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Handmade & Beyond Podcast

Handmade & Beyond Podcast

454 episodes — Page 7 of 10

Ep 113How To Get Out Of A Creativity Rut

Creativity is clearly very important as a handmade seller. It's pretty much the DNA that holds everything together. But it's common to find yourself in a creativity rut from time to time. Sometimes it's hard to come up with new ideas or stay motivated to create new products. That's normal and something we have to learn to push past. In today's episode, I want to give you 5 tips that I've used over the years to help get me out of the dreaded creativity rut. If you're a new Etsy seller make sure you snag my Free Etsy Quickstart Guide. It'll give you all the tips and best practices so you can start your business off on the right foot. You can download the guide here: www.handmadeandbeyond.com/quickstart

Apr 26, 202212 min

Ep 11225 Etsy Tips To Grow Your Business In 2022

I know you want to grow your Etsy business sooner than later. Making more money in your business just makes things easier. I get it. I'm always working to grow and improve my business as well. Well, today I'm bringing you not 1, not 3, but 25 of my best tips to grow your business in 2022! There's tons of gold nuggets in this episode that you don't want to miss! Up your Etsy SEO game with my free ebook. Get it here: https://www.handmadeandbeyond.com/etsyseosuccess

Apr 12, 202227 min

Ep 111How To Identify What Problems Your Etsy Products Solve So You Can Market Better

Believe it or not all products sold solve some type of problem although it may not be quite clear what the problem is. Granted some problems are very small and others are very big. Nonetheless, understanding what problems your products solve and the solutions it brings to the table allows you to market to your customers better. Knowing the problems and solutions helps position your products better to customers, convince them YOUR product is best for them, and reassure them they're making the right decision. In return, you'll make more sales and have happier customers. In today's episode, I talk about how to identify what problems your products solve and give you my 3 step problem solving process. As I mentioned in this episode, I want to give you my free customer avatar guide. A simple questionnaire checklist to help you better identify your avatar which will help you bring a product to market that solves their problems in the future and better understand how your current products do that as well. https://www.handmadeandbeyond.com/avatar

Apr 5, 202214 min

Ep 1103 Ways To Get Customers To Leave MORE Reviews

Reviews are super important to an Etsy shop's success. They help build trust with future customers but also help with SEO. The Etsy algorithm sends more traffic to shops that have a 5 star review average. Why? Well, 5 star review shops have highly satisfied customers which are good for that shop and good for Etsy. The more buyers are pleased, the higher chance they'll return and buy from Etsy again. But it's tough getting reviews, especially early on which can be frustrating knowing how important they are. Today, I want to go over 3 ways you can get customers to leave more reviews which in return, will help your shop grow. Also, I want to give you my free 5 star review formula. It's a downloadable guide that will help you get more amazing reviews! Get it here: https://www.handmadeandbeyond.com/reviewformula

Mar 29, 202215 min

Ep 109How Important Are Etsy Shop Sections? 5 Tips

Many sellers ignore their shop sections! Sure they're not as important as your actual listings, but shop sections still add value for your customers. Not only that, it helps with the all mighty Etsy SEO (search engine optimization), which dictates traffic/sales. Today I am going to give you 5 tips to help you with your shop sections so you can optimize your shop. Don't forget to download the free Etsy Shop Section Checklist PDF that compliments what I talk about in this episode. I break down EVERY shop section and give you tips & best practices for each in this checklist. Get it here: https://www.handmadeandbeyond.com/sectionchecklist

Mar 22, 202216 min

Ep 108Etsy Has Increased Their Fees... 5 Ways To Overcome The Increase

Today's episode is about the not so popular elephant in the room, Etsy's fee increase... I get it, higher fees take money out of small business owner's pockets. The first reaction is often a negative one. Since I'm a glass half full person, I want to give you some perspective about this fee increase and also give you 5 ways you can mitigate the increase. I talk about the free Etsy fee calculator in this episode which is awesome! You can snag it here

Mar 15, 202223 min

Ep 107Do Etsy Ads Work?

