
Digipreneur FM
199 episodes — Page 2 of 4
Ep 148Closing The Tech Literacy Gap in The Caribbean - Fintech Islands 2024
In episode 148, I take the stage at Fintech Islands 2024 to discuss a pressing issue: the tech literacy gap in the Caribbean. I share my journey and commitment to empowering the region through digital literacy, stressing the importance of effectively using digital tools for economic growth and technological advancement. I use vivid examples to highlight the challenges of adopting new technologies without proper guidance. This talk explores the systemic barriers to tech literacy, including the lack of public training, content creation tailored to the Caribbean, and comprehensive staff training within organizations. I call for a collective effort to overcome these challenges, aiming to foster a digitally literate and economically prosperous Caribbean. To learn more about building your digital presence and monetizing your platforms, check out KeronRose.com. To stay up to date on the podcast, check out the Digipreneur FM website. Check out the 1st Video Interview with Alex Sterling on my YouTube channel here ---> Video Interview.
Ep 147The Jarvis To Iron Man: Getting To Know Alex V. Sterling
In this interview, we sit down with the remarkable Alex Sterling, the acclaimed Executive Liaison to Dr. Terri-Karelle Reid. Known for his unparalleled dedication and innovative approach, Alex has set a new standard for excellence in his field. Join us as we explore his inspiring journey, the secret behind his successful collaboration with Dr. Terri-Karelle Reid, and the strategies that make him a paragon for executive liaisons everywhere. Follow Alex V. Sterling here ---> Instagram Learn more about building your digital presence at KeronRose.com or check out the Digipreneur FM Website.
Ep 146The Essential Tech Guide To Build Your Business Online and Create Content 2024
In this episode, we explore the must-have technology for online businesses in 2024, based on Keron Rose's insights. We discuss the pivotal role of smartphones, computers, microphones, lighting, and video equipment in enhancing digital business operations and content creation. This includes things like: Smartphones: Essential for content creation and customer engagement and my picks for devices you should get. Computers: Crucial for heavy-duty tasks and digital marketing. Microphones & Lighting: Key for professional-quality audio and visuals, ensuring your content stands out. Video Equipment: Vital for impactful marketing, with options like the DJI Pocket 3 Creator Combo for top-notch video content and top webcams to grab to enhance your live streams, webinars and more. Here is the full Tech Guide with all of the links to the devices for each category for you to check out and purchase---> Essential Tech Guide 2024. Learn more about building your digital presence and monetizing at KeronRose.com. Stay up to date on all things with the podcast at Digipreneur.FM.
Ep 145Has Trinidad and Tobago Become Too Limiting to Grow and Build?
In ep 150, we dive into a question that more and more people are having, has Trinidad and Tobago become too limiting to grow and build? We know that crime has spiralled out of control but besides that, the ease of doing business is extremely problematic, the banking in the country is a complete mess and has far too many restrictions. Professionals feel like there is no room for growth or to learn locally. Even when you travel, go to school abroad, or go to professional conferences or workshops abroad, returning to Trinidad to implement any of these doesn't happen for many reasons. Check out the KeronRose.com website to learn more about building your digital presence and monetizing your platforms. Keep up to date with the podcast on our website, Digipreneur.FM.
Ep 144My Goals For 2024
In ep 145, we're setting ambitious goals for the upcoming year, encompassing travel, enhancing our YouTube channel, engaging more in business events, and pitching to authoritative platforms. We'll discuss strategies for podcasting on the go, writing for additional media houses, speaking on international stages, and upgrading our equipment. The focus this year is on elevating our personal and professional growth in the dynamic world of digital entrepreneurship. Learn more at KeronRose.com and don't forget to subscribe to the Digipreneur FM Website.
