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25. Bootstrapped & 3 people at 4,5M ARR = 1,5M ARR/FTE💥 - Esben Friis-Jensen (Userflow)
Season 1 · Episode 25

25. Bootstrapped & 3 people at 4,5M ARR = 1,5M ARR/FTE💥 - Esben Friis-Jensen (Userflow)

What is the perfect amount of days for trial accounts? Should they have lots or no data? Tune in!

Hot SaaS 🌶 🚀 · Max Nyman

February 14, 202444m 7s

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Show Notes

Links here! ⤵️ This episode covers:

  • First simple actions to initiate switch to PLG
  • Manage cultural change: Sales -> Product led growth
  • Empty state or lots of data in the trial account?
  • The 2 teams needed to go all in on PLG
  • What your CS Team shouldn't be doing



Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS🌶🚀 Do you have ideas on who I should bring on the podcast? Or maybe what to talk about? Submit your vote or upvote suggestions here. I want your input! 💌


Guest 🎙

Curious about Userflow? Check them out.

Want to link up with Esben? Connect on LinkedIn.


Host 🎙

Check out the Data Enriched CRM, Lime Go.

Become buddies with Max? Connect with him on Linkedin.


Music 🎵

Intro & outro song: The Sales Rapper - Hitting the Phones

Thanks for listening, hope you learned something 🤓


Delivered with a passion for SaaS🤙🏼


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