Isn't this the question of all questions? Most Etsy sellers at one time or another have wondered if ads were a good way to add revenue to their business... The real answer is it depends and there are a lot of variables at play. But I can tell you that there are some best practices to follow in order to at least have a chance at running profitable ads. In today's episode, I dive into some success tips, pros, and cons of running Etsy ads for your business. Don't forget to download the free Etsy Ads Cheatsheet that goes along with this episode. It has even more success tips and best practices to help you with Etsy ads. Get it here: https://www.handmadeandbeyond.com/etsyads

Mar 8, 202216 min

Ep 106How I made $1,000s more in sales on Etsy

Everyone is searching for the elusive golden goose in today's age of limitless opportunity. We chase shiny objects, we chase influencers, we chase squirrels... lol. The sad reality is most of that doesn't lead us anywhere. When in fact what most business owners should be chasing is the OLD tried and true way of increasing sales, which is email marketing. In today's episode, I talk about 3 reasons why email marketing is still king and why you should implement it in your business. 1.) You can't do anything without email. Anything you sign up for requires it. All those shiny new objects require it. Anytime something new comes along ppl say email is dead but it's not going anywhere. You will always need an email which is why you should have it as part of your marketing plan. 2.) Email still converts 3 times better than any other platform. That's 3 times as many reasons to get on board. Sure it isn't magic and you have to learn the skills of email marketing just like anything else. But it's like riding a bike. It can be easily learned if you're willing. 3.) When you build an email list it is yours. Facebook doesn't decide who to show your post to. You don't have to worry about getting shut down and losing your audience like on a social media platform. Your audience (as long as they stay opted in) will be with you and that's powerful. If you want to learn the steps to getting started with email marketing and some recommended platforms to use download my free checklist below: Get it here: handmadeandbeyond.com/emailmarketing

Mar 1, 202211 min

Ep 105#1 Reason Etsy Shops Get Suspended

Many new and even veteran Etsy sellers talk about the dreaded Etsy shop suspension.. duh duh duh... I know it's scary. But if you know the #1 reason shops get suspended and how to make sure you don't fall into this category you shouldn't be scared. Today's episode talks about how to avoid getting your shop suspended so you can live a carefree and happy Etsy life. Are you a new seller who needs more tips on how to avoid problems early on? Download my free Etsy quickstart guide! Click below to snag your copy. https://www.handmadeandbeyond.com/quickstart

Feb 22, 202216 min

Ep 10413 Simple Steps To Reach $100K In Your Handmade Business

I know you probably have income goals in your business. Maybe you want to make a few extra hundred dollars each month. Maybe you dream BIG and want to hit that $100k mark. When I started I never dreamed that would be possible. But then over time, I started to think it was possible and that became my ultimate goal. Looking back at my early days and the years it took for me to get to consecutive six figure years, I realized there were 13 main steps I took to get me there. And that's what I want to share with you today. It's my hope that you DREAM BIG and one day reach that $100k mark in your business! Need more help with your Etsy SEO? Not sure what to do to improve or how to get more traffic and sales? Well, then you need my free Etsy SEO Revealed ebook! Download it via the link below: https://www.handmadeandbeyond.com/etsyseosuccess

Feb 15, 202229 min

Ep 1035 Sales Channels You Can Try For More Sales

Maybe you're not getting the traction you want on Etsy or maybe you just want to boost your revenue. Either way, you may have thought about dabbling in some new sales channels. In today's episode, I go over 5 sales channels that could be beneficial for you to try. I also talk about the main pros and cons of each. Are you a newer Etsy seller and are struggling to get the results you need with your Etsy shop? Try my FREE Etsy Listing Checklist. Get all the best practices you need to find success with your listings faster. Get it here: https://www.handmadeandbeyond.com/etsylistingchecklist

Feb 1, 202216 min

Ep 102Just Say No To The Extra Junk In Your Etsy Biz!

