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Founder's Story

Founder's Story

347 episodes — Page 3 of 7

Ep 262Why 95% of People Live Like Victims—And How to Reclaim Your Life | Ep 262 with Dr. Stoyana Natseva Founder of Happy Life Academy

We open with the question everyone secretly asks: can a life really change that much? Dr. Stoyana Natseva answers with names and outcomes, not platitudes. Through Happy Life Academy, she’s watched Tatiana Markova move multiple sclerosis into remission, rebuild family bonds, and buy her first home, and Tsetsa Dimitrova outlive a one-month cancer prognosis to become a holistic therapist who now mentors others. Those stories anchor her thesis: when mind, emotion, and habit align, health and circumstance can follow. She dismantles the “I’ll be happy when…” script—more money, more success, more love—and insists that happiness isn’t deferred; it’s practiced now. Social comparison and cultural conditioning (the “matrix,” as she calls it) train us to chase what’s missing; her work re-trains attention toward gratitude, abundance, and authorship. The entrepreneur in her is direct: treat happiness as a skill. Start with awareness and acceptance, then do the reps daily—writing, meditation, loving action, community. Key Discussion Points:The conversation stays close to the real lives behind her frameworks. We explore how labels like “I’m damaged” become convenient autopilots—and how observing thoughts proves we aren’t our thoughts. Dr. Natseva maps the unlearning arc she teaches: notice honestly without shame, choose a creator identity over a victim identity, and rehearse new beliefs through practices that involve mind, feelings, and body. Gratitude is central but not a slogan; it is specific, sensory, and active—thanking the sun, the meal, the breath, the lesson inside the setback—until the nervous system recognizes abundance as home base. She challenges the hidden cost of an unhappy life: illness in the body, erosion of self-worth, fractured families, and years quietly stolen. Even simple physiology supports the shift—a genuine smile feeds back to the brain, making anger hard to sustain. When listeners ask how to begin, she keeps it simple: write what’s true, name three real gratitudes, sit in stillness for a few minutes, and repeat. The point isn’t perfection; it’s momentum. Takeaways:Happiness is not an outcome to acquire later but a discipline to practice today. By choosing the stance of creator—“I am not a victim of circumstances”—and pairing it with small, repeated actions, the story changes from the inside out. Gratitude reframes trauma as curriculum, not identity; attention placed on emptiness multiplies emptiness, while attention placed on abundance multiplies abundance. Community accelerates change because it interrupts isolation and offers models to mirror. Start where you are, feel what you feel without punishment, and move one honest step at a time. Closing Thoughts:Dr. Natseva leaves us with a decision rather than a dare: choose happiness as a daily act. When thoughts, emotions, and actions line up, life follows. If you’re ready to practice, her programs at Happy Life Academy turn the idea into a method—and the method into a life. Closing Thoughts: Dr. Natseva’s message is simple but profound: happiness is not a gift or a circumstance—it’s a choice. And the cost of not choosing it could be your health, your family, and your future. Get more leads and grow your business. Go to https://www.pipedrive.com/founders and get started with a 30 day free trial. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 15, 202516 min

Ep 261Heart Disease Is Optional? The Truth About Health, Habits, and Longevity | Ep 261 with Dr. Hosen Kiat

We open by challenging a midlife myth: “you’re getting old, expect decline.” Dr. Hosen Kiat counters that aging is plastic—biology is modifiable—illustrated by his ninety-six-year-old mother’s daily hour-long walks after hip surgery and his own “mind overdrive” routine that gets him training on days he least feels like it. The conversation locates prevention where he believes true healing lives: at the meeting point of modern cardiology and time-honoured medical traditions. He explains why Western medicine excels at acute saves (stents, bypass, resuscitation) but underinvests in prevention, and how his Wisdom from Two Worlds philosophy—and his platform at DrKiat.com—helps patients pair evidence-based care with practices that build harmony and resilience over decades. Key Discussion Points:The episode maps the levers that truly add healthy years: Mediterranean-leaning meals with fewer ultra-processed carbs and deep-fried foods; more plants and lightly cooked dishes; routine movement (“any movement beats none”); restorative sleep; and trainable responses to stress. He distinguishes measurable load from the stress we manufacture in our interpretation—two people can finish the same task with identical results yet feel completely different based on mindset—so part of heart health is training reactions. Social connection isn’t optional either; loneliness, he notes, carries cardiovascular risk comparable to smoking, making community a medical issue, not a luxury. On misinformation, he shares a clinic vignette: a couple arrives certain—thanks to social media—that a 70% blockage “needs a stent.” It didn’t. The point isn’t to shame patients but to restore standards: ask for credentials, weigh evidence, and individualize decisions. For listeners in their thirties and forties, he outlines the first medical mile: get a baseline cardiac assessment and labs, review family history, blood pressure, glucose, lipids, inflammatory markers, and signs of chronic infection; then tailor further testing with your physician. Takeaways:Healthspan bends to habit. Train what you eat, how you move and sleep, how you meet stress, and who you stay connected to, and biology follows. Prevention is the main event: marry cutting-edge cardiology with proven traditional practices, treat community as medicine, verify before you medicalize social-media advice, and get a baseline assessment in your forties so you’re not flying blind. Most importantly, start small and daily—one walk, one better plate, one calmer reaction—repeated until they become identity. Closing Thoughts:Dr. Kiat’s message is disarmingly practical: decline isn’t a sentence but a series of choices. If you build “healthy habits” and guard your mindset, your heart—and your years—change course. Prevention today is the price of freedom tomorrow. Get more leads and grow your business. Go to https://www.pipedrive.com/founders and get started with a 30 day free trial. Ditch the other hiring sites, and let ZipRecruiter find what you’re looking for — the needle in the haystack. Try it FOR FREE at this exclusive web address: ZipRecruiter.com/WORK. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 9, 202516 min

Ep 260The Spiritual Awakening That Saved Her Life (And Could Save Yours) | Ep 260 with Lindsey Van Wagner Founder of the Spirit Vigilante Method

We open on a cultural moment: the practices once dismissed as “woo” are becoming mainstream because burnout, information overload, and deep fakes are eroding trust in everything but lived experience. Lindsey grounds that shift in her own story—sobriety in September 2015 as the catalyst—and explains why she built Spirit Vigilante and Haven 101 Wellness Studio to help people move from conditioned scripts to conscious authorship. Drawing on neuroscience and clinical health psychology, she frames “spiritual sleep” as years of environmental programming where the mind and body run the show while the soul goes quiet. The wake-up isn’t a single lightning bolt; it’s a series of honest moments that begin with awareness and acceptance, then continue through daily practices that rewire identity. Key Discussion Points:Instead of chasing identities that keep behavior on autopilot—“I’m damaged,” “I’m this role”—Lindsey teaches a witness mindset: if you can observe a thought, you’re not the thought. Rewriting starts with literal writing. Her method uses awareness journaling to surface narratives, replace labels with curiosity, and rehearse new decisions until the nervous system believes them. She underlines the role of community; isolation convinces us we’re uniquely broken, but shared language and soft accountability make change durable. On “toxic positivity,” she’s blunt: saying “it’ll be okay” can invalidate pain, add shame, and push emotions underground. What helps is presence—“I’m here with you”—and timing, offering resources when the nervous system is ready rather than in the middle of the storm. A personal story of supporting her partner through grief becomes a template for loved ones: don’t fix, sit with, and ask whether they want listening, reflection, or advice. The name Spirit Vigilante crystallizes her ethos: “vigil” means to stay awake; the work includes darkness, boundaries, and defending your inner justice even when the mainstream pulls you away from it. Takeaways:Change starts when you stop labeling moments as good or bad and treat life like experiments with learnable outcomes. Writing is a neurological rehearsal that turns awareness into new behavior. Community prevents spiral loops of shame and accelerates healing. Presence beats platitudes; validation regulates the body so guidance can land. Spirituality isn’t an escape from science—it’s how Lindsey integrates neuroscience with soul to help high-achievers lead authentically. Closing Thoughts:This episode captures a practical spirituality: awake, evidence-informed, and unglamorous enough to work. If you’re at a breaking point, start small—one page of truth, one honest breath, one conversation where you’re heard. Lindsey’s invitation is simple and subversive: stay awake to your soul, and make that your strategy. Get more leads and grow your business. Go to https://www.pipedrive.com/founders and get started with a 30 day free trial. Ditch the other hiring sites, and let ZipRecruiter find what you’re looking for — the needle in the haystack. Try it FOR FREE at this exclusive web address: ZipRecruiter.com/WORK. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 1, 202519 min

Ep 259From $5 in His Pocket to Billion-Dollar Moonshots—Naveen Jain on Purpose, Profit, and Reinventing Healthcare | Ep 259 with Naveen Jain Founder of Viome

We begin with the myth of becoming a billionaire and land on Naveen Jain’s first principle: wealth is a byproduct of helping a billion people. From there he traces the mindset behind Viome—naming the company and mission directly—arguing that healthcare should move from clinics to homes, guided by AI and deep molecular readouts. Instead of DNA, which doesn’t change when you gain weight or get depressed, Viome measures RNA to see what’s actually happening inside the body and then turns those signals into precise food and supplement guidance. Jain challenges fatalism with an Eastern-philosophy lens—events aren’t good or bad until you label them—and shows how that stance fuels resilience through the entrepreneurial heartbeat’s ups and downs. Key Discussion Points:Jain demystifies “overnight success,” likening real entrepreneurship to a living heartbeat: the highs and lows prove you’re alive. He reframes failure as experimental outcomes that simply dictate the next move, and he illustrates how asking different questions unlocks different industries. With Viome, he asked why the field obsessed over DNA when chronic disease reflects gene expression; that shift, plus licensing biodefense tech from Los Alamos, enabled large-scale RNA testing and one-million-person datasets. He explains why there is no universal “healthy” food—what heals one person can harm another—and why personalization beats pop-nutrition rules. He also shares how perceived liabilities, like his accent, became superpowers for presence and clarity, and why founders must make others comfortable while staying anchored to purpose over ego. Takeaways:Impact precedes income; aim to improve a billion lives and the valuation follows. Treat life and company-building as experiments rather than verdicts, and resist labeling moments as wins or losses. In health, test—don’t guess—because the body’s changing biology lives in RNA and the microbiome’s activity, not static DNA. Personalization turns farms into pharmacies, with food and targeted nutrients prescribed to the person, not the crowd. Closing Thoughts:Jain leaves us with an operator’s mantra—do good and do well—and a provocation: if illness can be optional, founders should build for optionality at scale. The next chapter of healthcare, as Viome envisions it, lives at home, guided by AI, measured by RNA, and delivered by the most personal medicine of all—what you eat. Get more leads and grow your business. Go to https://www.pipedrive.com/founders and get started with a 30 day free trial. Ditch the other hiring sites, and let ZipRecruiter find what you’re looking for — the needle in the haystack. Try it FOR FREE at this exclusive web address: ZipRecruiter.com/WORK. FOUNDER10 - Save 10% on your first six months of a Viome Health Solutions Plan, including Full Body Health Plans, Gut Health Plans, and Oral Health Plans. https://www.viome.com/plans Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Aug 21, 202524 min

