#66 | If You’re Ignoring PR, You’re Missing the Easiest Way to Gain Credibility
Clinician to CEO : Export Your Medical Device With Confidence By Overcoming Go To Market Roadblocks For Medtech Growth · Hakeem Adebiyi
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Show Notes
“When it comes to PR, it is a little bit different from traditional marketing… but the benefit of good PR can be substantial to your bottom line.” — Mickie Kennedy
In this episode of the Hands On Business podcast, Hakeem Adebiyi is joined by Mickie Kennedy, founder of eReleases and a leading expert in public relations. Mickie explains how small businesses and entrepreneurs can use press releases strategically to boost credibility, attract leads, and strengthen sales performance—without spending a fortune on advertising.
- Learn the key differences between PR and traditional marketing
- Discover how to use press releases to establish trust and generate leads
- Get actionable insights for making PR a consistent part of your growth strategy
Tune in now to find out how good PR can become a high-impact, low-cost sales tool for your business.
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