Ep 1435 Social Media Practices to Leave Behind In 2023
Introduction: Overview of the evolving nature of social media trends. The importance of adapting to current best practices in social media. Introduction to the five outdated practices discussed in this episode. Show Notes: Overuse of Hashtags The negative impacts of excessive hashtag use on post clarity and engagement. Evolving best practices for hashtag use. Ignoring User Engagement The significance of engaging with audience comments and messages. How interaction enhances algorithm favorability and builds brand loyalty. Only Creating Short-Form Content Limitations of focusing solely on short-form content. The need for long-form content to provide depth and context. Relying on Trending Audio Drawbacks of overreliance on trending audio. Balancing content to educate, inspire, and entertain. Relying 100% on Video Content The limitations of an overemphasis on video content. Advocating for diverse content types to cater to various learning styles. Learn more at KeronRose.com or check out the Digipreneur FM Podcast Website.
Ep 142Redirection With Dr. Terri-Karelle Reid: The Caribbeans Most Successful Podcast!
In ep 142, we'll explore the strategies and insights that have made "Redirection" a standout example in the podcasting world, especially in the Caribbean region. Key Topics: The Success Story of 'Redirection': Overview of Dr. Terri-Karelle Reid's achievements with her podcast. Discussion on the global reach and impressive statistics of "Redirection." Building a Global Community: How Dr. Reid cultivated the TK Tribe and the importance of community in podcasting. Strategies for engaging and retaining a diverse audience. Inclusivity in Podcasting: The innovative approach of including video formats and sign language interpretation. The impact of accessibility and inclusion in expanding audience reach. Content Strategy and Engagement: The role of short-form content in promoting long-form podcast episodes. Analysis of the use of platforms like TikTok, Instagram Reels, and YouTube Shorts. Unique Angle and Mission-Driven Approach: Exploring the diverse range of guests and stories featured on "Redirection." The significance of having a unique perspective and a mission-driven podcast. The Caribbean Podcast Scene: Discussing the growth and potential of podcasts originating from the Caribbean. "Redirection's" influence and ranking in the global podcast market. Go check out Terrikarelle.com and you can go listen to the Redirection Podcast right here --> Apple Podcast, Spotify, YouTube. Learn more about building your digital presence at KeronRose.com and follow along with the podcast at Digipreneur FM Website.
Ep 1415 Must Read Marketing and Entrepreneurship Books for 2024
In episode 141, we explore five transformative books that are essential reads for anyone looking to excel in the digital space. The New Rules of Marketing and PR by David Meerman Scott Discover how to leverage digital media, real-time marketing, and the art of storytelling to create impactful marketing campaigns. This book aligns perfectly with current marketing trends and offers practical advice for digital success. Content Inc. by Joe Pulizzi Joe Pulizzi's book is a masterclass in adopting a content-first strategy. Learn how to build massive audiences and create successful businesses by leveraging content for growth, a must-read for content creators and digital marketers. They Ask, You Answer by Marcus Sheridan Dive into a revolutionary approach to inbound sales and content marketing. Sheridan's book emphasizes the importance of consumer-centric marketing and building trust through content, a vital strategy for today's digital consumer landscape. Key Person of Influence by Daniel Priestley Daniel Priestley's methodical approach to becoming an industry influencer is a game-changer. Understand the significance of personal branding and thought leadership in this comprehensive guide, crucial for entrepreneurs and professionals. Rise of the Youpreneur by Chris Ducker Chris Ducker's 'Youpreneurship' concept focuses on building a business around your personal brand. This book is an essential guide to future-proofing your business and emphasizes the importance of personal brand development. In This Episode: We delve into each book, extracting key lessons and insights. Discussion on how these books can fuel your personal and professional growth. Personal reflections on how these teachings align with my experiences in the digital world. Check out the Digitalmarketer Black Friday sale on all of their courses, 80% off everything ---> Black Friday Sale Learn more at KeronRose.com or check out the Digipreneur FM website.