Ep 258Why Your Passwords, Banks, and Bitcoin Could All Be Gone Overnight | Ep. 258 with Eric Dresdale Founder of Entrokey Labs

We start with a maze analogy that makes quantum tangible, then move into the arms-race reality: nation-states are funding quantum as a weapon, timelines are sliding from the 2030s toward the late 2020s, and boards waiting for regulation risk being caught flat-footed. Eric explains why EntroKey Labs is betting on software-only entropy generation and keying—a configuration-level upgrade designed to raise security today while preparing systems for Q-Day. Key Discussion Points:Eric traces the invention arc from a space-based patent idea to a terrestrial prototype and finally to a pure software method once the team focused on the real bottleneck: generating provable, high-quality entropy at scale. He contrasts hardware’s noise and supply-chain risks with a lightweight generator that scores and strips hidden patterns before keys are minted, framing quantum as the sledgehammer and AI as the scalpel already probing our defenses. We walk through how preparedness likely rolls out—government and defense first, then regulated industries—and why companies should begin with a cryptographic inventory and foundation upgrades rather than decade-long rip-and-replace plans. Takeaways:Quantum threatens today’s public-key cryptography sooner than most roadmaps admit, and AI is already exposing predictable patterns. The lever leaders control now is entropy quality. By treating this like Y2K without a date—auditing libraries, improving randomness, and adopting software-only upgrades—organizations can strengthen their posture quickly while staying compatible with current stacks. Closing Thoughts:This episode turns fear into a plan. If leaders modernize the base layer now, the trust stack can hold when Q-Day arrives. EntroKey’s wager is that a measured, software-only upgrade buys the world the time it needs. Get more leads and grow your business. Go to https://www.pipedrive.com/founders and get started with a 30 day free trial. Ditch the other hiring sites, and let ZipRecruiter find what you’re looking for — the needle in the haystack. Try it FOR FREE at this exclusive web address: ZipRecruiter.com/WORK. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Aug 18, 202528 min

Ep 257Inside the Alarming Teen Mental Health Crisis—and the AI Solution That Could Change Everything | Ep. 257 with Jeffery Katzenberg & Hari Ravichandra

In this urgent and eye-opening conversation, Jeffrey Katzenberg and Hari Ravichandra reveal the disturbing reality of what kids face online—and why most parents have no idea it’s happening. From shocking statistics about teen mental health to hidden dangers of AI chatbots and predators on social media, they explain why online safety now matters more than learning to drive. More importantly, they share how Aura is using AI for good—turning technology into a lifeline for families. Key Discussion Points: The personal story that inspired Hari to pivot Aura from identity protection to child safety What Aura’s data reveals about the state of teen mental health today How AI chatbots are creating dangerous, hyper-personalized interactions with kids Why online safety education should be treated like driver’s ed The single most important device rule every parent should implement How Hollywood and tech can join forces to create positive change The moral responsibility of tech founders to protect their users Why prevention—not reaction—is the future of online safety Takeaways: You can’t protect your kids from what you don’t understand—awareness is step one Technology is neutral—it’s how we design and use it that decides its impact Sleep disruption is a silent driver of mental health decline among teens The best safety tools empower parents without breaking trust with kids Closing Thoughts:Katzenberg and Ravichandra are on a mission to rewrite the story of tech’s impact on the next generation. Their message is clear: with the right tools and conversations, we can give our kids the freedom to explore online—without losing them to it. Get more leads and grow your business. Go to https://www.pipedrive.com/founders and get started with a 30 day free trial. Ditch the other hiring sites, and let ZipRecruiter find what you’re looking for — the needle in the haystack. Try it FOR FREE at this exclusive web address: ZipRecruiter.com/WORK. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Aug 15, 202522 min

Ep 256He Built an Empire but Nearly Worked Himself to Death | Ep 256 with LD Chen Head Coach of Oneness Institute of America and Europe

At 32, LD Chen was a successful CEO with over 1,000 employees—but also battling asthma, liver disease, chronic pain, anxiety, and a heart attack that nearly killed him. Nothing worked—until he discovered the ancient Taoist practice of Oneness. Now, LD is on a mission to bring this thousand-year-old healing tradition to one million people in the West. Key Discussion Points: The near-death moment that forced LD to rethink everything Why modern medicine and traditional mindfulness failed him The standing posture “genius design” that melts away stress and tension How Oneness dissolves anger and deepens compassion over time The science—and mystery—behind the practice’s power Why he refuses to dilute its authenticity for the Western market Takeaways: True transformation often comes from unexpected, ancient sources Healing the body can open doors to profound emotional and spiritual change Simplicity, presence, and consistency beat quick fixes every time Closing Thoughts:LD’s journey is proof that a thousand-year-old practice can be more relevant today than ever—especially in a world drowning in stress, distraction, and hustle culture. __________________________________________________________________________________ Get more leads and grow your business. Go to https://www.pipedrive.com/founders and get started with a 30 day free trial. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Aug 12, 202519 min

Ep 255She Was Told to Give Up—Now She Funds the Startups That Change the World | Ep 255 with Erika Aquino

Erika Aquino opens up about her journey from a psychiatric hospital to becoming one of the most respected investors in emerging markets. Diagnosed with bipolar one disorder, cyberbullied, and a survivor of abuse, Erika refused to stay down. Instead, she built a life—and a portfolio—rooted in empathy, wisdom, and comeback power. She now writes the checks that change lives and rewrites the rules of what success looks like. Key Discussion Points: Her battle with mental health, stigma, and public shame The role creativity played in rebuilding her confidence Why she looks for pain-driven founders, not pitch-driven ones The brutal questions she asks before writing a big check How gender bias shows up in boardrooms—and how she navigates it What most founders get wrong when approaching investors Why failed founders often make the best bets Her global thesis: funding the people who rarely get funded Takeaways: Resilience isn’t a buzzword—it’s Erika’s investment criteria Emotional intelligence is as important as financials Great investors don’t just back winners—they help build them Real change happens when capital meets compassion Closing Thoughts:Erika Aquino is more than an investor—she’s living proof that our lowest moments don’t define us. They refine us. This episode will challenge how you think about leadership, failure, and the true meaning of success. Get more leads and grow your business. Go to https://www.pipedrive.com/founders and get started with a 30 day free trial. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Aug 7, 202524 min

Ep 244The Brutal Truth About Starting a Fund—And Why Most Don’t Make It | Ep 244 with Patrick William Founder of Rixon Capital

Patrick William didn't take the safe route. In this episode, the former tech/media M&A banker turned private credit fund founder reveals how he bootstrapped Rixon Capital from a $3M cold-call raise into an internationally respected firm—all without institutional backing. From burning the boats to turning down Plan B, Patrick shares the psychology, risks, and raw reality behind building a fund from scratch. Key Discussion Points: Why starting a fund is like flying a plane with only one engine The real reason raising capital is harder than most people think Management fees, performance fees, and how fund managers actually make money What investors really want (and why they’re happy to pay for boring returns) Why most high-paying careers hold people back from entrepreneurship The “burn the boats” mindset and why it separates real founders from dabblers Capital trends in Southeast Asia—and what excites him most about the region Why patience is the secret weapon behind long-term returns Takeaways: Great ideas aren’t enough—storytelling and persistence close deals Investors aren’t just buying returns—they’re outsourcing stress “Mindless self-belief” is a founder’s most underappreciated asset Sometimes, the only way to win is to make sure there's no way out Closing Thoughts:Patrick William isn’t just building a fund—he’s redefining what smart, disciplined capital looks like in a noisy world. His story is a masterclass in conviction, patience, and making boring look brilliant. Today's Sponsor: Get more leads and grow your business. Go to https://www.pipedrive.com/founders and get started with a 30-day free trial. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Aug 1, 202516 min

Ep 243They Coach Billionaires, CEOs, and Politicians—Here’s What Every Powerful Leader Gets Wrong | Ep 243 with Drs. Louis and Denise Joseph Co-Founders of Open Sea Institute

Drs. Louis and Denise Joseph reveal the hidden psychological struggles of high performers—and why even the most successful people quietly suffer. From coaching billionaires and public figures to forming a groundbreaking partnership with Rolls-Royce, the Josephs share how Open Sea Institute is redefining peak performance through deep mental rewiring, personal transformation, and ethical leadership. Key Discussion Points: The two categories of elite suffering—and why success often hides emptiness Why powerful people feel trapped in the lives they built The concept of “superior human functioning” and how to achieve it without leaving your life behind The underestimated mental cost of startup leadership and fundraising How Open Sea Institute is bridging psychology and business performance The real reason suicide rates are rising—especially among high-performing men Social media, AI, and the psychological future of humanity Could Dr. Louis Joseph run for president? The surprising answer Takeaways: Even the most powerful people need help reclaiming joy, purpose, and inner peace Business transformation starts with mental transformation at the top Self-mastery and emotional intelligence are the new elite currencies Mental health isn’t a weakness—it’s the next frontier of leadership Closing Thoughts:Open Sea Institute isn’t just coaching individuals—they’re reprogramming the mental infrastructure of global power. This episode will leave you questioning how we define success, and what it truly means to lead. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jul 28, 202521 min

Ep 242The Secret World of Luxury: What She Learned Leading Hermès, Godiva, and Burberry | Ep 242 with Virginie Costa

Virginie Costa has quietly shaped some of the most iconic global brands from the inside out. In this powerful conversation, she reveals the hidden mechanics of luxury leadership, how to earn your seat at the table, and why the future of finance is transformational, AI-powered, and human-first. Key Discussion Points: What makes the Birkin bag the holy grail of luxury The biggest myth about retail’s death—and how luxury stores still thrive From France to the C-suite: how Virginie built her career at Hermès, Godiva, and more The real traits that define successful CEOs (it’s not what you think) What aspiring executives must do now to rise faster Why CFOs are the new storytellers in a data-driven world How to lead business transformation—and still keep empathy at the core What AI means for the future of finance (hint: it’s not job loss, it’s reinvention) Takeaways: Learn the business before leading it—always start with a listening tour Success today requires purpose, people, and the courage to transform The CFO of the future is more than a number-cruncher—they’re a change agent Great leaders build trust, drive culture, and never stop being curious Closing Thoughts:From luxury handbags to billion-dollar balance sheets, Virginie Costa has mastered transformation at every level. Her insights will change the way you think about leadership, finance, and the future of work. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jul 21, 202520 min

