Ep. 1 - The Content Framework We Used to Close $2.5 Million in Sales
In this episode Adam (@AdamVazquez) and Carlton (@CarltonRiffel) introduce ‘Content is for Closers’ and explain how they plan to help you learn from the brightest people earning revenue through content today. They also discuss the CLOSER framework for content creation & dive into the first step: how to establish messaging.
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Show Notes
Topics in our conversation include:
- (1:36) The best content each of us has ever created
- (5:19) How we generated millions after previous content failures
- (9:30) How to establish messaging that will let your content close
- (17:05) Real, local companies who are driving $$$ thru content
- (20:33) Have you Heard? Clickup + Henry Belcaster
Links & Resources:
- “The Stain” horror Film Trailer
- Small Home Big Plans
- Donald Miller Storybrand
- Park Howell
- Click Up
- Henry Belcaster
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