Ep 140TSTT: Cybersecurity Attack and Data Breach
In Ep 140, we dive into the Cyberattack on TSTT and the breach of their data centers. We break down what has happened and delve into the data that has been exfiltrated and posted online from the data dump. From ID's, Drivers Licenses, Credit Card Info, Home Addresses, Phone Numbers, Admin Creds to their Data Center and so much more. Here are some key articles to read: - Mass Uptick In Cybersecurity Attacks In The Caribbean - TSTT Condemns Cyber Attackers - What The TSTT Data Breach Means For Consumers Learn more about building your digital presence at KeronRose.com or stay up to date on the podcast at Digipreneur FM Website.
Ep 139Why Websource Has The Best Digital Customer Experience!
In ep 139, we delve into the intricate world of digital customer experience, spotlighting the exceptional strategies employed by WebSource. As online interactions become the norm, ensuring a seamless and memorable digital journey for users is paramount. WebSource, with its innovative services and user-centric approach, has emerged as a frontrunner in this space. From the simplicity of their online experience to the diverse range of services tailored to modern consumers, we uncover what truly sets WebSource apart. Additionally, we explore the game-changing features of their mobile app and the advantages of self-checkout stations. Join us as we dissect the elements that make WebSource a beacon of excellence in digital customer experience. Whether you're a budding entrepreneur, a seasoned business owner, or just someone keen on understanding the digital landscape, this episode promises a wealth of insights. Learn more about building your digital presence at KeronRose.com and check out the Digipreneur FM Website to stay up to date on the podcast.
Ep 138Why In-House Marketing Teams are Better Than Outsourcing In Today’s Digital Landscape!
Ep 138 delves into the pivotal debate of in-house versus outsourced marketing. As the digital landscape evolves, so do the demands of effective marketing. While outsourced teams bring a breadth of experience, there's an undeniable edge that in-house marketing teams have, especially when it comes to understanding the intricacies of a specific industry. Join us as we explore: The unmatched depth of content that in-house teams can produce. The importance of a consistent brand voice and how internal teams are best positioned to achieve it. The agility and adaptability of in-house teams in a rapidly changing market. The long-term benefits of building and nurturing relationships with your audience through content that truly resonates. For businesses aiming to establish genuine authority in their domain, this episode sheds light on why an in-house approach might just be the key to unlocking unparalleled marketing success. Whether you're considering which direction to take your marketing efforts or simply curious about the dynamics of modern marketing strategies, this episode offers invaluable insights. Learn more about building your digital presence at KeronRose.com or check out the Digipreneur FM Website.
Ep 137Creating Content of Substance vs Chasing Trendy Content as a Business!
In episode 137, we tackle one of the most pressing issues in the digital content realm: the battle between trendy, fleeting content and content of genuine substance. As the digital landscape becomes increasingly saturated, businesses are often lured into the trap of chasing short-lived trends, hoping for quick wins. But at what cost? Key Takeaways: The Downside of Trendy Content: Discover how an over-reliance on trends can dilute a brand's message, alienate its audience, and even lead to revenue loss. The Power of Content with Substance: Learn why content that educates, inspires and offers real value is the cornerstone of long-term digital success. Building Trust and Credibility: Dive into the ways substantial content can position a brand as an industry authority, fostering trust and driving conversions. The SEO Advantage: Uncover the secrets of how quality content can boost a brand's visibility on search engines, leading to organic traffic and growth. Future-Proofing Your Brand: Explore strategies to ensure your brand remains resilient and relevant in an ever-evolving digital world. Learn more about building your digital presence and monetizing your platforms at KeronRose.com. Stay up to date on the podcast by checking out the Digipreneur FM website.
Ep 136Traditional Media Isn’t Dead, It Has Evolved!
In ep 136, we delve into the enduring power of traditional media in a digital age. From the credibility of newspapers to the tangible impact of static billboards, discover how classic media platforms have evolved and why they still hold significant value in today's advertising landscape. Plus, we look at why being featured in traditional media remains a coveted achievement. Tune in to unravel the dynamic interplay between the old and the new! Learn How Newspapers, Radio, TV and Billboards have evolved digitally. To learn more about building your digital presence and monetizing your platforms, check out KeronRose.com. Stay up to date with the podcast at the Digipreneur FM website.