Ep 241He Took Notes at 200 Board Meetings—Now He’s Warning Founders About This One Mistake | Ep 241 with Marc Stockli

Marc O. Stockli shares the untold truths behind boardrooms, exits, and ego. With over 200 board meetings under his belt and an eight-figure acquisition behind him, Marc breaks down why most founders misunderstand the role of a board—and how to turn it into your unfair advantage. Key Discussion Points: Why boardrooms are broken—and how to fix them The day 9/11 shaped his lifelong obsession with boards What every founder gets wrong about advisors and governance How to recruit high-level board members even if “you’re a nobody” When to reject VC money (and why most founders give up control too early) The true cost of a bad board—and the hidden benefit of starting early Behind the scenes of a failed exit… and the Ponzi scheme that almost derailed everything What founders must do today to prepare for a successful exit tomorrow Takeaways: A board's job isn’t control—it’s “support and challenge” Information asymmetry kills board effectiveness—solve it with proximity and culture Founders with integrity, humility, and curiosity attract the best board talent If you're not ready to spar, you're not ready for a board Closing Thoughts:This episode is a masterclass in long-game thinking. Whether you’re pre-seed or post-exit, Marc’s wisdom reframes the way you see leadership, advisors, and your own ego. Bookmark it. Study it. Revisit it before your next big decision. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jul 16, 202526 min

Ep 240What This Tech CEO Knows About Making Great Decisions Most Founders Don’t | Ep. 240 with Arthur Chang Founder of PanTerra Networks

Arthur Chang, a veteran tech executive and CEO of PanTerra Networks, joins us to talk about the evolution of business communications, why the future is all-in-one, and how AI—done right—frees humans to be more creative. He also shares the leadership values that helped him scale PanTerra into a cutting-edge AI-driven platform. Key Discussion Points: Building PanTerra around long-term vision, not trends Why Streams.AI is built to do it all (and why that matters) Using AI to assist, not replace, human creativity Balancing founder life without burning out How to stand out in a world of 5,000 competitors The "refine over time" mindset behind great decisions Takeaways: Passion is fuel—but balance keeps you in the game Don’t wait for perfect decisions; make good ones and improve AI won’t take your job, but it might take your repetitive tasks Founders should stop chasing trends—and breathe Closing Thoughts:Arthur Chang proves that visionary leadership is about patience, passion, and evolving with purpose. His story reminds us that the best businesses solve old problems better—by listening more than they talk. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jul 7, 202516 min

Ep 239Inside the Mind of Wall Street’s Father-Son Duo: What Most Investors Get Wrong | Ep. 239 with Ken and Connor Mahoney Founders of MahoneyGPS

Ken and Connor Mahoney, the father-son team behind MahoneyGPS, to unpack three decades of experience navigating Wall Street. They talk market cycles, the AI boom, crypto hype, IPOs, and why compound interest might still be the greatest secret weapon in investing. Key Discussion Points: How Ken built a 36-year Wall Street career and stayed relevant through market upheavals Why AI is still in the early innings—and where institutional money is flowing now The psychology of crypto and why Gen Z sees it as more than an asset class Father vs. son: generational differences in investing mindset and portfolio strategy Why dividend stocks may no longer be the answer for retirees The future of the dollar, global currencies, and where to stretch your money Their daily newsletter and media presence across CNBC, Bloomberg, and Fox Takeaways: Great companies don’t just survive—they reinvest, grow, and reward shareholders Compound interest is still the most powerful (and underused) investment tool Technology is the new infrastructure—and the market rewards those who keep up Crypto remains a high-risk, high-reward trading vehicle—not yet a true currency The U.S. dollar still reigns, despite temporary global shifts Closing Thoughts:Ken and Connor Mahoney are living proof that timeless market wisdom and forward-thinking strategy can coexist. Whether it’s riding the AI wave or challenging traditional retirement investing, they’re rewriting the rules while staying grounded in discipline and data. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jul 4, 202515 min

Ep 238From Selling Scribbles at 4 to Leading Multi-Million Dollar Businesses | Ep. 238 with Charles Gaudet Founder of Predictable Profits

Charles Gaudet shares the unfiltered reality of entrepreneurship—from selling crayon drawings at age 4 to building and losing businesses, surviving financial ruin, and finally scaling Predictable Profits into a go-to resource for high-growth founders. He breaks down the mindset that helped him thrive in “bad” economies, why personal branding matters more than ever, and what separates strategic entrepreneurs from the rest. Key Discussion Points: Why downturns are actually fertile ground for rapid growth The “I see you everywhere” strategy for demand creation Building both a company and founder brand for exponential visibility From land development to algorithmic trading: his surprising path to success Mental clarity, fitness, and the birth of Founders Fuel The one moment he almost gave up—and the breakthrough that followed Takeaways: A bad economy punishes average thinking—and rewards strategy Brand visibility isn’t vanity; it’s leverage Entrepreneurship isn’t for the faint of heart, but those who persist win Your energy and mental sharpness are your most valuable assets Closing Thoughts:Charles reminds us that every setback can be a setup—if you have the grit to keep going. His story is a masterclass in resilience, strategic marketing, and building a brand that customers trust and remember. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jul 2, 202522 min

Ep 237The Secret to Scaling a Values-Driven Business (from a Surgeon Who Did It) | Ep 237 with Dr. Charles Ruotolo Founder of Total Orthopedics & Sports Medicine

Dr. Charles Ruotolo is more than a surgeon—he’s a systems thinker reshaping how we experience healthcare. In this episode, he shares how he built Total Orthopedics & Sports Medicine into one of the most respected orthopedic practices in the New York metro area, while leading innovation in urgent care access, AI integration, and patient-centered longevity services. Key Discussion Points: Why most injuries after 40 stem from one overlooked mistake The mindset, repetition, and humility behind surgical mastery Building Total Orthopedics & Sports Medicine like a five-star hotel The strategic rollout of Total Ortho Express urgent care locations How AI and virtual surgery are transforming the operating room and front desk Creating Total Wellness: a proactive center focused on aging and vitality Lessons on scaling a physician-first, patient-obsessed practice Takeaways: Repetition and outcome-tracking are what separate good surgeons from great ones A thriving practice puts physician well-being and patient experience at the center The best business moves in healthcare are often the most human ones Technology should empower—not replace—the doctor-patient relationship Closing Thoughts:Dr. Ruotolo isn’t just treating injuries—he’s building a new healthcare model from the ground up. One rooted in empathy, speed, innovation, and trust. In a world of waitlists and red tape, his work is a blueprint for how medicine can—and should—evolve. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jul 1, 202515 min

Ep 236You Can’t Outwork Hormones: The Hidden Science Behind Burnout | Ep 236 with Justin Hai Co-Founder of Alastin Skincare and Rebalance Health

Justin Hai breaks down the real cost of burnout, sleep deprivation, and chronic stress—and how one overlooked hormone, cortisol, might be sabotaging your energy, motivation, and even relationships. As the co-founder of two breakthrough health brands, Justin shares the science behind stress, why sleep is the foundation of everything, and how Rebalance Health is helping thousands reset their biology. Key Discussion Points: Why cortisol is the “master hormone” nobody’s talking about The hidden connection between stress, low libido, brain fog, and poor sleep How tech addiction is warping our circadian rhythms and emotional resilience The neuroscience behind Rebalance’s lozenges—and why most supplements fail Sleep hygiene secrets from someone who wakes up at 4:30 AM Why Gen Z is struggling with intimacy and identity in the age of constant dopamine hits How hormone imbalance mimics burnout, depression, and relationship disconnection Takeaways: Chronic stress isn’t just mental—it’s chemical Sleep is where your hormones are made; protect it like your life depends on it Physical touch and simple routines can radically lower stress Most supplements don’t absorb—Rebalance Health is designed to fix that Success means nothing if your biology is working against you Closing Thoughts:Justin Hai’s journey is a wake-up call to founders and high performers stuck in survival mode. Through Rebalance Health, he’s offering more than supplements—he’s offering a blueprint to reclaim your biology, your energy, and your life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 26, 202521 min

Ep 235How She’s Merging Neuroscience, AI, and Design to Change How We Live | Ep 235 with Lesley Ray Founder of BrainHome

Lesley Ray, a classically trained violinist turned visionary designer, who’s blending neuroscience, wellness, and AI to create responsive, emotionally intelligent homes through her company BrainHome. From scent-triggered slumber routines to lighting that aligns with your brainwaves, Lesley is redefining what interior design can do—and who it’s meant to serve. Key Discussion Points: Why traditional design ignores most of our senses—and how that impacts our well-being How AI and neuroscience are reshaping architecture and interiors The science behind scent, light, sound, and sleep quality How a childhood of musical performance helped Lesley understand human emotion BrainHome’s bedroom installations that adapt to each user’s stress and sleep cycle The challenges of designing for multiple brains in shared spaces Future possibilities: from personalized hotels to environments that prevent disease Why every home could (and should) function like preventative medicine Takeaways: Smart homes can do more than automate—they can heal Environment is one of the most overlooked drivers of health Design should reflect how we live, think, and feel—not just how we want things to look The future of wellness is multisensory, personalized, and built into your walls Innovation happens when you mix disciplines—like music, science, and architecture Closing Thoughts:Lesley Ray is showing the world that a home can be more than a shelter—it can be a sanctuary wired for your emotional and physical well-being. With BrainHome, she’s turning visionary ideas into real-world change, proving that when you design with empathy, intelligence, and science, your home doesn’t just reflect who you are—it supports who you’re becoming. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 20, 202514 min

Ep 234What the Wine Industry Was Missing—Until Now | Ep 234 with LaToya Jordan and Brianna Shelko Founders of Marble Wines

LaToya Jordan, a former attorney, and Brianna Shelko, an award-winning musician and entrepreneur, to talk about founding Marble Wines—a brand born out of frustration, fueled by purpose, and designed to reflect the women who drink it. Key Discussion Points: Why the wine industry lacked female representation How they turned past careers in law and music into wine entrepreneurship The unexpected challenges of distribution and brand visibility Why Marble’s red blend is a “transitional wine” for first-time red drinkers The power of seeing your reflection—literally—on the bottle Building a community of women through events, wine tastings, and storytelling The unique bond between two co-founders from different generations and backgrounds Takeaways: Don’t wait to be included—build what’s missing The best businesses start from genuine relationships Authenticity resonates more than perfection in branding Representation isn’t just visual—it’s experiential Start small, connect deeply, and let the product speak Closing Thoughts:LaToya and Brianna are redefining what a wine brand can be—rooted in identity, friendship, and fearless ambition. Marble Wines is more than a label; it’s a mirror for the women it serves. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 20, 202511 min