Usually in your business saying yes and taking tons of action will get you to the next level. However, this episode is all about saying no to the extra junk that may come your way during your business journey. This may be spam messages, third party tools, new products outside of your niche, or any other of the many shiny objects out there fighting for your attention. This episode will help you decide which new opportunities are best for you and how to be strategic about those you choose. Do you need help with sorting through the "junk" and focusing more on your Etsy goals for 2022? Check out my new goal setting guide here: https://www.handmadeandbeyond.com/goals

Jan 25, 202222 min

Ep 101Find Your Ideal Customer Avatar

What the heck is a customer avatar and why is it important? You're in luck. I talk about this and more in this episode. Knowing your ideal customer can help you market better, align your brand better, get more sales, and give customers more of what they want. All of this can give you more out of your business so you can worry less. Of course, I have a handy free guide that goes with this episode and will help you find YOUR ideal customer avatar. You can get your copy for free here: www.handmadeandbeyond.com/avatar

Jan 18, 202216 min

Ep 1003 Steps To Crush Your Goals This Year (New Podcast)

Welcome to episode 100! Wow, it's hard to believe. Thanks for all the support, kind words, and encouragement along the way. I appreciate my listeners and if I can impact your business or life in just a small way then it's worth it. This time of year is all about goals… Which honestly makes me cringe. Why? Most people never meet or come close to hitting their goals because there is so much emphasis on having and setting goals but very little on actually how to do it so you can reach that goal. Today I want to talk about 3 steps you can take to actually achieve your goals this year. What's even better is I'm going to give you a "goal setting worksheet" for free to help you with this as well. It will break down a lot of what I talk about in this episode to help you set goals and give you some real examples. Go to www.handmadeandbeyond.com/goals to get it.

Jan 11, 202221 min

Lost Package... What Would LL Do?

The dreaded lost package... If you're in the e-commerce game long enough this will inevitably happen to you. The post office will lose a package. Luckily, for me it doesn't happen that often. But when it does and depending on how you handle it, you could have a customer service nightmare on your hands. Today I want to talk about how I handle lost package issues so it could help you if it happens.

Jan 4, 20227 min

Ep 98If I Was Starting A New Etsy Business What Would I Do?

It's safe to say I've been in the Etsy "game" for quite a while now. 8 years to be exact... In that time I've learned a bunch. Mostly from many mistakes.. lol. When looking back at all I have done and learned over the years it got me thinking about what I would do now if I started a brand new Etsy business? What are the main things I would focus on to ensure I had the best chance of success? Well instead of keeping all this to myself I'm going to share these things in today's episode so hopefully you can learn and benefit! That's always the goal of these podcasts. As I mentioned in today's episode, here is the link to try Alura. The BEST tool to research Etsy niche demand and so many other great features to help you improve your Etsy biz: Try Alura Here Just started or getting ready to start your Etsy business? Start off on the right foot with my free Etsy Quickstart Guide! Get It Here

Dec 28, 202127 min

Ep 973 Tips To Create Winning Etsy Listings

If you've started an Etsy business of course your main focus is making sales. This is the best way to gauge success. Sales equal winning. However, winning is usually a lot harder than most sellers realize. It may lead you to believe your products aren't good enough or Etsy doesn't work. What it really comes down to is a combination of factors that you can control and if done correctly can increase your chances of winning. In today's episode, I want to give you some tips to "win" more often on Etsy. Get the FREE Etsy Listing Success Checklist below and start creating winning Etsy listings today! https://www.handmadeandbeyond.com/etsylistingchecklist

Dec 21, 202117 min

Ep 963 Kinda Secret Etsy Features You Should Know About

Apps today have so many features. With all the bells and whistles it can be easy to miss some. Etsy is no different. There are tons of features with new ones coming out all the time. Today I want to point out 3 Etsy features that maybe you don't know about but should. These could help your business in several different ways. I dive in and talk about Alt Text, Search Analytics, and Explore in today's episode.

Dec 14, 202116 min

Must-Have Supplies & Equipment Necessary To Run An Etsy Business

New sellers often consider what they're going to sell, their shop name, their branding, etc. But it's common for them to miss other supplies, equipment, and materials that will be necessary to run their business effectively and efficiently. Let's dive in and talk about this laundry list of goodies that will help you run your Etsy business better!