Ep 135Building Your Personal Brand In The Digital Age 2023
In ep 135, we explore the topic of Building Your Personal Brand in the Digital Age. In today's digital landscape, your personal brand is more than just a buzzword—it's a powerful tool that can shape your career, open doors to opportunities, and define how the world perceives you. We discuss: - Personal Brand Vs Reputation - Advantages and Disadvantages of building or not building your personal brand - Best practices and strategies to build your brand - Key Digital Assets you need to build your personal brand in the digital age Learn more about building your digital presence at KeronRose.com or visit the Digipreneur FM website to stay up to date on the podcast.
Ep 134Learn All About Bing Places: Building Your Business Visibility!
In 134, we dive into the world of Bing Places. In this Digital World, building your business visibility online is critical to gain the attention of your prospective clients. Remember, your business job is to show up at the right time, with the right information to gain new business. Learn all about Bing Places in this episode and how it aids in your journey to building a robust digital presence. To learn more about building your digital presence and monetizing your platforms, check out KeronRose.com. Stay up to date on the podcast by checking out the Digipreneur FM website.
Ep 133The Proper Use of Influencer Marketing For Businesses
In ep 133, we dive into influencer marketing and how this is a powerful tool in the marketer's arsenal when growing a business. We discuss What is Influencer Marketing, Why it's essential, Strategies for success, KPIs, and downsides to watch out for. To learn more about building your digital presence and monetizing our platforms, check out KeronRose.com. Stay up to date with the podcast by checking out the Digipreneur FM website.
Ep 132My Initial Thoughts on Instagram’s Threads!
In ep 132, we take a look into the latest social media platform from Meta...Instagrams Threads! It is already the fastest growing platform, smashing Chatgpt's record of 1 million subscribers in 5 days by hitting the 1 million sub mark in just 7 hours. Have you signed up for Threads as yet? Learn more about building your digital presence at KeronRose.com or stay up to date with the Digipreneur FM Podcast by checking out the website.
Ep 13111 Reasons Why Marketing Is Falling Flat in The Caribbean
In ep 131, we dive into why marketing continues to be a big challenge for businesses across the Caribbean region. Look at this episode as a blueprint for the things you need to fix within your organization. Learn more about building your digital presence at KeronRose.com or stay up to date with the podcast at The Digipreneur FM website.
Ep 1305 Tips To Support Your Mental Health as an Entrepreneur with Chelsea Cree
In ep 130, we bring in Psychologist and High-Performance Coach Miss Chelsea Cree to come in and give us her top 5 tips to help Entrepreneurs get their mental health in order as they progress on this journey of building their business. If you want support in your journey with your mental health or looking for a high-performance coach, check out Chelsea's Instagram Pages --> @Chelsea.Cree and @Creecoachingandconsulting Check out the KeronRose.com website to learn more about building your digital presence and monetizing your platforms. You can also stay up to date with the podcast by checking out the Digipreneur FM website.
Ep 1295 Tips On Becoming an Influencer With Nakiah Castang
In ep 129, we bring in one of the top content creators in Trinidad and Tobago, Miss Nakiah Castang and we asked her to give us her top 5 tips on becoming an influencer. I also had the pleasure of sitting down with Nakiah on the Digital World radio show and we spoke for about 1hr. We dove in deep about her journey, life as a content creator, her creative process and much much more. You can listen to that interview as well right here ---> Digital World - Nakiah Castang. Hit the link for Nakiah's Instagram and TikTok. Learn more about building your digital presence and monetizing your platforms at KeronRose.com. Stay up to date by subscribing to the Digipreneur FM website.
