the scenes of Slate’s viral article on Blake 04:22 Blake’s intense teaching schedule 05:20 A quick rise and journey of mistakes and lessons 09:06 Becoming an adjunct professor at CUNY 12:24 Why a JD MBA and academia just wasn’t for Blake 16:54 The questions Blake is trying to answer 20:22 How his family and early years influenced his path 24:01 Navigating the serious challenge of a parent with ALS 27:31 Hard-earned lessons 30:03 The truth behind statistics and blank statements about human behavior 33:05 How Blake approaches research as an entrepreneur 39:54 Tips to help you communicate more effectively today 41:27 The Flaw Finder 5000 43:43 Biggest barriers to truly transforming your social skills 45:01 Why people are committing to a full year of transformation 48:09 Insights into the world of poker 52:24 Tips to win a home poker game 54:18 The role of poker in Blake’s life 56:36 When Blake placed 4th at a WSOP Main Event 1:01:33 The funny story behind Blake’s run-in with the IRS 1:04:33 Finding the magic and beauty of what makes people effective 1:07:00 A letter to Blake’s younger self From Our Guest: Website LinkedIn Youtube X Facebook Instagram Sign up for The Behavioralist Newsletter by Blake. Check out the Slate article Howie mentions. Charisma is a Skill: Get your FREE copy of the Charisma Tactical Toolkit. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan interviews David Robson, one of the most prolific science writers out there, with thousands of articles and three bestsellers. They delve into strategies backed by scientific research to help you better manage your mental health and build stronger relationships. The discussion emphasizes how your mindset can transform your life. David provides tools that will help you leverage stress, curb self-doubt, and quickly form deeper connections. He also shares his most impactful psychological effect after over 10 years of research. Episode Breakdown: 02:27 David’s drive and intellectual curiosity 04:10 Combining mathematics and science with literature and writing 07:00 Self-fulfilling prophecies and the power of mindset 10:06 The importance of reappraising stress 16:28 2 things that will help you better manage your mental health 19:10 Teaching kids valuable tools for their mental health 22:04 The liking gap in social interactions and how to overcome it 26:20 How to form better connections through the virtual world 28:09 One thing you should do RIGHT NOW if you work by yourself 31:19 The phenomenon of self-expansion in meaningful relationships 33:23 The power of self-disclosure and vulnerability 38:27 The fast friendship procedure 43:28 Overcoming the fear of being vulnerable 46:46 Using narrative to live better and form stronger connections 48:46 The tool David uses to get through difficult times 51:09 David’s mission 52:51 How David is starting to do scientific research himself 54:48 The one technique that will transform your life 58:48 A letter to David’s younger self From Our Guest: Website LinkedIn X Instagram Get David’s books here. Read my article about David’s book The Expectation Effect. Get my FREE Mindset Mastery Course. Legendary Quotes: “ I think it also comes back to the Expectation Effect in a way that the stories we tell ourselves about the things that we're facing can become self-fulfilling prophecies. So, we always should recognize that fact that we are heroes of our own stories, and we can try to make the most of that.” - David Robson “Life is going to have these downswings, but it's what defines your path in life is actually how you respond to that and whether you can find a way to bolster your resources, even if that is asking for support.” - David Robson 📩 Try the Legend Letters Newsletter Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Letters Podcast, host Howie Chan interviews Ash Rathod, a storyteller, founder, and LinkedIn instructor of his 6P storytelling framework. They delve into how stories helped Ash emerge from the darkness and build the strongest relationships with his audience. The discussion emphasizes the power of storytelling and vulnerability for people building their brand, influence, and business. Ash provides a storytelling framework and tips to help anyone create memorable and engaging stories that change hearts and minds, and he reflects on the lessons he learned from his real-life hero. Episode Breakdown: 02:52 Ash’s true hero, his father 09:39 When Ash’s father passed away 13:13 The onset of vitiligo 17:01 Facing negative situations and racism 21:20 The LinkedIn post that changed it all 26:24 The importance of sharing our small stories 