98. How to be authentic in your marketing (and where brands mess up)
February 15, 202430m 54s
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Show Notes
People want authenticity in their food.
We need authenticity in our relationships. And we definitely crave authenticity in marketing.
Today, we’re going to talk about authenticity in marketing.
These days especially, more and more consumers want brands to be authentic. That is one of the things that makes inclusive marketing – and really, most marketing effective. Authenticity.
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