
Future Proof
Kantar & Saïd Business School, Oxford University
Show overview
Future Proof has been publishing since 2018, and across the 8 years since has built a catalogue of 221 episodes. That works out to roughly 95 hours of audio in total. Releases follow a fortnightly cadence.
Episodes typically run twenty to thirty-five minutes — most land between 21 min and 28 min — and the run-time is fairly consistent across the catalogue. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-language Business show.
The show is actively publishing — the most recent episode landed 2 days ago, with 10 episodes already out so far this year. The busiest year was 2024, with 41 episodes published. Published by Kantar & Saïd Business School, Oxford University.
From the publisher
Future Proof is the marketing podcast from Said Business School, Oxford University, and Kantar, the world’s leading marketing data and analytics company. In each episode, we’ll have a frank discussion with an expert, to help brands and business leaders navigate the changing landscape of marketing… and hopefully dispel some myths and misconceptions along the way. Looking at big industry question through both a market research and an academic lens, we can help prepare marketers for the future (with proof). All episodes and more info at https://www.kantar.com/ Hosted on Acast. See acast.com/privacy for more information.