29:33 The #1 barrier to storytelling 31:56 The core KEY elements of storytelling 33:52 Ash’s 6P Storytelling Framework 37:41 Write hot, edit cold 38:49 How to make your story memorable and engaging 42:48 From scriptwriting to storytelling 47:56 Ash’s love for creating something new 50:05 Ash’s transformation post-vitiligo 53:41 Two letters to Ash’s younger self From Our Guest: Website LinkedIn Instagram The LinkedIn post that kicked off Ash’s journey. Learn more about Ash’s 6P framework in his LinkedIn course, Storytelling and Content Creation to Transform Your Personal Brand. Legendary Quotes: “ The difference between a hero and a villain is how they react to adversity, because both of them face the same issues and problems. But the hero wants to make sure that people don't feel that again, and then the villain says, ‘I want everybody to feel the same way.’” – Howie Chan “ It's emotionally draining trying to keep up with what you think others think of you. Be yourself and be kind to yourself. You're good enough, and others know this too. Once you embrace this, I promise you will be the best version of yourself.” - Ash Rathod “People want to know the real you. Of course, they want you to help them in terms of what they need from you and why they turn to you because of your expert opinion, your specialty, or your experience. But if they're not going to align with you in terms of values or they don't like you for whatever reason, they might just choose someone else that can also do that job as well.” - Ash Rathod 📩 Try the Legend Letters Newsletter Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of The Legend Effect, host Howie Chan interviews Harvey Lee, Top 10 PMM Consultant & #1 LinkedIn PMM Creator, and a legend in both the rock and roll and gaming industries. They delve into Harvey’s stories from his time in the music industry, including when he became the impromptu bassist for the band he was touring with, how he made his way to the video game industry, and the lessons he’s learned along the way. The discussion emphasizes the power of passion, authenticity, giving it your all, and taking action. Harvey provides insight into how he was able to face great challenges where failure was not an option and shares lessons that will help you navigate your career reinvention and tough times. Episode Breakdown: 02:30 How Harvey became known as the money 10:21 Harvey’s passion for music and his early realizations 12:36 From the roadie life to the business career life 15:06 Starting early and learning the hard way and the quick way 17:59 Making things happen for a career in music 22:01 Harvey’s parents’ role in his journey 25:14 Finding your talent through your passion 27:21 Thrown into the rock and roll stage 32:01 Treating people as you find them 33:25 What it all comes down to with how you present yourself 35:49 The transition from the music industry to the video games industry 41:09 How Harvey faces challenges where failure is not an option 44:08 Proving the naysayers and bullies wrong 46:03 The fear of failure paradox 47:48 3 life lessons to help you navigate tough times 56:11 How to know when to quit 1:00:47 The hardest decision Harvey ever made 1:06:55 A letter to Harvey’s younger self From Our Guest: Website LinkedIn Instagram TikTok Get the book for FREE, Backstage Pass. Legendary Quotes: “I gained my nickname, and that part was all fun. However, making a name for yourself in life and business is important. It can open doors and help make things happen. You need to be remembered for all the right reasons.” – Harvey Lee “In life and in business, sometimes the best thing that can happen to you is just getting thrown in. Just thrown in. These are the moments that you forge your reputation with your crew, with your audience, with your community, with the people that you work with.” – Harvey Lee “Your marker for the future, your story of the future, hasn't yet been written, and only you can write it. So, whatever is happening with you today, you're only in the moment now. When you wake up tomorrow, you have a blank piece of paper. The question is, What are you going to do with it?” 