Set the perfect price for your SaaS-tool, by Felix Mörée, Partner at Axholmen
11:20 > Intro 11:25 > How to Price in SaaS: 4 cornerstones to succeed 45:56 >Outro
Fail n' Grow · Felix Mörée, Axholmen
Audio is streamed directly from the publisher (cdn.simplecast.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Felix Mörée, is a partner at Axholmen, specialized in pricing for SaaS and tech. Felix has published four books on commercial excellence and has advised >50 companies on marketing, pricing, and sales.
In this episode we'll cover the four cornerstones to find the perfect pricing level for your SaaS-tool:
- Segmentation: Understand customer needs and willingness-to-pay
- Offering design: Design an offering based on feature value and adoption
- Price model selection: Choose a price model that benefits both your company and your customers
- Price level setting: Leverage proven methods for determining price levels
SPONSORS
Powered by vloxq CPQ (Configure Price Quote), rated as the most user friendly CPQ and a perfect fit when your CRM standardized quote module falls short.
EPISODE CREDITS:
Produced, edited and mixed by Zveki
Segment jingles composed and produced by Niclas Gozzi and Story of You
Additional music licensed through Stim