Ep 128The Role and Function of a Social Media Specialist
In ep 128, we dive into the role and function of a Social Media Specialist. Learn all about how the role works within an organization's marketing team. If you are someone looking to become a Social Media Specialist, this episode will dive deeper into how to go about becoming one. Here is the written resource guide with links to the courses, books and more for becoming a Social Media Specialist...Social Media Specialist Guide. Learn more about building your digital presence and monetizing your platforms at KeronRose.com. Stay up to date on the podcast by subscribing to the Digipreneur FM Podcast Website.
Ep 1275 Tips To Create a Productive Home Workspace With Maya-Marie Taitt
In ep 127, we dive into the topic of creating a productive home workspace. Now, I am not an expert on this topic but I know how important it is to get this right. If you are a Digipreneur, chances are you spend a large chunk of your time and learning how to create the right environment at home is key for your productivity & creativity. That's why I had to ask the boss Miss Maya-Marie to bless us with 5 tips for creating a productive home workspace. Maya is a professional organizer and is a wizard at transforming spaces to unlock your performance and giving you a space that will allow you to feel & be at your best. Maya also provided us with a guide for all of the tools & gadgets she recommends adding to your space here: Home Office Products Guide. Connect with Maya-Marie Here: Better Spaces Website Better Spaces IG Better Spaces FB Better Spaces TikTok To learn more about building your digital presence and monetizing your platforms, check out KeronRose.com. Stay up to date with the podcast by checking out the Digipreneur FM Website.
Ep 126Are Brand Photoshoots Important in 2023?
In ep 126, we dive into the topic of Brand Photoshoots. Are they as important as they once were? It's a yes and no for me. Let me give you some of my observations about why people don't get the ROI as promised by Brand Strategists and I also give some tips on how to make it work for you. Visit KeronRose.com to learn more about building your digital presence & monetizing your platforms. Check out the Digipreneur FM website to stay up to date with all things happening with the podcast.
Ep 125The Paywise Story With Ian Alleyne
In ep 125, we got to sit down and chat with the CEO of Paywise, Mr. Ian Alleyne. We dove into his journey as an entrepreneur, the ups and downs of entrepreneurship, and how he was able to bring back Paywise from what seemed like an impossible situation to overcome and we get to learn all about their products and services. This episode comes from our radio interview from our Digital World Radio show on Freedom 106.5fm. To learn more about building your digital presence, check out KeronRose.com. Stay up to date on the podcast by visiting the Digipreneur FM Website.
Ep 124The 17 Components of a Digital Strategy
In ep 124, we dive into the 17 components of a Digital Strategy! When you listen to this episode, make note of all of the components and start thinking about what you need to add to your business, what you need to learn and if you are even doing any of these things within your business. Visit KeronRose.com to learn more about building your digital presence and check out the Digipreneur.FM Website to keep up to date with the podcast. Social Media Channels: Facebook, Instagram, Linkedin, TikTok
Ep 123The Rise of False Coaches & Faux Experts
In 2023, the rise of False Coaches and Faux Experts has taken new heights. It's never been easier to start your own platform, use tools like Canva & others to create an aesthetically pleasing brand, repackage all of the information you find online and resell it to those who are less inclined to notice that you are not the originator of the info. Most folks in the Caribbean, also don't know what to look for when working with a coach or the right questions to ask to ensure they find the right person to help them or if that person is not qualified to be guiding them. We dive deep into this topic and provide 5 ways to aid you in spotting the right coaches/experts to help you. Check out the KeronRose.com website to learn more about building your digital presence and monetizing your platforms. You can also stay up to date with the Digipreneur FM podcast on our website. Every Friday, you can listen to the Digital World radio from 12 pm-3 pm AST on Freedom 106.5fm or watch the live stream here:
Ep 122Endcash: Learn All About The Digital Wallet From Republic Bank
In Ep 122, we dive into Endcash, the digital wallet from Republic Bank. We break down what it is, how it works, the pros and cons and lastly, how it can improve. At the time of producing this podcast, 90% of people voted on Linkedin saying they did NOT use Endcash, 8% said they tried it once and 2% said they are using it. Visit the Endcash website to learn more about the Digital Wallet. To learn more about building your digital presence and monetizing your platforms, check out KeronRose.com. Stay up to date with the Digipreneur FM podcast by checking out the website.