Nov 30, 202116 min

Ep 9410 Important Key Terms To Know When Running An Etsy Or E-commerce Business

In today's episode, I go over some of the most important key terms related to your business and their meaning. I'll be talking about: 1 - Visits 2 - Views 3 - Conversion % 4 - Clicks 5 - ROAS 6 - YOY 7 - Traffic 8 - Revenue 9 - Profit 10 - SEO Are you new or just opened an Etsy shop? Get my free PDF download Etsy Quickstart Guide. The perfect guide for those looking to start or who just started an Etsy shop to ensure they're set up for success. Get it here www.handmadeandbeyond.com/quickstart

Nov 23, 202116 min

Quick Question Friday: Should You Use Etsy Ads?

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Are Etsy ads a magic lever to automatically increase your revenue? I'd say no. When deciding to run Etsy ads you should make sure to have your shop in order and a good understanding of Etsy best practices before starting an ad campaign. Not doing this could actually hurt your shop rather than help it. In today's episode, I talk about this and more to help you decide when it's a good time to advertise. Need help with Etsy SEO? Get my free Etsy SEO Revealed eBook here: www.handmadeandbeyond.com/etsyseosuccess

Nov 19, 20218 min

Ep 93My Top 3 Favorite Features of Alura

It's no secret that I love Alura. They have a truckload of really cool features to help you with your Etsy business. They have SEO tools, shop analyzer tools, follow-up tools, and much more. In today's episode, I am going to touch on 3 of my favorite tools that Alura has and how I use them for my own business. Click on the link below to check out Alura and all its amazing features to help your Etsy biz. This tool is the real deal! https://www.alura.io/?via=LLETSY

Nov 16, 202113 min

Quick Question Friday: Should You Put Text On Your Etsy Product Photos?

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Happy Friday! I wanted to do an episode on adding text to your product photos because I've been getting this question a lot. It seems there's a lot of confusion on whether you should do this or not and if doing it will hurt your business. Let's dive in and talk about it!

Nov 12, 20216 min

Ep 925 Ways To Level Up Your Customer First Time Buying Experience

Most of your customers will be first-time buyers from your shop and may even be first-time Etsy buyers as well. With all those new buyers, it's vital to make and leave a great first impression. That's why I want to help you by giving you 5 great ways to level up your customer's first-time buying experience. These are easy to do, but often get overlooked by sellers. Repeat buyers are an important way to grow your business year after year. Let's dive in! I mentioned Alura in the podcast to help you bulk send messages. This is just one of their fantastic tools to help your Etsy business. Get Alura through this link: https://www.alura.io/?via=LLETSY ***Get my newest Black Friday Playbook FREE PDF Download! Everything I talk about in this podcast and more is in this playbook. You're going to love it! Get it here: https://www.handmadeandbeyond.com/blackfriday

Nov 9, 202118 min

A Customer Wants A Custom Order But You Don't Offer Custom Orders

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It's time for a brand new segment, "What Would LL Do (WWLLD)." This is where I talk about popular topics relating to your handmade/Etsy business and talk about what I would do in that scenario. I've come across a bunch of common and uncommon issues in my 20+ years of selling online. It's my hope to share some insight with you so you can have the ammo to tackle issues when they come up. Today's topic is all about custom orders and what to do if you get asked for a custom order but it's not something you offer. Let's dive in! Get my newest Black Friday Playbook FREE PDF Download! Everything I talk about in this podcast and more is in this playbook. You're going to love it! Get it here: https://www.handmadeandbeyond.com/blackfriday

Nov 5, 202111 min

Ep 91Etsy Product Photo Tips With Imelda From Sunset Shutterbug

Let's face it, product photos are tough. If you sell online I'm sure you know what I mean. You may have the perfect product, but if your photos are terrible no one will click on your listing which means no one will buy. I've been in your shoes. Even after selling online for over 20 years, I am still not a photography expert. This is why I wanted to talk to someone who is, Imelda from www.sunsetshutterbug.com in today's episode. We dive into some of the BIGGEST mistakes sellers make when taking product pictures and how to fix them so you can learn what not to do. You're going to love our conversation that's packed with tons of tips for you!