📩 Try the Legend Letters Newsletter Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of The Legend Effect, host Howie Chan interviews Loren Greiff, an Executive Career Strategist who is ending career victimization by elevating, accelerating, and celebrating one executive at a time. They delve into the ugly realities of the recruiting and job searching world and what Loren is doing to hack the system to get her clients in the position they want in 4 to 7 months—and earning 40% to 70% more. The discussion emphasizes the importance of unconventional job search strategies in an increasingly complex world. Loren shares powerful career-fueling strategies that can help you nail high-stakes interviews, be prepared before joining the company, and beat ageism to get your dream position. Episode Breakdown: 03:28 When Loren quit the job she worked her whole life to get 07:35 The CTJ moment for Loren 09:52 The journey to create PortfolioRocket 13:49 It isn’t just about climbing the ladder 18:59 Navigating inevitable turnover and complexity 21:12 Unconventional job search strategies 24:31 How Loren deals with reluctant executives 26:34 A simple exercise to unearth your why 28:05 Reach more people with fewer words and less time 29:57 3 strategies to nail high-stakes interviews 34:35 One test you should do before joining a company 37:59 How to make your age just a number 39:48 Old (bad) habits around job boards and recruiters 42:22 Personal resilience and reinvention 48:21 Loren’s experience with a Vipassana course 50:15 How Loren made cancer fun 53:47 Every breakdown is a breakthrough 55:58 A letter to Loren’s younger self From Our Guest: Website LinkedIn Youtube Podcast Facebook Instagram Get the book by Jen Sincero You Are a Badass®. Legendary Quotes: “There's this phenomenon called sheltering, right? People staying in jobs that they know that they're misaligned to. They know that there's a feeling that somehow, whether it's the values of the company or they're not being challenged or their compensation is compromised, they stay. And I can understand why. Because it's safe.” – Loren Greiff “Networking isn't broken. Maybe your approach needs some help. These things are all part of a larger effort, not a one-and-done.” – Loren Greiff 📩 Try the Legend Letters Newsletter Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of The Legend Effect, host Howie Chan interviews Sam Browne, who went from an almost bonafide rockstar to a full-time entrepreneur and LinkedIn Master. They delve into the secret sauce behind his different creative pursuits. The discussion emphasizes the importance of being passionate about what you do. Sam Browne shares about his days as a rock star and provides his expertise to get you started on the road to LinkedIn success. He might also get you thinking differently about what you want for your business or job. This episode is a must-listen for personal brand builders, business leaders, and creators looking to level up their audience-building strategy and make a bigger impact—without sacrificing who they are. Episode Breakdown: 02:43 Sam’s Nashville rock and roll adventures back in 2013 06:58 The pursuit of the musician's dream 11:22 Diminishing returns on your lifestyle 13:20 Sam’s 11-year MBA: how he stuck it out and turned Find a Band around 18:46 The secret to successful entrepreneurship 20:41 The end of the rock band and looking back on it 26:25 Sam 3.0 and the power of the written word 28:45 The reason Sam has been successful with social media and music 30:51 LinkedIn: the business conference that never ends 32:39 2 key things you can do to start making LinkedIn work for you 37:28 The start of Sam’s LinkedIn growth journey 41:59 How to stand out on LinkedIn with your content 49:11 Make your life bigger instead of just maximizing the dollars 52:21 How Sam crafts his content 54:39 A letter to Sam’s younger self From Our Guest: Website LinkedIn 📩 Sign up for Sam’s Newsletter. Legendary Quotes: “Pretty much every entrepreneur I talk to wrestles with this because we're creative by nature. We want to make a lot of things happen. But you really have to go, ‘this thing over here, I like it, but it's not really worth my energy’. And ‘this thing over here, this is working. I'm just going to go all in on this’. That's the key. I think that's the secret.” – Sam Browne “Share the full person, become known, become someone where they go, ‘Oh yeah, Sam Browne. Yeah, I've heard of him. I really like his stuff.’ That is what opens doors for you that you'd never would have expected, rather than just focusing on getting business in the door.” – Sam Browne It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters to get the most important lessons and behind the scenes content in under 5 min. 