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What is ‘Amaro’ & Why is Bitter Better? Sennza Finne on a Spirit You Should Know
Episode 78

What is ‘Amaro’ & Why is Bitter Better? Sennza Finne on a Spirit You Should Know

CRAFTED · BLISTER

July 16, 20251h 2m

Show Notes

Amaro is bitter, complex, and a little mysterious — and most people have no idea what it actually is. So in this episode, Eli talks with the folks behind Sennza Finne, a Seattle-based amaro producer making small-batch, seasonal expressions. We get into what amaro is (and isn’t); how their experience as bartenders shaped their process; and why every bottle they make is designed to reflect a specific season — not just its flavors. So whether you’re amaro-curious or already a bitter believer, this one’s for you.

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Sennza Finne

What is Amaro?

Recipes

TOPICS & TIMES:

What Is Amaro / Sennza Finne Amaro Line (3:43)

Why Produce Amaro? (7:11)

Origins of Sennza Finne (19:58)

Seasonality (22:03)

Amaro for Cocktails (29:27)

The Naming Process (36:17)

Production Methods (47:40)

Bottle Design (55:40)

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