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138. How smart brands demonstrate their values to consumers

138. How smart brands demonstrate their values to consumers

Frictionless Growth Marketing

November 21, 202414m 48s

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Show Notes

Brand values are increasingly more important to consumers. As a result, brands need to communicate not only what their values are but how they are living them. In this episode, I walk through various ways brands are demonstrating not only what their values are, but how they are living them.


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Brands mentioned in this episode:


Ben & Jerry's

Patagonia

Seer Interactive

The Home Depot

Tory Burch

Warby Parker

Michael Graves Design