Episode 146
144: Mark Ickes • Organizational Relevance and Impact of a Small Market DMO
DMOU: Destination Marketing Organization University
May 30, 202431m 39s
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Show Notes
One doesn't necessarily need millions of dollars to develop significant relevance and impact in a small market destination. Explore Altoona's Mark Ickes shares how his team connects with his community at every level, building support and appreciation for the work they do. And, while far from being ready to hang up his skates, Mark shares his dream job for his retirement years in the Bonus Round. Join us.