7. What happens to people most brands exclude
<p>Brands have power. Your consumer wants to see a reflection of themselves in your marketing. They want to be treated equally, not discriminated against for any pre-existing conditions.&nbsp;</p><p>In this episode, I share my journey of finding health insurance after quitting my full-time job and going freelance and my struggles of getting affordable coverage due to my pre-existing condition.</p><p>I also cover examples with Unilever, my husband Jonathan’s experiences, and the ADA.</p><p>What is the impact on the people who have the problem that your business solves who can’t achieve the process of the transformation you deliver because they can’t access it?</p><p>Interested in building your inclusive brand with me?</p><p>My new course Representation Bootcamp and my new and improved Brand Academy are coming your way very soon.</p><p>Want to know when they launch and get other insider benefits?</p><p><a href="https://trybusiness.lpages.co/belonging-university-notification-list/" target="_blank">Join my mailing list</a></p><p><a href="https://podcasts.apple.com/us/podcast/inclusion-and-marketing-podcast/id1604907821">Follow this podcast</a></p><p>Follow me on Instagram: <a href="https://www.instagram.com/soniaethompson/?hl=en">@soniaethompson</a></p><p>Or find more information on my website: <a href="https://inclusivemarketing.co/">inclusivemarketing.co</a></p>
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Show Notes
Brands have power. Your consumer wants to see a reflection of themselves in your marketing. They want to be treated equally, not discriminated against for any pre-existing conditions.
In this episode, I share my journey of finding health insurance after quitting my full-time job and going freelance and my struggles of getting affordable coverage due to my pre-existing condition.
I also cover examples with Unilever, my husband Jonathan’s experiences, and the ADA.
What is the impact on the people who have the problem that your business solves who can’t achieve the process of the transformation you deliver because they can’t access it?