
F*ck ups to avoid to succeed with your tech stack (🇬🇧) Fredrik Landström, CTO, Invise ELITE HubSpot partner
Fredrik Landström is CTO and Partner at Invise, a Elite HubSpot agency. Less than 0.5% of all HubSpot agencies has reach that highest level. Fredrik is very nerdy and very experient about implementing, integrating and optimizing the value of your tech stack. In this episode of Fail n' Grow Fredrik shares his dos, dont's and trends he sees on the Nordic Market; 1. Have a clear picture of what you want to achieve with the integration 2. Triggered in app notifications buying journeys 3. Bring all stakeholders including, partners, to the same room 4. Involve the right people internally, including IT, early on 5. The importance of holistic view and look at it as a landscape As a bonus we also get a bit of what are the latest possibilities with HubSpot with new technical features. Become a better tech stack buyer by listening to this episode of Fail n' Grow.
Fail n' Grow · Fredrik Landström, Mika D. Rubanovitsch
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Show Notes
00:00-05:21 Intro
05:28-28:38 Today's topic
28:39-39:31 What's going on at HubSpot?
39:32-40:39 Who do you get inspired by?
40:40-43:18 Business related question
43:19 What are your main challenges (in business) at the moment?
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EPISODE CREDITS:
Produced, edited and mixed by Zveki
Segment jingles composed and produced by Niclas Gozzi and Story of You
Additional music licensed through Stim