📩 Try the Legend Letters Newsletter Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of the Legend Letters Podcast, host Howie Chan interviews Michael Margolis, CEO of Storied, Inc, a Silicon Valley storyteller, best-selling author and innovation expert. He’s a go-to advisor for top executives at Google, Meta, Salesforce, Uber, and NASA. His narrative frameworks are regularly used by those who want to master influence at scale – whether you need to get investment, buy-in, or alignment. Michael shares his journey as a misfit and disruptor. The discussion emphasizes why storytelling matters so much in this attention economy, especially with generative AI. They delve into the philosophy behind storytelling and what it can do for humanity, how to survive in this new world of work, and go the very practical route with a framework for leaders to influence at scale. Episode Breakdown: 02:43 The 4 waves of storytelling 07:39 The biggest challenge as you scale and grow a company 09:20 What is the role of technology and AI in our lives? 13:44 From lonely and awkward to working with big tech 17:31 Michael’s first career as a social entrepreneur 24:06 The gift and the curse of our time 26:37 People don’t buy the product, they buy the story 30:16 The greatest fundamental power that human beings have 31:55 The SFB Narrative Framework for leaders 39:28 Niching down in this attention economy 43:21 The 3 currencies for how to survive in the new world of work 49:41 Michael’s 500 days around the world 56:13 The long walk home 1:04:49 A letter to Michael’s younger self Resources Mentioned: Cartoons of the big tech companies org charts. From Our Guest: Website LinkedIn Youtube X Facebook Instagram Get instant access to the book for free, Story 10x. Legendary Quotes: “What people don't realize is that whatever story you choose to tell is a self-fulfilling prophecy. Storytelling is like fortune telling. So choose wisely.” – Michael Margolis 📩 Try the Legend Letters Newsletter Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of The Legend Effect, host Howie Chan talks with Scott Walker, a veteran kidnap-for-ransom negotiator with over 300 cases under his belt. Scott has used decades of experience to develop a unique understanding of what makes people think, feel, and act—specifically in times of adversity, conflict, and uncertainty. In this conversation, Scott shares insights from his career in high-stakes negotiations. They discuss how some negotiation skills translate to everyday scenarios like business negotiations and family interactions. Scott also recounts his personal journey from a police officer in Scotland Yard to a crisis management consultant, and how a tragic family event reshaped his life's purpose and meaning. Episode Breakdown: 01:16 Meet Scott Walker: The Negotiation Expert 04:56 From Scotland Yard Detective to Renowned Negotiator 14:47 The First Step Towards a Decision That Will Change Your Life 18:48 The Biggest Lesson Scott Learned in His First Kidnapping Case 24:09 The #1 Skill of Successful Negotiations 31:08 The REAL Challenge of Kidnap-for-Ransom Negotiations 34:17 Embracing Conflict to Win Negotiations 35:56 Managing Emotional Triggers: Try THIS Next Time You Feel Riled Up 40:39 How This Personal Tragedy Changed Scott’s Perspective and Career Path 45:12 How Can We Have Better Conversations? And Why Does It Matter? 47:20 Finding Purpose and Excitement in a New Career Path 50:05 Business Negotiations: Scott’s Thoughts and Insights 1:02:19 Kidnap Negotiations That Went South Resources Mentioned: Steven Pressfield’s The War of Art. From Our Guest: Website LinkedIn Instagram Get the book, Order out of Chaos. Sign up for Scott’s newsletter, Negotiations Essentials. Legendary Quotes: “Anyone and everyone can be taught how to negotiate and how to communicate more effectively. It's a teachable skill. But it's also a perishable skill.” – Scott Walker “You don't get what you deserve, you get what you negotiate.” – Howie Chan “The golden rule of successful negotiation is: It's not about you.” – Scott Walker It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters to get the most important lessons and behind the scenes content in under 5 min. 📩 Try the Legend Letters Newsletter Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of The Legend Effect, host Howie Chan sits down with Lan Phan, a powerhouse in the world of personal development, career reinvention, and purpose-driven leadership. Lan shares her deeply personal journey—from climbing the corporate ladder to leaving it behind in search of something more aligned with her values, identity, and long-term vision. Along the way, she opens up about the real cost of success, the emotional toll of trying to “have it all,” and how she finally found clarity by letting go of who she thought she needed to be. This candid conversation will resonate with entrepreneurs, business leaders, and anyone who has ever felt