Ep. 11 - You should buy & monetize a media brand in your niche (here's why) with Preston Holland
In this episode Adam (@AdamVazquez) and Carlton (@CarltonRiffel) are joined by Maribel Lara (@prestonholland6) who is the VP of Product Development at Flying Magazine. Preston shares the process for acquiring a media company, how Flying is creating unique experiences through content & what it’s like building a media company.
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Show Notes
Show notes:
* (8:04) Have you Heard?
* (10:45) How Flying Magazine has lasted since 1927
* (15:20) The theory and process of buying a media company
* (24:12) Packaging content in multiple mediums to offer maximum audience value
* (30:42) Practical ideas on how to monetize a niche audience and community
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