Nov 2, 202149 min

Ep 905 Sneaky Good Etsy Tips

What's up, everyone!? I wanted to do a new podcast on some of the coolest Etsy tips to save you time and help performance. In today's episode, I talk about copying listings, the sell on Etsy app, saving messages, sending coupon codes, and mailing presets. Let's dive in! Don't forget to download my FREE Black Friday Playbook here. Get everything you need to plan and run a successful Black Friday Sale!

Oct 26, 202113 min

Quick Question Friday: Should You Leave Holiday/Seasonal Products Up Year-Round?

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The holidays are coming up on us really soon... It's hard to believe. With that being said, I wanted to talk about a question I always get around the holidays. Should you leave holiday stuff up year-round? Depending on your niche you may want to leave them up or take them down. However, I think there are benefits to taking them down. Let's dive into today's episode and I'll explain. Don't forget to download my FREE Black Friday Playbook here. Get everything you need to plan and run a successful Black Friday Sale!

Oct 22, 20216 min

Ep 89How To Get Ready For A Successful Black Friday

Black Friday is right around the corner! This year I want to make sure you're the most prepared to take advantage of this HUGE buying event! In this episode, I help you plan and give you some strategies so you can have an awesome Black Friday! Also, make sure to download my FREE Black Friday Playbook here. Everything I talk about in this podcast and more is in this playbook. You're going to love it!

Oct 19, 202116 min

Quick Question Friday: My Business or Etsy Name is Taken! Now What?

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You're all set to open your Etsy shop and your name is taken! What a bummer. This happens to many sellers, especially now with the millions of shops out there. In this episode, I want to talk about what to do if this happens and give you some additional tips to help you get through this. Getting ready to open your Etsy shop?! Download my FREE Etsy Quickstart guide via the link below. I want to make sure you have everything you need to open your shop successfully: www.handmadeandbeyond.com/quickstart

Oct 15, 20218 min

Ep 88How To Avoid Getting Your Etsy Shop Suspended

This is something that new and current Etsy sellers get scared about. First, understand that ANY e-commerce platform can get shut down if you don't follow the rules. People act like Etsy is so harsh and usually say I'll just open my own website. Your own website has a host, usually has a third-party builder it runs off like Shopify, Square Space, etc. You don't control those and they can shut you down as well. All Etsy shops get shut down because they did not follow Etsy's selling policies. Understand that it's HARD to get shut down and you don't have to worry if you're doing things on the up and up. I know you still may worry because you hear horror stories online, but again those people weren't following the policies lol. Let's dive into the most common reasons shops get shut down so you can make sure you're doing the right things with your Etsy business. Copyright/trademark infringement Selling stuff that's not vintage, or stuff you didn't make and/or design Selling stuff that's not allowed on Etsy Too many customer service cases by customers Too many bad reviews Are you getting ready to open or just opened your shop? Snag my new Etsy quickstart guide. Learn all the best practices to start your Etsy business off on the right foot! Get it here: www.handmadeandbeyond.com/quickstart

Oct 12, 202118 min

Ep 875 Biggest Etsy Time Wasters

Time is a valuable resource we can never get back. In business, if you're wasting time or spending it on the wrong tasks, it can keep you from growing and meeting your goals. Let's talk about 5 of the biggest time wasters I've seen a lot of Etsy sellers fall victim to, including myself. Etsy SEO Revealed FREE eBook - Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

Oct 5, 202116 min

Quick Question Friday: Someone Wants A Refund... Now What?

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Refunds aren't fun, but as a business owner, we have to deal with them. If you haven't had to deal with a requested refund yet, you can be sure it will happen eventually. In today's quick question Friday I talk about refunds, how to prepare, and how to handle them. Let's dive in!