stuck between ambition and authenticity. Episode Breakdown: 01:08 Meet Lan, her story, and her purpose of democratizing Leadership Development 08:00 The common mistake of defining success using other people’s benchmarks 10:31 Redefining success, overcoming hardship, and uncovering your values 20:53 Lan’s many career pivots and what they can teach us about life’s purpose 29:24 How to find purpose in life: Your path to personal greatness 36:18 Lan’s personal story of leadership development and building the Community of Seven 41:52 Using your values to find purpose and passion in work—or to pivot 48:28 The big secret of the personal growth and leadership development industries 57:09 What you need to know about personal branding and growing an audience 59:29 A letter to Lan’s younger self From Our Guest: Website LinkedIn Youtube Facebook Instagram Get the book, Do This Daily. Join the Community of Seven. Legendary Quotes: “A lot of times, it's our hardship that shapes us. It's not something that we should be afraid of.” – Lan Phan “No one is on their deathbed wishing they spent more time at the office.” – Lan Phan “What does purpose-driven leadership mean? What does owning your voice mean? What does collaboration, psychological safety mean? When you're able to define it, you're able to live it. ” – Lan Phan It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters to get the most important lessons and behind the scenes content in under 5 min. 📩 Try the Legend Letters Newsletter Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you? In this episode of The Legend Effect, host Howie Chan interviews legendary productivity expert and bestselling author Nir Eyal, whose book Indistractable has become a must-read for anyone serious about reclaiming their focus, managing attention, and building high-performance habits. If you're looking for REAL science-backed productivity hacks, hit play right now! Nir shares science-backed strategies for mastering your productivity mindset, defeating internal triggers, and avoiding the tech-driven traps that sabotage your time management and productivity. You'll learn how to design an environment that supports deep work and how to follow through on what matters most. Whether you're an entrepreneur, business leader, or creator, this conversation will give you the tools to work smarter, not harder—and create a life you can't wait to wake up to. Episode Breakdown: 02:13 Meet Nir Eyal: The Habit Expert 07:55 The Power of Persuasive Writing 14:36 The Truth about Productivity Hacks and The Path to Becoming “Indistractable” 23:21 Mastering Distraction: Traction vs. Distraction 34:51 Understanding Tactics vs. Strategy 35:10 Discomfort, The Core of Human Motivation 40:12 The Right Metric of Success: Working Without Distraction 43:04 The Process of Writing and Research 46:29 Personal Responsibility and Overcoming Distractions 59:26 The Impact of AI and Future Technologies 01:05:07 Reflections on Success and Personal Growth From Our Guest: Website LinkedIn Youtube X Facebook Instagram Get the book, Indistractable. Indistractable bonus content. Legendary Quotes: “Everything is driven by the desire to escape discomfort.” – Nir Eyal “Tactics are what you do. Strategy is why you do it. So meditation, tactic. Brain training app, tactic. Physical fitness, tactic. Why? What's the strategy? Why are we doing these things?” – Nir Eyal “The whole metric of success needs to change. It needs to be about only our ability to work without distraction. That's all that matters.” – Nir Eyal It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters to get the most important lessons and behind the scenes content in under 5 min. 📩 Try the Legend Letters Newsletter Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

Influence Anyone is a show about the science of influencing human behavior — ethically, strategically, and at scale. Each episode features conversations with world-class thinkers and practitioners in psychology, persuasion, storytelling, leadership, negotiation, and behavioral science — including voices like Dr. Robert Cialdini, Will Storr, Nir Eyal, Sam Horn, Paco Underhill and other architects of influence. You’ll hear: • The hidden forces that drive human decisions • The psychology of trust, status, and attraction • Practical systems to influence prospects, teams, and ourselves Hosted by Howie Chan — brand and influence psychology nerd — this show is about one thing: Becoming a person of influence. 📩 Send love letters/ ideas to me: [email protected] 🎁 Free 7-day email course to influence human behavior: howiechan.com/behavioring