Ep 121The Role and Function of The Digital Strategist
In Ep 121, we break down the role of function of the Digital Strategist. This episode is to help companies understand how this role helps their organization, salary ranges from various markets and what you should be looking for when hiring a Digital Strategist. If you are someone looking to become a Digital Strategist, this episode will break down the pathway to becoming one. Here is the job role breakdown mentioned in the episode that comes with links to industry courses and books to learn about the role and become certified ---> The Digital Strategist Breakdown. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out the Digipreneur FM website to stay up to date with the podcast.
Ep 120What’s Up With Instagram in 2023?
In ep 120, we discuss what's going on with Instagram in 2023. A few days ago, IG CEO Adam Mosseri admitted to the failed attempts over overfocusing on video in 2023 and has now been focusing on balancing photos with videos on the platform. So what can you actually do to grow on the IG platform? Let's have that convo. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out the Digipreneur FM website to stay up to date on the podcast.
Ep 119Can a Solopreneur Net 100k Per Month?
In ep 119, we talk about how a Solopreneur can go about earning 100k profit per month. I break down my own road to 100k per month and share some insights that I've learned along the way in my own journey to crossing this threshold. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out the Digipreneur FM Website to stay up to date on the podcast episode.
Ep 118How To Do Print On Demand Merch For Your Brand
In ep 118, we dive into the world of merchandise and print-on-demand for your brand and shipping globally. Learn how to get started and why merch is a great way to help strengthen your brand within your community. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out the Digipreneur.FM website to stay up to date on the podcast.
Ep 1175 Ways Soca Artistes Can Market Themselves
It's Carnival Season here in Trinidad and Tobago again and one of the conversations floating around again is artistes being unhappy with the radio stations or DJ's not playing their music. This episode will focus on 5 Ways Soca Artistes can market themselves, grow their brands globally and have their music played without ever getting radio plays. We have never had this much access to marketing tools and distribution channels to build a buzz around your music and have your fans consume your content. Learn more about building your digital presence on KeronRose.com. Stay up to date with the podcast on Digipreneur.FM website.
Ep 1167 Things Your Marketing Strategy Needs In 2023
Your customers have changed! How they shop, their needs, the platforms they use, and how they want to be shown information, is very different from pre-covid times. If you are unsure about what types of things you need to be doing as it relates to Marketing for 2023, let’s break down a few things your organization should be doing and will need in order to find success this year. Visit KeronRose.com to learn more about building your digital presence and monetizing your platform. Check out the Digipreneur FM Website to stay up to date on the podcast.
Ep 115How Artificial Intelligence Is Helping Businesses in 2023
In ep 115, we dive into how the mainstream market is being flooded with artificial intelligence tools that are now able to help even the smallest business owners. Have you checked out Open AI, Chat GPT, Chat Sonic or Jasper as yet? To learn more about building your digital presence, visit KeronRose.com. Stay up to date with the podcast via Digipreneur.FM.
Ep 1148 Tips For Creating a Successful Podcast
In ep 114, we dive into how you can go about creating a successful podcast. We also take a look at the podcast industry and key starts to know when starting your podcast. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out the Digipreneur.FM Website to stay up to date on the podcast.
Ep 113Helping Caribbean Businesses Get Started With E-Commerce - Now Morning Show Interview
In ep 113, we bring to you our interview from TTT's Now Morning Show with Kimberly De Souza and Rawkus. We spoke about how Caribbean businesses can get started with E-Commerce, and the importance of them being E-Commerce ready and even dove into how we can monetize our platforms to generate an income. If you want to check out the video version of the interview, you can right here --> Now Morning Show Video. To learn more about building your digital presence visit KeronRose.com. Stay up to date with the Digipreneur FM podcast via our website.