Ep 233The Real Reason Small Businesses Are the New #1 Target for Hackers | Ep 233 with Scott Alldridge Founder of IP Services

Scott Alldridge reveals the hidden threats facing modern businesses—and why most founders are wildly unprepared. With two decades leading cybersecurity innovation and a hit book series under his belt, Scott explains how hackers are evolving faster than ever, why even small businesses are prime targets, and the crucial steps leaders should take to protect their companies. Key Discussion Points: Why most companies fail in under 10 years—and how Scott stayed relevant for 20+ How cybersecurity threats have evolved since the dot-com era The real reason ransomware attacks are skyrocketing (and how they now have call centers) Why AI is both a powerful defense—and an even scarier threat The #1 myth small businesses believe about cybersecurity Behind the scenes of writing a bestselling IT book series How to apply “zero trust” models and build truly unhackable systems Takeaways: If you think you’re “too small” to get hacked—you’re the ideal target Real cybersecurity isn’t flashy; it’s layered, boring, and critical Assume you’ll be breached—then plan accordingly Selling a bestselling book isn't about becoming an author—it’s about creating an ecosystem Closing Thoughts:Scott's story is a powerful reminder that protecting your business starts before the attack—and that founders who ignore cybersecurity are playing with fire. Whether you're a startup or a global brand, the threats are real. The good news? So are the solutions. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 18, 202515 min

Ep 231From a Million Views to Million-Dollar Listings: Fontine’s Early Retirement Plan | Ep 231 with Fontine Da Luz

Fontine Da Luz—a rising force in the real estate world who began closing deals at 17 and now commands an empire fueled by millions of social media views. She’s not just selling homes—she’s turning followers into clients and laughter into leads. Key Discussion Points: How Fontine turned a marketing failure into a viral breakthrough with her comedy character “Ling Ling” Why entertainment beats education in today’s content-driven market The psychology behind analogies, relatability, and storytelling in sales What business owners get wrong about social media—and how to fix it The systems she built to turn DMs into deal flow Scaling a global client base without paid ads How she plans to retire by 25 while moving into large-scale commercial deals Takeaways: Humor isn’t a distraction—it’s a strategy Authenticity wins over perfection in marketing Systems turn attention into revenue Your personality can be your biggest brand asset Most people won’t believe in you—until they see it working Closing Thoughts:Fontine Da Luz isn’t just building a real estate business—she’s rewriting the playbook for digital-age entrepreneurship. Her story proves that bold risks, raw authenticity, and a well-timed punchline can be more powerful than a polished pitch. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 18, 202517 min

Ep 230Affiliate Marketing Was a Mess. Here’s the System That’s Fixing It | Ep 230 with Victor Boechat de Carvalho Founder of Glidescale

Victor Boechat de Carvalho built GlideScale as a university student, challenging the outdated structure of affiliate marketing. In this episode, he breaks down why traditional affiliate models are broken and how his team rebuilt the system to be universal, efficient, and fraud-resistant. Key Discussion Points: Why most affiliate platforms are built on bloated, insecure infrastructure How GlideScale automates instant payouts and slashes fees The tech breakthrough behind universal compatibility Why brands and affiliates are both winning with his model How GlideScale validates real traffic before paying affiliates Takeaways: Disruption often starts with questioning what feels “normal” Building for universality can unlock massive scale Trust and automation are the future of digital marketing platforms Closing Thoughts:Victor's story is a reminder that real innovation doesn't just improve a system—it reimagines the foundation. GlideScale may not just fix affiliate marketing—it may redefine it. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 16, 202511 min

Ep 229From Idea in the Shower to Mapping Earth in Real Time | Ep 229 with Chris Newlands Founder of Space Aye

Chris Newlands turned a shower thought into Spelfie—one of the fastest-growing apps of all time. Now, with Space Aye, he’s building the Google Maps of the future—live, in real-time, from space. In this episode, he shares how he navigated pandemic disruption, secured global patents, and built a platform that could reshape industries from logistics to disaster response. Key Discussion Points: The origin story of Spelfie and how it reached the top 10% of global app downloads in one week How Space Aye aims to be “Google Earth Live”—combining satellite imagery with IoT and AI The real-world use cases: from wildfire tracking and search & rescue to anti-poaching and supply chain optimization Securing patents across the U.S., China, Japan, and Europe—and why that matters The privacy dilemma and how Space Aye balances innovation with global law What the former head of Google Maps said about Chris’ work—and why he joined the team Takeaways: Big ideas can come from anywhere—even the shower. Real-time space data isn't sci-fi—it's here, and it could transform entire economies. Solving massive problems (like climate disasters or global shipping inefficiencies) is no longer a dream—it’s a business plan. Closing Thoughts:Chris Newlands reminds us that some of the most powerful innovations start with a simple question: What if we could see the world exactly as it is—right now? Space Aye may just be the 26th human capability, and Chris is the founder bold enough to launch it. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 16, 202520 min

Ep 228She Backed Bitcoin Early. Now She’s Betting on What’s Next | Ep 228 with Laura K. Inamedinova Chief Ecosystem Officer at Gate.io

Laura Inamedinova, one of the most influential women in Web3. From her accidental entry into Bitcoin during college to leading investments at Gate Ventures, Laura shares unfiltered insights into crypto, venture capital, and what most founders get wrong when pitching investors. Key Discussion Points: How Laura’s curiosity in college led to early Bitcoin investments Why being early in an immature industry gave her an unfair advantage The biggest mistakes crypto founders make when raising capital How VCs actually think—and what they look for in a pitch Why personal brand is both a superpower and a liability in VC The tension between real utility and hype in token-based projects How to pitch in 5 sentences or less and actually get a callback Takeaways: Entering an immature industry can fast-track your expertise—if you're willing to take risks. Most founders pitch dreams. Investors want clear paths to 10x returns. “Being cheaper or faster isn’t a competitive edge. It’s just noise.” Want funding? Don’t tell your life story. Share your token model, GTM plan, and why your cap table matters. Closing Thoughts:Laura leaves us with a reminder: if you're serious about raising from top crypto VCs, do your homework and respect their time. The best pitches are clear, specific, and relentlessly focused on how everyone wins. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 13, 202521 min

Ep 227They Had Goats, No Jobs, and a Dream—How Beekman 1802 Sold 60 Million Bars of Soap | Ep. 227 with Josh Kilmer-Purcell & Dr. Brent Ridge Founders of Beekman 1802

Brent and Josh lost their jobs during the Great Recession, they didn’t plan to start a business—they just needed to pay the mortgage. What began with goat milk soap made at their dining room table has become Beekman 1802, a cult-favorite brand with over 60 million bars sold. In this episode, they unpack how desperation, kindness, and slow, intentional growth led to one of the most beloved product-first companies in America. Key Discussion Points: Why losing their jobs became the best thing that ever happened to them The early years: no salaries, no investors—just grit and goats How QVC and The Amazing Race helped them master storytelling The “51% rule” that saved their business—and their marriage The problem with chasing unicorns vs. building sustainable ladders How they define success—and why they don’t keep moving the goalposts Why the best founders think like owners, not fundraisers What happens after the exit—and how kindness became their legacy Takeaways: Kindness is a business strategy—start there You don’t need VC to build something real Your brand should feel like love, not hype Set your own success metrics—and protect them Closing Thoughts:Brent and Josh didn’t start Beekman 1802 to build a unicorn—they started it to survive. What they built instead was a brand powered by community, trust, and relentless kindness. Their story is a reminder that in business (and in life), doing the next kind thing can take you further than you ever planned. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 9, 202517 min

Ep 2262. From $15/hour at Planet Fitness to Building a Therapy Empire No One Believed In | Ep 226 with Nina Ythier Founder of MindSpeak

Nina Ythier, after 20 years working inside broken systems, turned rejection into redirection—founding MindSpeak Inc., a therapy practice redefining mental health care through real-world, person-first solutions. In this episode, she shares the power of creative healing, why ego-free hustle matters, and how nontraditional care is changing lives. Key Discussion Points: Why “graduating” from toxic workplaces led to building something better Starting with just a few clients—and a side job at Planet Fitness Building a therapy brand rooted in creativity, not conformity How Nina uses yoga, art, and community as tools for healing Industry backlash: what happened when she challenged the system What Gen Z’s loneliness says about our cultural crisis The future of therapy: tech, touch, and psilocybin Redefining success in mental health care—one Dunkin’ chat at a time Takeaways: Your style is your brand—especially in human-first work Building a mission-driven business starts with betting on yourself Therapy doesn’t belong in beige boxes—meet people where they are True change comes from trust, presence, and showing up without ego Closing Thoughts:Nina Ythier is proving that therapy doesn't have to follow the rules to work. By stepping outside the office and into real life, she's helping clients heal through connection, creativity, and courage—reminding us that the most powerful breakthroughs often happen far beyond the couch. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 3, 202516 min

Ep 225The Investor Who Left the Rat Race to Build a $100M Fund | Ep 225 with Sam Chipkin the Founder & CIO of 5AM Capital

Sam Chipkin, after nearly a decade in the high-stress world of New York finance, moved to Bondi Beach and rewired his approach to investing. In this episode, he shares how quiet mornings, long walks, and deep research shaped his investment strategy—and why 5AM Capital is betting on patient capital, enduring businesses, and disciplined risk. Key Discussion Points: Leaving Wall Street: Why chaos isn’t required to create value Building a boutique fund that caps growth at $750M The power of investing in monopolistic businesses with durable moats Why the best investors act like long-term owners, not traders Founder vs. hired CEO mindset—and how it affects outcomes How stress and stillness each played a role in shaping his success What most people get wrong about investing returns The underestimated mental load of wearing every hat as a founder Takeaways: Slower, focused growth often outlasts fast, flashy scale The best investments are deeply researched, not broadly scattered Building something meaningful requires clarity, conviction, and capacity to think long-term Culture and alignment are assets—don’t outgrow them Closing Thoughts:Sam Chipkin proves that high returns don’t require chaos. With a boutique, conviction-driven strategy and a firm belief in doing fewer things better, he’s showing why simplicity and discipline are the ultimate edge in business and investing. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 2, 202521 min

Ep 224From Zero to $700M: The Brutal Truth Behind Startup Life as a Couple | Ep. 224 with Kass & Mike Lazerow founder of Golf.com