Oct 1, 20215 min

What To Do With Your Business Revenue & Profits

I've got a fresh, new podcast for ya! This is a topic that I don't hear talked about much so I wanted to give you some feedback on what to do with your business revenue & profits. There's no short of opinions or strategies when it comes to money and you always have to do what's right for YOUR business. But I at least wanted to let you know what I do and maybe give you some ideas to help you strategize.

Sep 28, 202116 min

Quick Question Friday: I Got My First Etsy Sale! Oh Crap Now What?!

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Ahh the exhilarating feeling of getting your first sale!! It's very exciting but then you realize you don't exactly know what to do next lol. You're not alone. Today's quick question comes from a new seller who just got her first sale but freaked out because they weren't sure what the next steps were. Let's talk about it, ease their mind, and get some congratulations in order. Are you still struggling to understand Etsy SEO (search engine optimization)? Then you need to read my Etsy SEO Revealed FREE eBook! It's a no-nonsense guide to help you understand SEO and how to use it to grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

Sep 24, 20215 min

Ep 85Do You Need A Marketing Plan For Your Handmade Business?

The simple answer is probably yes. But it's not as complicated as you may think. A marketing plan is more about figuring out what you're going to say, how often you're going to say it, and where you're going to say it. Marketing gives you the chance to reach out to your fans and audience. It's your chance to give your business and brand a voice. In this episode, I talk about marketing and some of the common mistakes I see when it comes to marketing your business. Etsy SEO Revealed FREE eBook - Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

Sep 21, 202115 min

What Are The First Steps To Starting An Etsy Business?

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It's Friday and that means I have another quick question for ya! I often get this question. Usually, when thinking about or getting ready to start an Etsy business there are a few main areas to consider. In this episode, I dive into this topic so you can start off on the right foot when you open up your Etsy shop. Are you still struggling to understand Etsy SEO (search engine optimization)? Then you need to read my Etsy SEO Revealed FREE eBook! It's a no-nonsense guide to help you understand SEO and how to use it to grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

Sep 17, 20217 min

Ep 84Etsy Success & Mindset Tips With Jess Van Den Of Create & Thrive

I'm super excited to bring this new podcast to you! I recently had a really good conversation with Jess Van Den who is a fellow Etsy seller and handmade coach. She's been selling jewelry on Etsy since 2008! She's an OG of the Etsy world and is extremely knowledgeable about running an online handmade business. She has also been a handmade coach for the last 8 years, sharing her extensive knowledge to help other handmade sellers with their businesses. We talk about her journey from school teacher to full-time handmade seller. This story alone is unique and inspiring... We talk about some of her struggles along the way and how she built her business. We also dive into mindset, success tips, photography tips, and many struggles that she encounters with her students. There are tons of gold nuggets in this interview! You don't want to miss this awesome episode! I really enjoyed talking to Jess and know you'll get a lot out of this podcast. You can find more about Jess below: Her coaching website: https://www.createandthrive.com Her Youtube: https://www.youtube.com/jessvanden Her podcast: https://www.createandthrive.com/ctpodcast

Sep 14, 202158 min

Quick Question Friday: Etsy Free Shipping VS Paid Shipping

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It's time for another quick question Friday episode to help you with your Etsy biz! Today's question is whether is all about free shipping vs paid shipping and how to handle the pricing. Are you still struggling to understand Etsy SEO (search engine optimization)? Then you need to read my Etsy SEO Revealed FREE eBook! It's a no-nonsense guide to help you understand SEO and how to use it to grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

Sep 10, 20216 min

Ep 83Do You Need To Outsource Some Help In Your Business?