Ep 112Pitching To International Media Outlets With Melissa Noel
In ep 112, we speak with award-winning journalist, Melissa Noel and talk to her about how Caribbean Entrepreneurs can go about getting featured on international media outlets like Essence, National Geographic and more. This episode is chalked full of gems. Check out Melissa Noel's website to learn more about her and the work she is doing here --> MelissaNoel.com. You can watch the Digital World on Freedom 106.5fm every Friday live here ---> Digital World Live Stream Learn more about building your digital presence and monetizing your platforms at KeronRose.com. You can stay up to date with the podcast by checking out the Digipreneur.FM Website.
Ep 111Can You Get Paid As An Influencer In The Caribbean?
In ep 111, we dive into the topic of whether or not you can get paid as an influencer in the Caribbean. Most content creators are struggling with getting paid and frustrated with the state of our market and feeling undervalued when it comes to the work they are dishing out on social media. But most content creators don't realize this is a business at the end of the day and don't approach it like or business or treat their brand like a business. Businesses also don't understand what they need to do in order to track, measure or get a return on investment when working with content creators, so they see it as an expense. We dive much deeper into this during the episode. Here is the episode on how to create 10 streams of income in your brand. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Subscribe to the Digipreneur.FM website to stay up to date on the podcast.
Ep 110How Culture Impacts Marketing In The Caribbean
In ep 110, we dive into How Culture Impacts Marketing in the Caribbean. Our culture is unique and we run into problems when we take a lot of the information from other markets wholesale, without putting it into context for our market. A report came out that 40% of Gen Zers in the US don't use Google for information and instead use social media for insights, whereas in the Caribbean, Google is still the #1 platform used across all islands. We also know that social media for us is used more for Entertainment and is our biggest spreader of misinformation. This episode dives deeper into how Culture Impacts Marketing. Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out Digipreneur.FM to subscribe to the email list and stay up to date on the podcast.
Ep 1095 Holiday Marketing Strategies For Your Business
In ep 109, we dive into 5 marketing strategies that your business can execute on to build your brand awareness, reach and hit your sales numbers. Most importantly, people are thinking about experiences more than ever and this episode will talk about how your brand can craft unique experiences that will help grow your business this holiday season. On November 19th, we have the Becoming Googleable Workshop, check that out to help grow your brand's digital presence and ensure you are starting 2023 off with a bang! To learn more about building your digital presence and monetizing your platforms, check out KeronRose.com. Don't forget you can stay up to date on the podcast by subscribing to the Digipreneur FM website email or notifications list.
Ep 108Retail Marketing: Courts Vs Standards
In ep 108, we dive into marketing strategies for retailers. As I have been shopping for furniture and appliances, I've been going through many of the retailer's websites and social media platforms to get information about products. I have seen some good stuff but a lot of work needs to be done regarding marketing from our largest retailer's Courts and Standards. I break down the things I like, and the things I saw that I did not like but I also break down some data points that can allow our retailers to create better marketing strategies. Check out Keronrose.com to learn more about building your digital presence and the Digipreneur FM Website to stay up to date on the podcast.
Ep 107Recapping Wipay’s ”Widay 2022”
In ep 107, we recap the events of Widay 2022. The company Wipay has been hard at work launching their new Volt Network, which will facilitate much easier sending/receiving of money across all of the countries that they are in, the new Colour Bank app and the Caribbean's First Tokenized Digital Mastercard. Check out the KeronRose.com website to learn more about building your digital presence and monetizing your platforms. You can also check out the Digipreneur FM Website to subscribe and stay up to date on all things related to the podcast.
