001 - Growth Driven Design

Welcome to episode 1 of HubShots Recorded: Tuesday 06 October 2015 In this episode we cover: Shot 1: Inbound thoughts Still on a high? shout out to Ryan, Niti, and the Sydney HubSpot team Key takeaways Ian: the possibilities Craig: reminder about inbound marketing essentials: personas, lead scoring, buyer’s journey Shot 2: Growth Driven Design the rise of growth driven design: http://www.growthdrivendesign.com/ Shot 3: Tip of the Week HubSpot Emails new click visualisation map in emails Shot 4: Resource of the week HubSpot’s persona generator : http://makemypersona.com/ Shot 5: Opinion of the week Craig: the US is way ahead of AU, good motivation to lift our game… Shot 6: Challenge of the week Public holidays HubSpot workflows to the rescue! http://knowledge.hubspot.com/workflows-user-guide-v2/how-to-set-up-a-workflow-in-hubspot Shot 7: Community recommendation of the week Sydney HubSpot User Group: http://sydney.hubspotusergroups.com/ Chris Fell and the team: http://www.g2msolutions.com.au/chris-fell-g2m-solutions Shot 8: Sales HubSpot CRM: http://www.hubspot.com/products/crm using the HubSpot CRM app we’ll be talking more about the ‘HubSpot Sales platform’ next week, especially Sidekick for Business