Ep. 17 - How to do Annual Planning That Actually Works with Sonny Byrd
In this episode Adam (@AdamVazquez) and Carlton (@CarltonRiffel) are joined by Sonny Byrd (@sonnybyrd) who Owns and Operates several small businesses including JoinGrey.com and Rockreturns.com. Sonny gives us a real-life look at the transition from marketer to operator and shares the practical steps for how he manages annual planning for all of his business interests.
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Show Notes
Highlights in this episode include:
* (3:38) Heard Hot Takes
* (6:46) Have You Heard
* (10:20) How Sonny went from acquired to acquirer
* (16:17) Using content to connect with investors and customers
* (29:12) Doing annual planning that actually works
* (37:54) Specific steps to building a 10 year plan
Links & Resources:
- Follow Sonny on Twitter
- Grey
- Rock Returns
- Principles.design
- Travels with Charley by John Steinbeck
- Steinbeck’s journal during Grapes of Wrath
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