Kass and Mike Lazerow peel back the curtain on life—and love—as co-founders of multiple breakout ventures. From the early days of building Golf.com to scaling Buddy Media into a $700 million+ Salesforce acquisition, they share the grit, the joy and the “shoveling shit” mentality behind every pivot and payoff. Key Discussion Points: Why “Shoveling Shit”?: The visceral truth of entrepreneurship—every success is paid for in messy, daily hard work. Business + Marriage = Love Story: How dating, co-founding and parenting three kids forged their partnership both in and out of the boardroom. Co-founder Chemistry: Choosing non-overlapping skill sets, setting clear expectations, and having tough conversations early to survive the rough patches. The High-Profile Exit: Celebrating a $700 million sale to Salesforce—and the mixed emotions, burnout and newfound freedom that followed. Who’s an Entrepreneur?: Everyone—from the corner pizza shop owner to the solo‐founder—can embrace the entrepreneurial spirit if they’re willing to shovel shit. Risk, Debt & Scale: Why wanting nothing (minimal burn) + smart leverage of debt + relentless focus on execution define the winners. Takeaways: Real success demands loving the daily grind—embrace the mess, don’t fear it. A co-founder relationship is your most critical asset—invest in alignment on values, work ethic and communication. Money changes the game but doesn’t guarantee happiness; use your windfall to fuel purpose and impact. Everyone can be a founder at their own scale—but only those who master risk tolerance and ruthless prioritization will thrive. Closing Thoughts: Kass and Mike Lazerow prove that the world’s greatest companies—and relationships—are built one shovel of shit at a time. Tune in to find out how they turned daily disasters into billion-dollar exits, and why the love of the hustle is the ultimate driver of both profit and purpose. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 2, 202524 min

Ep 223This Business Model Turns Rentals Into 7-Figure Resorts | Ep. 223 with Jorge Martinez and Andre Vinay Co-Founders of Black Development Group

Jorge Martinez and Andre Vinay, co-founders of Black Development Group, join Founder’s Story to reveal how they’ve reimagined hospitality by turning apartments into branded hotel-style residences. With a growing partnership with Wyndham, they’re building global investment-friendly resorts in places like Tulum, Los Cabos, and Punta Cana—offering individuals a new way to own a piece of paradise. Key Discussion Points From Hot Dogs to Hotels: How Andre began as a teen entrepreneur The Condo-Hotel Model: Why selling individual units funds entire resort builds Strategic Partnerships: How Wyndham helped them go global Ownership, Not Headaches: Giving investors turnkey properties without the hassle Scaling Across Borders: Why Costa Rica and the Dominican Republic are next Lean Hotel Ops: How tech and outsourcing reduce overhead and boost profit Defining Success: Why they believe they're still just getting started Key Takeaways Partnership beats competition when scaling fast A profitable hotel doesn’t need a front desk—just a smart system You can own a slice of a global resort without building from scratch Innovation often lies in blending business models, not reinventing them Our Sponsors: * Check out Indeed: https://indeed.com/FOUNDERSSTORY * Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com * Check out Plus500: https://plus500.com * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 21, 202520 min

Ep 222She’s Using AI to Reverse Aging—One Day at a Time | Ep 222 with Sally So Founder of Genomii.ai

Sally So, founder and CEO of Genomii.ai, joins Founder’s Story to share how her lifelong battle with eczema sparked a breakthrough: your health isn’t just in your genes—it’s in your data. Sally reveals how she’s building a digital twin for every human, one that can track your biological age in real-time and coach you back to youth.Key Discussion PointsFrom Suffering to Science: How chronic illness led Sally to build GenomiiThe Digital Twin Era: What it means to have an AI version of yourself in your pocketBiological Age Tracking: Why you might age 0.6 or 1.6 days overnightThe Longevity Movement: How Genomii is gamifying health and reversing agingStress, Sleep & Biomarkers: What really causes you to age fasterAI, Human Emotion & the Future of Connection: How Genomii balances tech with humanityGamified Wellness: Why the future of health might look like DuolingoBuilding a $10B Vision: Sally’s plans to scale, IPO, and live 100+ yearsKey TakeawaysEvery action you take could be aging—or reversing—your biological clockAI-powered personalization will soon outperform generalized healthcareEmotional and social connection remain essential to longevityWellness apps of the future will feel more like companions than toolsClosing ThoughtsSally So isn’t just building a health app—she’s engineering a future where your phone knows your body better than your doctor. If you’ve ever wondered how long you’ll live—or how young you can stay—this is your episode.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 20, 202525 min

Ep 221I Bootstrapped OddsJam to $160M—Everything I Learned Along the Way | Ep 221 with Alexander Monahan founder of OddsJam

Alex Monahan, Stanford engineer turned sports betting entrepreneur, joins Founder's Story to reveal how he bootstrapped OddsJam—dubbed the Bloomberg Terminal for Sports Betting—to a $160 million exit. From obsessing over data to outworking every competitor, Alex shares the gritty journey from side hustle to acquisition, the power of YouTube for growth, and why he’s still not done building. If you’ve ever wondered what it really takes to win in a high-stakes, high-growth niche—this is the playbook.Key Discussion PointsThe Obsession That Sparked a Startup: Why Alex's love for data, poker, and probability planted the seed for OddsJam.From Reddit to Revenue: How early Reddit posts and $6 subscriptions helped them land their first customers.The $20K MRR YouTube Days: Why DIY content outperformed influencers—and how one video changed the game.The Math Behind the Millions: How understanding sports betting odds led to a product users couldn’t find anywhere else.Exit Without Burnout: Why selling didn’t change his life—and how growing slowly kept him grounded.Building a Data Moat: How they acquired their data provider and outpaced competitors with speed and accuracy.Founder Lessons in Focus: Why juggling multiple startups never works—and why you need to outwork everyone.Key TakeawaysDon’t build for hype—build what you wish existed.Your edge is what you obsess over when no one’s watching.Distribution is a weapon—master YouTube, Twitter, and content that teaches.Staying focused beats being flashy—especially when billion-dollar markets are on the line.Closing ThoughtsOddsJam wasn’t built on luck. It was built on obsession, precision, and the relentless grind of a founder who knew where his edge was—and ran with it. Whether you’re launching your first business or gunning for your own exit, Alex’s journey is a reminder: master your niche, own your platform, and never stop betting on yourself.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 16, 202533 min

Ep 220Want to Be on Shark Tank? This is How You Win Even Without a Deal | Ep 220 with Dr. Arjen de Jong Founder of AirTulip

Dr. Arjen de Jong, an aerospace engineer and founder of AirTulip, joins Founder’s Story to share how clean-room tech, fluid mechanics, and a little smoke visualization led to a Shark Tank pitch—and a consumer sleep product unlike anything else on the market.From clean air in dentist offices to hydrogen water-style traction for your bedroom, Arjen walks us through how laminar airflow can drastically improve health, reduce allergies, and even reinvent how we think about air.Key Discussion PointsClean Room to Clean Sleep: How a cigarette in a laminar flow booth sparked the product ideaPivoting Post-COVID: Why dentistry was the real product-market fit before sleepShark Tank Secrets: The casting line, the 30-minute pitch, and walking away from an offerVisualizing Air: How lasers and wind tunnels helped explain an invisible productConsumer Trust vs. Engineering Genius: Why educating the market is the hardest partScaling a Physical Product: The difference between B2B machinery and consumer DTCLong-Term Vision: From side hustle to orbiting planet—Arjen’s exponential success roadmapKey TakeawaysThink Laterally: The best innovations come from cross-industry application of existing techEducate First, Sell Second: Customers need to believe the invisible before buyingPersonal Experience Sells: Real stories of health improvement drive conversionCommunity = Credibility: DTC success hinges on trust, repetition, and consistencyDon’t Just Launch—Prepare for the Surge: Shark Tank is a spotlight, not the finish lineClosing ThoughtsAirTulip isn’t just another sleep gadget—it’s a physics-first approach to rethinking how we breathe. Dr. Arjen de Jong’s journey proves that the smartest solutions aren’t always the loudest. Tune in to learn how engineering curiosity, strategic pivots, and real-world validation turned laminar airflow into a movement.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 12, 202527 min

Ep 219Dehydration is a Massive Problem: How Two Founders Are Turning Water Into a Health Empire | Ep 219 with Yash and Smile Founders of Dr. Water

Yash (the "Water Genie") and Smile (an Ironman athlete) co-founded Dr. Water to solve what they call the world’s most overlooked health crisis: dehydration. With backgrounds in sustainability and performance science, the duo reveals how hydrogen water can transform energy, recovery, and aging—while also cutting plastic waste. They share the journey from building DTC wellness brands to going viral on TikTok and pitching billionaires via cold emails.Key Discussion PointsThe Spark of a Problem: Why 75% of Americans are dehydrated—and what that does to your body.From Ironman to Founder: How Smile’s training journey revealed major hydration myths.Hydrogen 101: The science behind hydrogen water, molecular research, and anti-aging benefits.Design Meets Wellness: Creating the first modern hydrogen tumbler with UV filtration.Go-to-Market Playbook: Why social selling (TikTok, Meta) beat Amazon for this brand—and how they got their first billionaire buyer.Founders Who Fit: Why this co-founder duo works—9 years of history, clarity of roles, and shared obsession.Educating a Market: Using MMA athletes, NFL doctors, and real stories to take hydrogen water mainstream.Key TakeawaysWater is Wellness: You can’t absorb supplements, recover well, or think clearly without proper hydration.Science Backed, Lifestyle Led: Products need to heal and be something people love showing off.Social is the New Shelf: Founder-led brands that educate and entertain will win on TikTok and YouTube.Complementary Founders Scale Faster: Visionary + executor beats any solo genius.Hydration is the First Habit: If you fix water, you unlock the foundation for every other wellness behavior.Closing ThoughtsFrom battling microplastics to unlocking cellular energy, Dr. Water isn’t just a hydration brand—it’s a movement. Tune in to learn how two first-time founders went from global agriculture and Ironman races to building a multi-country wellness company that just might reshape the water industry from the inside out.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 12, 202524 min

Ep 218From Deepfakes to Burn Rates: The Hidden Dangers That Break Startups (And How to Outsmart Them) | Ep 218 with Sanjay Chadha Co-Founder of SAV Associates

