Episode 33
Why Paid Ads (PPC) is not a substitute for organic reach
Expert In Demand Podcast With Dean Seddon
March 14, 202218m 8s
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Show Notes
In this episode we look at the problem of an Ads-first mentality to marketing. PPC is great but when you look at it, it doesn't replace organic success, it extends it. Many are using Ad's at the cost of organic, which in the long run as ad platforms changes, could leave you up the river without a paddle.