This is something I'm battling with a lot now in my business since I have grown so much. I am very type A and controlling when it comes to every aspect of my business so it's hard to give someone else that responsibility. Technology has made it much easier to outsource now more than ever. Here are a couple of common questions and tips I get on outsourcing. When should you start to outsource? Either you get too big and can't do everything yourself (a good problem to have) or you want to focus on the big picture to grow and the menial tasks are slowing you down. What should you outsource? I look at outsourcing as a very big picture. I think many small business owners think of outsourcing "business stuff" when if you look at what you're doing, a lot of your time is probably being spent on non-business stuff preventing you from working on your business which is preventing growth. There's a lot of time spent on housework, chores, cooking, driving, etc. Start there first. Then, look at your entire business and what tasks you routinely do. What are the $10 hour jobs that someone else can do? What is your special sauce/skill that makes the biggest impact in your business that's a $100 an hour job? For example, if you do all the designing of your product, that's something that you're going to continue to do and probably don't want to outsource. But do you really need to package your stuff to ship? Do you need to be the one to run or post on social media if you are only really interested in designing/creating? How to outsource? Like I said before technology has made this much easier. After you figure out what you're going to outsource or have a plan for what you want to outsource in the future. Use the resources out there to your advantage to outsource. Here are a few: For chores/housework, etc. Thumbtack is a great app to hire trustworthy people based on reviews. I've used this app dozens of times with no issues. For one and done tasks use www.fiverr.com. Things like creating a logo, creating photo mock-ups, etc. Usually paid for each project. For more long-term tasks and projects www.upwork.com is good. This is stuff like someone to run your social media or copywriter to do your email marketing, etc. Usually paid by the hour or project. Need additional help, resources, and support to grow your Etsy & handmade business? Check out www.handmadeandbeyond.com

Sep 7, 202113 min

Quick Question Friday: What's Better? Variations VS. More Etsy Listings

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It's time for another quick question Friday episode to help you with your Etsy biz! Today's question is whether it's best to use multiple listing variations or put up separate Etsy listings for each variation. Great question! Listen to hear my response. Do you need more help understanding Etsy SEO (search engine optimization)? Check out my free eBook, Etsy SEO Revealed. Learn all about SEO and the best practices to get you more traffic and sales in your shop. Get it here: https://www.handmadeandbeyond.com/etsyseosuccess

Sep 3, 20214 min

Ep 82Math Can Help You Reach Your Handmade & Etsy Business Goals

What's going on LL here and welcome back to the podcast. Today I am talking about math lol. But this is good math I promise. Simple math when it comes to your business can make goals seem more obtainable and really take some of the pressure off. Let's dive into today's show… Remember in school when you took geometry or algebra and you wondered how the heck that would help you in the real world… maybe you were stupid like me and took pre-calculus and stats as well.. Well, you were right.. most of that math is useless practically. But I find myself using a ton of basic math to help me set goals and run my business. I am honestly obsessed with it. Breaking things down into bite sizes pieces just takes a lot of stress away. Most people make the mistake of looking at the whole piece of the pie when starting an online business but you really have to work backward. You don't show an entire pizza in your mouth all at once do you? Hopefully not. You take one bite at a time. But too often I see people try to show the entire business pizza in their mouths lol. Goal salary? Maybe start with what you're making now or made. Avg USA income is 50k year. Let's use that. Also, keep in mind that with taxes you don't take home 50k a year. It's probably more like 35K. Goal 50k a year That's $4166 a month $1,923 bi-weekly $961 a week $137 a day - what's nice is with an online business you can make money every day, not just Monday-Friday Now $137 is much better to think about and tackle than 50k! Now relate this to what you sell. Say your average product costs or average sale per customer is $25. This is 5.48 sales per day on average to meet your goal of $137. Remember you only need to average this because some days you'll do more and some days you'll do less. Maybe you're doing 1 sale a day now. 4-5 more sales a day isn't that far of a stretch. So set your salary or revenue goal and work backward. That's what you need to strive for and pay attention to. Then from there, you can focus on what drives daily sales. Working on your shop, SEO improvement, more products, marketing, etc. But those are things you can add to your workflow and work on improving over time. So if you are not making an average of 1 sale a day make that your goal first. Maybe you're doing that, then maybe set your goal at 5, then 10, etc. Wherever you want to get to, take steps to get there. Don't start out at 10 because it doesn't work like that and you'll just disappoint and demotivate yourself. I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the training today and start gearing up your shop for the success you deserve!