Sanjay Chadha, co-founder of SAV Associates, brings over 25 years of global experience in corporate finance, cybersecurity, and risk management. From navigating boardrooms in Vietnam and Madagascar to safeguarding data in North America, Sanjay has advised more than 1,000 clients on building resilient, profitable companies. In this episode, he reveals the costly mistakes most founders make—plus how to prevent a deepfake disaster from taking down your business.Key Discussion PointsWhy He Left Corporate Life: The spark that pushed Sanjay to leave Big Four consulting and build a global advisory firm.Global Lessons from 7 Countries: What living and working across Africa, Asia, and the Middle East taught him about scaling internationally.How to Think Like a CFO: The most overlooked financial mistakes—and why founders must read the story behind their numbers.Cybersecurity & Deepfakes: Why AI is a blessing and a bombshell—and how one email nearly tricked his entire firm.Risk is the New Currency: Why protecting data matters more than profits in today’s tech-driven landscape.Cash Burn ≠ Growth: The trap of fast-spending founders and the secret to building companies that last.Key TakeawaysStartups don’t fail from bad ideas—they fail from poor financial fluency.If you can’t read your numbers, you can’t write your success story.Cyber risk isn’t optional anymore—one deepfake could cost your company everything.Global mindset, local agility: Scaling safely starts with structure, not size.Every number tells a story—and your CFO should know how to read it.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 9, 202523 min

Ep 217How Kit Gray Built a $50M Podcast Empire—and Took It Public | Ep 217 with Kit Gray co-founder of PodcastOne

Kit Gray, President and Co-Founder of PodcastOne (NASDAQ: PODC), reveals how he parlayed childhood radio fandom into a thriving public podcast network. From early iPod hacks with Adam Carolla to structuring live reads, community-first ad packages, and an IPO, Kit shares the timing, tactics, and tenacity behind PodcastOne’s $51M revenue and its 200-show roster.Key Discussion PointsRadio Roots & Howard Stern: How listening to sports talk and Stern’s brand-building ignited Kit’s love for audio.Selling the Download: Early deals with Adam Carolla (ProFlowers, LegalZoom) that proved CPMs & CPA tracking worked.Building a Network: Moving from one-off ad reads to 360° packages—audio, video, social—for A&E, Lady Gang, Jordan Harbinger, and more.Timing the Tides: Why the iPhone, COVID lockdowns, and YouTube’s podcast push turbocharged growth.Going Public: Lessons (and flip-flops) on spinning out, partnering with bankers, and using equity to align talent.Community over Impressions: Why buying engaged audiences beats mass buy, and how brands scale with niche pods.Key TakeawaysBe first, but stay fast: Early movers in on-demand audio captured both talent and advertisers.Proof precedes scale: Start with one host, one campaign; use hard ROI data to win bigger deals.Sell the community, not just ad slots: True influence lies in loyalty, not lowest CPM.Equity aligns interests: Offering stock to creators fosters retention and shared upside.Adapt or fade away: From iPods to social streams to IPO filings, continual reinvention is non-negotiable.Closing Thoughts Dive into how Kit Gray built a soup-to-nuts podcast empire—signing singers turned podcasters, structuring ad-stacked communities, and trading on NASDAQ—and walk away with a playbook for finding, owning, and monetizing the next great audio audience.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 9, 202528 min

Ep 216The Future of Flying: What Elite Travelers Want (And How JET365 Delivers) | Ep 216 with Alessandro Figliano Founder of Jet 365

Alessandro Figliano, Founder & CEO of Jet 365, shares how he turned a love for flying into a luxury aviation brand trusted by F1 and high-net-worth clients. From flying school to building a white-glove charter service, Alessandro breaks down how Jet 365 blends safety, personalization, and tech into an experience the new generation of elite travelers demands, while maintaining the service standards legacy brands lost.Key Discussion PointsPilot to Founder: How Alessandro funded a flying school through his first business, then transitioned from hobbyist to charter operator.Seeing the Gap: Why a fragmented broker space inspired Jet 365’s concierge model—tailored for both tech-savvy users and traditional luxury clients.F1-Level Partnerships: How a personal network led to Jet 365 becoming the aviation provider for a Formula One team.Luxury that Listens: The power of referrals, retention, and saying yes—even when a plane breaks down hours before takeoff.High-Touch Meets High-Tech: How Jet 365 is building a new platform to serve both automated and white-glove clientele.Custom Over Scale: Why Alessandro rejects fast growth in favor of sustainable, service-first expansion.Key TakeawaysSolve before you scale: High-end clients don’t care about volume—they care about flawless delivery.White-glove wins: Luxury is less about cost and more about care. Every detail matters.Two types of clients, one standard: Whether booking online or via a concierge, the experience must exceed expectations.Build in public (quietly): Real partnerships and growth happen behind the scenes, not on Instagram.Sustainability > speed: Growth that protects service levels will outlast shortcuts every time.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 9, 202516 min

Ep 215David Royce Went from Door-to-Door to $500M - This is How | Ep 215

David Royce, a serial entrepreneur (Aptive Environmental) recounts his journey from a broke college door-to-door rookie to scaling a pest-control startup into a $500 million national leader—and why he’s now taking a well-earned sabbatical.Key Discussion PointsThe Rookie Summer: How a disastrous first week of door-to-door sales prompted David’s self-education marathon in sales books.Systems Over Spark: Building replicable training, manuals, and processes that delivered 2× results and launched him into leadership.Scaling Pains: Why hyper-growth nearly bankrupted his first venture and how he raised capital to keep pace.Leveling Up: Swapping his original exec team for seasoned billion-dollar operators to navigate the jump from regional to national scale.Entrepreneurial Highs & Lows: The dopamine rush of the early years, the burnout of success, and the intentional one-year pause to rediscover purpose.Investor IQ: Why proven operators attract funding, and the difference between a slick pitch deck and a battle-tested team.Sabbatical Mindset: Lessons on stepping back, letting others lead, and treating entrepreneurship like a lifelong sport you can pause and replay.Key TakeawaysMaster your craft first: hands-on experience de-risks your startup journey.Build playbooks, not personalities: systems scale; individuals stall.Growth capital is a double-edged sword—raise just enough to stay nimble.Only the paranoid survive: swap in fresh talent as your needs evolve.Sabbaticals can reboot your passion—sometimes stepping off the gas is the smartest move.Closing Thoughts Tune in to learn how David Royce became an accidental CEO, why he sold his own dream once (and why he’ll do it again), and how even the fastest-growing entrepreneurs need time off to stay in the game.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 9, 202527 min

Ep 214He Turned Niche Websites Into a Multi-Million Dollar Empire—From Farm Roots to Digital Mastery | Ep214 with Matt Raad Co-founder of eBusiness Institute

Matt Raad (CEO & Co‑Founder of eBusiness Institute) shares how he and his wife, Liz Raad, went from farming and zoology students to buying, scaling, and exiting online businesses. Learn why “page‑five” passion sites can be goldmines, how AI accelerates growth, and the blueprint for low‑risk, high‑cash‑flow digital entrepreneurship.Key Discussion PointsFrom Kangaroos to Cashflow: How Matt & Liz leveraged rural roots and early manufacturing M&A mistakes to discover online’s superior risk‑return profile.Valuing Digital Assets: Why net profit × 1–5× multiples, recurring revenue, traffic quality, and audience/community strength are your core due diligence metrics.Finding Diamonds in the Rough: Hunting bargains via Flippa classifieds and private outreach to page‑5+ Google sites—plus the art of negotiating with cash and escrow.com.Build, Automate, Flip: Renovate niche blogs with SEO, monetization (ads, affiliates, sponsorships), and AI‑assisted content editing to boost profits.Scaling with AI: How ChatGPT, Claude & Gemini are slashing team sizes, turbocharging site builds (ten‑minute bootcamp wins!,) and cutting content costs.Exit‑Ready Growth: Why hitting 7‑figure ARR unlocks private‑equity interest, and how leadership + repeatable processes maximize your sale multiple.Key TakeawaysStart Small, Win Big: Learn website building, buy a sub‑$5K site, and experiment with AI—no big capital required.Audience Is Asset: Communities trump page‑one rankings; loyal followings drive recurring, scalable revenue.Due Diligence Matters: Practice on low‑risk deals, use escrow for safe transfers, and know threshold profit multiples.Niche Is King: Passionate micro‑niches host undervalued sites ripe for 10× upside with the right know‑how.Exit Strategy: Buyers buy growth potential and proven teams—build with scalability and clear leadership in mind.Closing ThoughtsReady to quit the nine‑to‑five grind? Tune in to discover a battle‑tested playbook for buying, scaling, and exiting online businesses with Matt & Liz—plus actionable steps to launch your own digital side hustle.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 7, 202531 min

Ep 213From Law School to Garbage Trucks: How Alfonso Guerreri Built a $Millions Waste Empire | Ep 213 with Alfonso Guerreri Founder of RICI

Alfonso Gurreri, A Harvard-educated lawyer turned hands-on entrepreneur, founded RICI Contracting in 2022 and has since grown it into a full-service powerhouse. Today, RICI delivers construction, asphalt paving, snow & property maintenance, waste management, and facility services across Ontario. Alfonso shares how he parlayed legal training into strategic vision, weathered early food-truck misfires, and now innovates a once-old-school industry with sustainability, operational excellence, and client-first focus.Key Discussion Points:Law Meets Hard Hats: How a top-tier legal education taught Alfonso discipline, risk assessment, and negotiation skills he now applies to multimillion-dollar contracting bids.Early Failures to Firm Foundations: The food-truck chapter that taught him to test market fit, manage debt serviceability, and pivot swiftly into construction.Building RICI’s Service Portfolio: The step-by-step playbook for adding roll-off trucks, portable toilets, paving rigs, and snow-plow fleets—each driven by recurring revenue needs.Ideally Niche Clients: Why focusing on property managers, REITs, and pension-fund portfolios ensures monthly billing reliability and repeat business.Innovation & Sustainability: How Alfonso is modernizing a legacy sector through advanced equipment, AI-powered fleet surveillance, and eco-minded operational upgrades.Scaling with Discipline: His criteria for debt-financed expansion, in-house versus subcontractor work, and turning low-risk jobs into entry points for higher-ticket contracts.Key Takeaways:Strategic Pivoting: Embrace early failures as fast-feedback loops that uncover scalable opportunities.Debt Serviceability Test: Only invest in capital assets when your recurring cash-flows can safely cover the payments.Client Lifetime Value: Lock in high-margin, recurring services for the same ideal customers rather than chasing one-off gigs.Operational Excellence: Leverage technology, standardize processes, and build sustainability into every service offering.Closing Thoughts:Alfonso Gurreri’s journey from articling desks to asphalt crews illustrates that true entrepreneurial grit lies in mastering finance-savvy expansion and relentless client focus. Tune in to discover how RICI Contracting is redefining Canadian facility services—one strategically financed roll-off bin at a time.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 5, 202522 min