Ep 106How My Side Business Generated 300k With No Ad Spend (Repurposed)
In ep 106, we bring back a very important episode, "How My Side Business Generated 300k With No Ad Spend." This episode will give people a breakdown of what small businesses will be able to do when they don't have a large budget and you may not be able to run ads. These are strategies you can implement that will allow you to start carving out space within your niche and start building authority and awareness of your brand. Creating content and learning how to be Googleable allows your business to be found when most of your competitors cannot be found online for the exact same products or services you might be selling. To learn more about "Becoming Googleable", check out our upcoming workshop. Want to learn more about building your digital presence and monetizing your platforms? Check out KeronRose.com. Stay up to date on the Digipreneur FM podcast by checking out the website and subscribing to our push notifications or Email Lists.
Ep 105Why Your Business Needs To Be Googleable!
In ep 105, we break down exactly why your business needs to be Googleable. Think about this, whenever you have a question, your back is hurting, you need to find out who got standing desks for the office, or you have a question about insurance, the first place people tend to go with their questions or queries. There begins the customer journey. Check out the upcoming workshop "Becoming Googleable" as we show you how to have your business show up in the search engines and increase your discoverability. You can also learn more about building your digital presence and monetizing by checking out KeronRose.com. Don't forget to subscribe to the email list on the Digipreneur FM website to stay up to date on all things related to the podcast.
Ep 1046 Things Small Businesses Can Do Post-Budget
In ep 104, we dive into 6 strategies and tools that small businesses can implement post-budget here in Trinidad and Tobago. We know the mood has definitely been heavy since the budget but we need to control what we can control and there are things that we can do to increase the awareness and sales of our businesses. To learn more about building your digital presence and monetizing your platforms, visit KeronRose.com. Stay up to date with the podcast by registering to the Digipreneur FM Notification and Email list.
Ep 103Why Your Business Should Not Rely On Social Media!
In ep 103, we dive into why your business should not be relying on social media. We are seeing more and more accounts getting banned or suspended, each social platforms are in a state where there is no predictability and they want you to get on the content hamster wheel if you even remotely want to have a chance to succeed on their platform. This is a recipe for disaster for businesses and content creators alike. I give you 3 things you should be doing right now in order to reduce your dependency on social media. Learn more about building your digital presence and monetizing your platforms on KeronRose.com. Check out the Digipreneur FM Website and subscribe to the email list or notification list.
Ep 102How I Use PayPal, Payoneer, Wise & Wipay In My Business
In Ep 102, I break down how I use the various payment tools within my business. All of these services are needed for different functions that don't overlap and for me to run my business successfully, I need to use all of them. This episode gives you the various scenarios and reasons I use all of these tools simultaneously and why one isn't better than the other. We need them all in the Caribbean! Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out Digipreneur.FM to stay up to date with the podcast.
Ep 1017 Reasons To Start a Podcast In 2022
In ep 101, we dive into 7 reasons why you should start a podcast in 2022. When you think about how saturated the market has become on social media, you need to start thinking about what your competitors are not doing and where else your potential audience can be hanging out. Podcasting offers major untapped potential, especially in the Caribbean. To learn more about building your digital presence, check out KeronRose.com and to stay up to date on the podcast, visit and subscribe to Digipreneur.FM.
Ep 1003 Reasons People Are Not Buying From Your Website
In ep 100, we break down 3 reasons why Caribbean businesses are struggling with getting people to buy from their websites. Understand that not everybody is going to shop with you online but there are things you are doing that is giving people reasons why they should not do business with you digitally. To learn more about building your digital presence visit KeronRose.com. To stay up to date on the podcast, check out the Digipreneur.FM website.
Ep 996 Reasons You Need Long-Form Content For Your Business
When it comes to building your brand and establishing yourself in your industry, your audience is constantly looking for those businesses that thoroughly understand their problems. Short-Form content doesn't allow your audience to build that confidence that you are the business that can truly help them the way that your long-form content can. In this episode, we dive into 6 reasons why as a business you should be creating Long-Form content and how only creating short-form content can work as a detriment to your brand. To learn more about building your digital presence, visit KeronRose.com and to stay up to date with the podcast, visit Digipreneur.FM.