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How to Make Complex Consulting Businesses Scalable, Productised & Investor-Ready With Tom Kennard
Episode 168

How to Make Complex Consulting Businesses Scalable, Productised & Investor-Ready With Tom Kennard

Consulting Leaders · GHA Marketing

December 29, 202531m 28s

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Show Notes

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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Tom has spent his career untangling complex organisations and building the systems that make growth predictable. Having secured more than £250m in funding for innovators and grown a 40-person advisory firm prior to its acquisition, he now leads Pragma Holis, where he helps CEOs build scalable, IP-led business models that are commercially clear and investor-ready.

His approach is calm, structured, and refreshingly grounded in execution. Tom specialises in diagnosing where organisations slow down, culture drift, process debt, cashflow mirages, and redesigning the model so leaders regain alignment and control. The outcomes are simple: clearer decisions, stronger leadership cohesion, and scalable operations.

For consulting leaders, Tom’s perspective is especially relevant: how to productise expertise, reduce founder reliance, and build a business capable of running at scale without burning out the team or diluting the culture. In short, how to make growth inevitable rather than accidental.

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Proposed Interview Structure:

1. What got you started in helping innovation-led organisations, and when did you realise you had a strength for turning complexity into clarity?

2. You focus on untangling founder-reliant, operationally messy, or commercially unclear businesses, what problem are you solving for CEOs, and why is that work meaningful to you personally?

3. Who are the clients you work best with today at Pragma Holis, and within those organisations, who typically owns the decisions that move transformation forward?

4. How do CEOs usually find you, and what has proven the most effective way for you to build trust in a market where many consultants promise scale but few deliver it?

Current Aquisition Channels: Referral, Content, Webinars, Podcast, Speaking engagements

Sub Question: From your perspective, how do you see podcasts working as a marketing tool for consultants and advisors, especially those dealing with complex, innovation-driven businesses?

5. Consulting around scale and investor readiness often involves long sales cycles, how do you move from first conversation to real buy-in and commitment?

6. When you build deep, multi-phase relationships with clients, what do you do to keep them coming back, and how do you ensure those relationships stay strong and long-term?

7. Where do you find yourself most stuck right now as a consultant, if at all, especially as you’re building and scaling Pragma Holis?

8. Looking ahead, where do you see the biggest opportunities for innovation-led organisations, and how are you shaping Pragma Holis to meet that future?

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Know more about Tom Kennard

Website Link: https://rocketreach.co/splash

Connect with Tom Kennard

LinkedIn link: https://www.linkedin.com/in/tomkennard/?originalSubdomain=uk

Email: [email protected]

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