Ep 214Y Combinator Alum: College Campus Inspiration to Conviction | Ep 212 with Brian Le Founder of Need

After engineering stints and an immigrant-family push toward a PhD, Brian Le accidentally fell into entrepreneurship, first by noticing Bird scooters on campus, then by solving students’ last-minute snack and supply crises with app-powered micro-convenience. A Y Combinator alum, Brian tells how COVID tested Need’s model, why blind ambition is a superpower in your twenties, and how he sees college (and AI) shaping the next generation of founders.Key Discussion PointsEngineering Roots → Accidental Startup: How Bird scooters at UCLA sparked a “Why not?” moment.YC Crash Course: The plunge from no-name founders into the world’s top accelerator—and why every twenty-something should consider it.Pandemic Pivot: When campus shutdowns zeroed out revenue, why doubling down on your mission becomes your strongest play.Pitching 101: The art of “selling” your startup: story-driven conviction and painting a vivid vision five-to-ten years out.College’s True Value: It isn’t just classes—it’s community, hands-on experiments, and leadership labs for budding founders.AI as a Tool, Not a Threat: Why aspiring entrepreneurs should harness AI to supercharge impact, not replace human ingenuity.Key TakeawaysIgnorance Is Bliss: Youthful “delulu” ambition fuels moonshot ventures that grizzled veterans second-guess.Sell the Vision: A great pitch isn’t a slide deck—it’s an emotional story backed by unwavering conviction.Embrace Crisis: A downturn isn’t a dead end—it’s a moment to build your foundation and outpace slow movers.College = Sandbox: Beyond tuition, campus life offers accelerators, orgs, and friendships that forge real-world entrepreneurs.Check them out https://wefunder.com/needClosing Thoughts Brian Le’s journey proves that true founders are often “accidental”—ignited by frustration, honed by trial, and scaled by audacious positivity. Whether you’re racing a scooter or racing a market, the college decade remains the ultimate launchpad for ventures that dare to deliver.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 5, 202526 min

Ep 211Solving Stomach Issues and Sleep: How a P&G Beauty Boss and a Gastroenterologist Built YayDay | Ep 211 with Colin Walsh & Dr. Roshini Raj Founders of YayDay

Colin Walsh CEO & Co‑Founder of YayDay; CEO of P&G Specialty Beauty and Dr. Roshini Raj board‑certified gastroenterologist, Gut Renovation author, co‑founder of Tula & YayDay share how beauty meets biotech in a gut‑first wellness brand. They reveal why fiber + magnesium is only the start, and how gut health underpins sleep, mood, immunity—and even skin health.Key Discussion PointsRoots in Beauty & Medicine: How Roshini’s probiotic skincare journey at Tula and Colin’s 20‑year beauty career sparked a gut‑health collaboration.Gut Microbiome 101: What exactly lives in your gut, why its balance matters for everything from digestion to mood, and how fiber (prebiotics), beneficial bacteria (probiotics), and postbiotics play their part.YayDay’s “Triple Play”: The science behind their prebiotic fiber blend, digestive enzymes and sleep‑boosting magnesium glycinate—why it works where Metamucil and melatonin fall short.Brand with a Cause: Reinventing embarrassing “health” routines into a joyful, results‑driven ritual—how great packaging, expert science and rapid, tangible benefits build trust in a crowded wellness market.Marketing & Growth: Lessons from Procter & Gamble on creating proven efficacy, growing word‑of‑mouth, and earning “trust capital” through real customer results.Exit Strategies: What acquirers really buy (growth potential + leadership) and why thoughtful timing—and full clarity on post‑exit roles—matters for founders.Key TakeawaysYour gut is its own “organ”—its microbes influence sleep, skin, mood and immunity.Simple rituals win: combining prebiotic fiber + enzymes + magnesium delivers near‑instant sleep and digestion benefits.Brand trust is built on proven results, expert endorsement and joyful, approachable design.Marketing health means sampling broadly, showcasing real reviews and earning attention over time.Whether you build or sell, acquirers want teams who can scale the brand far beyond today’s footprint.Closing ThoughtsTune in to learn how two industry legends turned an awkward health topic into YayDay’s delightful daily ritual—plus practical tips on gut wellness, branding in a noisy market, and creating exit‑worthy growth.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 2, 202528 min

Ep 210Unbranded to Unforgettable: How Korosh Farazad Reinvents Hospitality | Ep 210 with Korosh Farazad Founder of Farazad Advisory

Korosh Farazad traded a UK law career for two decades of pioneering structured finance in hospitality real estate. Today, his Farazad Advisory specializes in value-add hotel acquisitions—85–200 rooms, no global brands, 3–5-year hold—in gateway cities across North America and Western Europe. From SLS Dubai to a sudden Swiss relocation, Korosh reveals the deal architecture, market pivots, and hard-won lessons behind his boutique empire.Key Discussion Points:The Spark: How a people-person’s obsession with behind-the-scenes hotel value drove Korosh from courtroom to keys.Deal DNA: Why only sub-200-room, unbranded hotels qualify, and how minority stakes plus franchise tie-ins deliver 1.8–3× returns.“SLS Dubai” Benchmark: The guest-experience blueprint that turns check-in into a 24-hour mousetrap of F&B and nightlife options.Market Pivot: Exiting a cooling UK scene, relocating to Switzerland in five weeks, and sealing first Swiss deals in record time.Architects of Upside: Balancing debt-serviceability and in-house expertise to self-power roll-off trucks, paving rigs, and franchise roll-outs.Failure → Fuel: Why every crash taught him more than success, and how relentless iteration builds the confident dealmaker.Key Takeaways:Start Small, Crawl First: Deeply master every back-and-front-of-house nuance before running.Value-Add Over Core: Seek the “unfinished canvas” hotels that reward hands-on branding and operational revamps.Crystal-Clear Criteria: 85–200 rooms • no legacy brand • three-to-five-year hold • gateway city tourist flow.Speed to Market: Quick pivots (e.g., Switzerland in five weeks) beat protracted, high-cost transformations.Closing Thoughts:Korosh Farazad’s journey reminds us that hospitality deals aren’t hotel-chain clones but stories begging to be rewritten. Tune in to discover how structured finance, guest-obsessed engineering, and bold market moves can redefine real estate success—one boutique acquisition at a time.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 2, 202516 min

Ep 2092 Rejections. No Office. Global Success – The Kuty Shalev Playbook | Ep 209 with Kuty Shalev Founder of Lumenalta

Kuty Shalev shares how a college accounting grad became a pioneer of fully remote software consulting—25 years before “work from home” was a thing. He explains why speed, adaptability, and “soft skills” (EQ as deliberate practice) trump raw IQ in today’s agile, AI-driven world.Key Discussion Points:A Serendipitous StartFrom PwC-sponsored coding at Columbia to founding a lean software firm with Pricewaterhouse as Year-One client.Early adoption of Skype‐powered remote teams to solve developer shortages.Building a True Remote CultureLessons learned: codifying checklists, connectivity standards, and clear response SLAs.Hiring only those who thrive in remote settings—surfing from the beach, caring for family, or rural living.Soft Skills as a “Must-Have”Reframing EQ as a learnable “soft skill” through deliberate practice and gamified coaching.Engineers with high EQ excel at adapting to rapid change, cross-team collaboration, and maintaining motivation.Digital Transformation ReimaginedRejecting one-size-fits-all platforms in favor of modular, vendor-agnostic architectures. Rapid, low-risk proofs of concept that scale, saving time and budget.Remote model enables access to global talent, faster staffing (2–3 weeks), and reinvesting office savings in senior engineers.Speed & ResilienceSpeed as competitive advantage in a landscape where AI and new tools emerge daily.Overcoming early stumbles by showing up, iterating fast, and leveraging trust and feedback loops.Key Takeaways:Speed Wins: Rapid iteration and fast staffing trump slow, monolithic “big-bang” IT projects.EQ Matters: Soft skills can be learned; they unlock collaboration, resilience, and better outcomes.Remote Is a Strength: A 25-year remote track record proves that location-agnostic teams deliver quality, flexibility, and cost efficiency.Modularity Over Monoliths: Architect for choice—cloud providers, SaaS, and stacks—so you can pivot as technology evolves.Show Up Relentlessly: Consistent effort, forgiveness of failure, and learning from mistakes fuel long-term success.Closing Thoughts: Lueinalta’s journey shows that innovation isn’t just about tech—it’s about people, practices, and the courage to redefine work itself. By mastering speed, empathy, and modular design, founders can build resilient organizations ready for whatever comes next.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 2, 202526 min

Ep 207From Breakouts to Breakthroughs: Waepril’s Rise to a 180K-Strong Skincare Community | Ep 208

April (“Waepril”) shares how battling teenage acne sparked her obsession with ingredient-led skincare and launched her Instagram career. From zero views in quarantine to brand partnerships and a new website, she reveals the mindset, strategies, and resilience needed to turn personal struggle into a thriving beauty business.Key Discussion Points:Origins of Her Passion:Teenage acne eroded April’s confidence, driving her to decode product labels and hunt active ingredients that truly work.Emphasis on teaching followers how to read ingredients rather than chase marketing claims.Authentic Community Growth:Early quarantine boredom turned into daily posting despite tiny view counts—passion kept her going.Advice for new creators: embrace originality, adapt trends into your own voice, and persist through slow growth.Monetization Pathways:As follower count climbs, brands seek her out for product launches and paid collaborations.Amazon affiliate links and TikTok/IG Shop as accessible entry points before launching a full e-commerce site.Content Differentiation:Stand out by infusing every reel with your personality and story, not just mimicking top trends.Trend hijacking vs. trend transformation: use popular formats as springboards for unique angles.Overcoming Personal Loss:A pause after her father’s passing led to renewed clarity and commitment—turning grief into motivation.Balancing vulnerability and positivity to build deeper audience trust.The Future of Social Commerce:Huge potential in live selling on TikTok, YouTube Commerce, and Amazon Live, especially for beauty demos.The importance of user-friendly affiliate programs for creators without bespoke websites.Key Takeaways:Ingredient Literacy Is Power: Teach your audience to look past branding and focus on actives that actually deliver.Passion Fuels Persistence: When growth stalls, genuine enthusiasm and a personal “why” will carry you forward.Authenticity Wins: Audiences connect with real stories and personalities more than polished, generic content.Accessible Monetization: Start with affiliate links and brand collaborations before scaling to full e-commerce.Closing Thoughts:April’s journey proves that turning personal pain into purpose can create a loyal, engaged community—and a viable business. By prioritizing ingredient expertise, authentic storytelling, and resilience, any creator can transform their passion into influence and income.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Apr 28, 202523 min

