Ep. 73 - Chadd Olesen of AVRL on Hand-Selecting Customers to Deliver White Glove Service
In this episode, Adam is joined by Chadd Olesen, CEO of AVRL. In this conversation, Chad and Adam talk about AVRL’s unique approach to delivering white glove service to their clients, while not doing any ads or marketing. They also discuss quality vs quantity in customer acquisition, why delivering results, not promises helps foster sustainable growth, and more.
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Show Notes
Highlights from the conversation:
- What does AVRL do in the space? (0:15)
- AVRL’s unique approach to delivering white glove service to companies (1:17)
- What does growth look like in AVRL’s hand-selection of clients? (5:44)
- The niche approach to gaining quality of customers, not quantity (6:46)
- Laser focus on delivering results, not promises (8:45)
- Combating a recession with growth (11:55)
- Being a voice for the industry on LinkedIn (15:12)
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
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