Aug 31, 202113 min

Ep 815 Ways To Prepare Your Etsy & Handmade Business For A Successful Holiday Season

I can't believe I'm talking about the holidays again! Last year was ummm special. Many challenges with covid and logistics in general. But it did teach us one thing as business owners. To be prepared and think outside the box. I always say this... Entrepreneurs, meaning small business owners, that's you… are problem solvers. Throwing up your hands and giving up is not an option or at least something I don't condone! As of this recording, we have 4 months until Christmas, 3 months until Thanksgiving/black Friday/cyber Monday, 2 months until Halloween. Holiday prep starts now! Yikes Let's talk about some things you can do to ensure you have a smooth and successful holiday season. Are you still struggling to get momentum in your Etsy business? Do you now know what direction to take? Do you feel alone in your journey? Then the Handmade & Beyond Community is for you! Live coaching, a help forum, and the Etsy Success Roadmap will help get you on track and keep you there. Test it out for 30 days FREE! This is the real deal. Try it and see: https://www.handmadeandbeyond.com/hbfreetrial

Aug 24, 202115 min

Ep 795 Ways To Expand Your Handmade Business Outside Of Etsy

While Etsy may be your main focus and moneymaker, there are always additional ways to expand your business. You may want to give some of these a shot, which could give you some additional revenue. Expanding your business could expand your reach, customers, and mission. In this episode, I dive into 5 ways to expand your business outside of Etsy. Let's go! I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." https://www.handmadeandbeyond.com/etsysuccess

Aug 17, 202116 min

Ep 785 Questions To Ask Yourself Before Opening An Etsy Shop

Maybe you've been on the fence about opening an Etsy shop for some time or are close to pulling the trigger. I want to help you make sure you've thought things through and have the best chance of success when you do get that shop opened. Let's dive in! I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the training today and start gearing up your shop for the success you deserve!

Aug 10, 202116 min

Ep 80The New Etsy Star Seller Badge Is Coming! Let's Talk About What You Need To Know

Okay so everyone is freaking out it seems about the new Etsy Star Seller Badge. Let's face it, people don't like change. With change comes the unknown. With the unknown comes fear which usually turns into anger. I refuse to feed that beast. I am going to talk about what you need to know when it comes to this change and hopefully provide a little perspective to calm everyone down. Let's woosahhh through this episode. I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the training today and start gearing up your shop for the success you deserve!

Aug 6, 202123 min

Ep 75Can You Leverage The Good Etsy Reviews You're Getting?

Reviews are so important in today's computer age. We check reviews for everything. I often talk about bad reviews. But what can you do with good reviews? Can you leverage them to further help your business? In today's episode, I dive into this topic to give you some ideas on how to help your business with good reviews. Are you still struggling to get momentum in your Etsy business? Do you now know what direction to take? Do you feel alone in your journey? Then the Handmade & Beyond Community is for you! Live coaching, a help forum, and the Etsy Success Roadmap will help get you on track and keep you there. Test it out for 30 days FREE! This is the real deal. Try it and see: https://www.handmadeandbeyond.com/hbfreetrial

Aug 3, 202110 min

Quick Question Friday: Where Do Etsy Customers Go To Leave A Review? + Review Tips

bonus

You may get questions from customers wanting to know how to leave a review. This can be tough to answer because we don't see this side of Etsy's platform. In this episode, I dive into this topic and add in some really helpful tips when it comes to reviews. Let's do this! I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the training today and start gearing up your shop for the success you deserve!

Jul 30, 20219 min

5 Ways To Increase Revenue In Your Etsy Business

Cha-ching! I know you all like to see those sales come in. But many of you are leaving some of that precious revenue on the table. Let's talk about some ways to increase revenue in your Etsy business. You deserve it! Check out my brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the training today and start gearing up your shop for the success you deserve!

Jul 27, 202115 min

Ep 76New Etsy Shipping Process Changes Are Here

This is a pretty straightforward episode where I talk about a few of the latest changes Etsy is making to its shipping processes. Nothing major, but I still wanted to go over the changes so you know what's going on. Here is a link to Etsy's article outlining the changes as well: Click Here Guess what!? I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the training today and start gearing up your shop for the success you deserve!

Jul 20, 202111 min