Ep 207She Hit the Ceiling—So She Built Her Own Empire: Sheelam Chadha’s Bold Move to Reshape Europe’s Real Estate | Ep. 207

Sheelam Chadha discusses her bold journey from two decades in corporate real estate to launching her own firm, Dry Capital, symbolically founded on International Women’s Day 2025. Driven by the desire to break the glass ceiling and leverage her extensive experience in the volatile European real estate market, Sheelam shares insights into navigating uncertainty, the importance of trust, and the power of strategic networking.Key Discussion Points:From Corporate to Founder:The motivation behind launching Dry Capital after encountering limitations in the traditional corporate structure.How Sheelam turned professional frustrations into entrepreneurial opportunity by creating a company aligned with her vision and values.Navigating Market Volatility:Insights on how major events—like Brexit, COVID-19, and recent interest rate hikes—have reshaped the European commercial real estate landscape.Why traditional bank financing is increasingly limited, and how Dry Capital provides alternative private capital solutions to help companies navigate prolonged market challenges.Challenges and Advice for Women Entrepreneurs:The barriers faced by women in traditionally male-dominated industries and how Sheelam overcame criticism by cultivating resilience and self-belief.Practical advice on why women should embrace risk, leverage supportive networks, and pursue their entrepreneurial visions without hesitation.Strategic Networking and Building Trust:How critical building and maintaining a professional network has been throughout Sheelam’s career.Advice for young professionals: proactively attend industry events, build genuine relationships, and cultivate trust that can last decades.Valuable Corporate Experience:How experiences during economic downturns and corporate restructuring periods provided Sheelam with invaluable insights and resilience.Why challenging times offer greater learning opportunities compared to periods of easy growth.Key Takeaways:Embracing discomfort and uncertainty can drive significant personal and professional growth.Genuine trust and integrity within professional relationships can be a key differentiator and asset throughout one's career.Courage, belief in oneself, and leveraging past corporate experiences can empower entrepreneurs to launch and scale their own businesses successfully.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Apr 24, 202515 min

Ep 206The Real Reason Entrepreneurs Burn Out—And How to Fix It | Ep. 206 with Aaron Marcum Founder of Breakaway365

Aaron Marcum spent over two decades in the home care industry before founding Breakaway365, a coaching program designed to help agency owners scale their businesses while reclaiming the time, energy, and freedom they’ve lost. In this episode, Aaron shares what inspired him to launch Breakaway365, how positive psychology transformed his approach to leadership, and what he's learned from coaching hundreds of overwhelmed home care entrepreneurs.Drawing on data from his previous venture, Home Care Pulse, Aaron explains how burnout, poor delegation, and always-on leadership are silently eroding the effectiveness of many agency owners. Through Breakaway365, he now empowers leaders to rethink how they build their businesses—with scalable systems, strong culture, and purpose-driven leadership at the core.Key Discussion Points:The Burnout Epidemic in Home Care Leadership:Aaron shares how most agency owners lose sight of their original vision due to constant stress and reactive leadership. Breakaway365 was created to help them "break away" from always being on and return to the freedom they set out to create.Positive Psychology Meets Entrepreneurship:Backed by a master’s degree in applied positive psychology from the University of Pennsylvania, Aaron explains how mindset shifts—like reframing setbacks as temporary—can radically transform business owners’ resilience and performance.Keeping Culture Framework:A proprietary model developed by Breakaway365 focused on retention and team growth.K.E.E.P. stands for Knowledge, Empowerment, Engagement, and Partnership.Emphasizes autonomy, relationships, and confidence as the “arc of growth” that drives team loyalty and performance.AI-Driven Purpose Matching:Aaron introduces a powerful tool Breakaway members use to help caregivers define their personal purpose, aligning it with the company’s mission—enhancing retention and employee engagement from day one.Three-Day Immersive to Three-Year Commitment:Breakaway365 starts with a transformational three-day event where owners define their Breakaway Blueprint—a roadmap tailored to what they truly want from their business. The program then continues for up to three years, offering tools, coaching, and AI-powered systems to build lasting success.Why This Matters:Home care is a mission-driven industry deeply impacted by leadership burnout and staff turnover.Breakaway365 is not just about growing revenue—it's about restoring joy and purpose to business ownership.Aaron’s approach is adaptable across industries, offering a blueprint for any founder looking to scale with sanity.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Apr 24, 202528 min

Ep 205What Most Founders Get Wrong About Scaling—Railsware’s Founders Get Right | Ep. 205 with Yaroslav Lazor and Sergiy Korolov

Yaroslav Lazor and Sergiy Korolov take us on their fascinating journey from passionate software engineers to innovative entrepreneurs at Railsware. They share how their love for building software evolved from personal passion into a thriving business, influencing multiple industries and countless lives. Railsware’s approach of treating every internal process as a product is central to their ability to innovate, scale, and continuously improve.Key Discussion Points:Origins & Inspiration:How their genuine passion for software as a transformative force inspired the founding of Railsware.Viewing software development as an exciting sport—endlessly challenging and infinitely rewarding.Product Mindset & Business Evolution:The philosophy of approaching every company function (legal, finance, recruitment) as a "product" to enhance efficiency and user experience.Balancing in-house product development with collaborative ventures to constantly engage with fresh ideas and challenges.Building & Scaling Successful Companies:Why early-stage entrepreneurs must juggle multiple roles, from visionary to executor.The critical importance of team-building, sharp decision-making, and scaling thoughtfully as the business grows.Traits of Successful Entrepreneurs:Embracing a "founder mode craziness," coupled with conscious decision-making, intuition, and deep domain knowledge.How luck, timing, persistence ("don't quit"), and managing your own psychology are underestimated yet critical factors in entrepreneurial success.The Impact of AI:AI’s role as a productivity booster rather than a complete replacement for creative roles such as writing, design, and software development.How AI fosters clearer articulation of ideas, better prototyping, and expanded creative possibilities.Key Takeaways:Passion and continuous learning fuel entrepreneurial longevity.Treating business processes as products helps create clarity and efficiency.Understanding timing, persistence, and adaptability is critical for sustained success.Leveraging AI effectively enhances human potential rather than replacing it.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Apr 24, 202532 min

Ep 204Why Most Businesses Will Fail Without AI Marketing | Ep. 204 with Raza Sheikh Founder & CEO of Identable

In this episode of Founder's Story, Raza Sheikh, Founder & CEO of Identable, explains how he distilled his own frustration with fragmented SEO, content, and social tools into Identable—“one platform, zero fragmentation.” Designed for businesses of every size, Identable combines AI-powered SEO, content creation, social scheduling, and lead capture into a single dashboard. Raza describes how his technologist roots and Antler VC experience revealed a universal pain point: marketing teams wasted hours wrestling with disconnected systems instead of crafting strategy.Key Discussion Points:Inspiration & Problem: Juggling multiple free AI utilities, legacy SEO tools, and agencies left teams burned out.Founder’s Path: Solving his own go-to-market struggles led to a platform that any entrepreneur can use.Core Features: Unified website optimization, AI-driven content generation, social posting, and real-time lead tracking.SEO Meets GSO: Integrating traditional backlink SEO with generative search optimization for structured, AI-aware content.AI’s Role: Speed and scale—using AI to handle repetitive tasks so humans can focus on strategy and creativity.Takeaways:Fragmented marketing stacks cost time and talent; consolidation boosts both productivity and results.Generative Search Optimization (GSO) is the next evolution of SEO—structure and semantics matter.AI tools amplify human insight but must be steered by clear strategy and intent.Closing Thoughts: Whether you run brick-and-mortar shops or digital agencies, Identable offers a streamlined, AI-powered path from content idea to customer capture—freeing teams to innovate rather than integrate.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Apr 23, 202518 min

Ep 203Zero to 1000% Growth: How Shane Smith Disrupted the Med Spa Industry | Ep. 203

Shane Smith is a seasoned med spa entrepreneur with over 20 years of experience and the CEO of Upkeep Ventures—one of America’s fastest-growing aesthetic brands. With multiple Inc. 5000 awards and 1000%+ year-over-year growth, Shane has built a national business by making high-quality med spa services accessible to the customers most companies overlook.His fearless approach to scaling and commitment to affordability are changing the face of the industry.s a seasoned med spa entrepreneur with over 20 years of experience, responsible for building and leading some of the world’s top-performing spa and med spa companies, including multiple Inc. 5000-ranked businesses. As the CEO of Upkeep Ventures, Shane has scaled a national med spa brand focused on affordable, high-quality aesthetic services, driven by rapid growth, fearless strategy, and a commitment to serving customers others overlook.We dive into: – Why being too smart can hold you back as a founder– What Shane learned by shadowing elite CEOs– His no-fluff take on entrepreneurship and risk– Why doing what others won’t is the secret to growth– And how to scale a service business without losing your soul💻 Visit: https://www.upkeepmedspa.com🌐 More: https://www.upkeepventures.comOur Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Apr 20, 202514 min

Ep 202From the Slums to Global CEO: How Divakar Vijayasarathy Is Disrupting a $160B Industry | Ep. 202

Divakar Vijayasarathy is the founder of DVS, a global platform revolutionizing the accounting and business services industry with a presence in the USA, India, Singapore, and Dubai. A self-described Thought Capitalist, Divakar is also the author of 16 books on taxation and a globally respected strategist in scaling professional services. His mission? To help CPAs and small firms overcome fragmentation, eliminate fear, and scale toward global impact and freedom.💬 In This Episode:What if scaling your firm wasn’t just about better tools, but about completely rethinking your mindset?In this mind-expanding episode, Divakar breaks down the illusions that hold entrepreneurs back, especially in the professional services industry. From growing up in the slums of India to building a multi-country platform for CPAs, he shares how fear, perception, and discipline shape success.If you're a service-based founder, CPA, or anyone who feels stuck doing everything in your business, this episode is your wake-up call.🧠 Topics We Cover:What “Thought Capitalism” really means—and how it drives modern valueWhy most CPAs and service providers stay small (and how to escape it)The three-part transformation every founder must go through: mindset, vision, actionHow to turn a one-person firm into a $10M+ business through DVS’s growth modelThe truth about exits—and how DVS creates liquidity from day oneWhy scaling is less about hard skills and more about decluttering your roleThe hidden costs of fear in fragmented industriesWhy discipline + direction = inevitable success🔑 Key Quotes:“The accounting world isn’t playing to win—they’re playing not to lose.” “One plus one doesn’t equal two. It equals infinity.” “Success isn’t about effort—it’s about perception and discipline.”📍 Want to connect with Divakar? 🌐 www.onedvs.comOur Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Apr 18, 202529 min