#140 | How A GP Turned Lifestyle Medicine Into A Business — Without Losing Her Values
Clinician to CEO : Export Your Medical Device With Confidence By Overcoming Go To Market Roadblocks For Medtech Growth · Hakeem Adebiyi
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Show Notes
What if leaving the NHS was the most values-driven decision you could make as a clinician?
After 15 years as a GP, Dr. Becky Howie realised that 10-minute appointments weren’t enough to treat complex issues — and that she could do more for patients outside the system. In this episode, she shares how she founded Maldod Life, a lifestyle medicine and coaching practice, and built a business that puts real care first.
Here’s what you’ll learn:
– How to leave clinical practice with purpose — not burnout or bitterness
– Ways to run group consultations that scale your impact without sacrificing care
– How to commercialise lifestyle medicine without selling out
If you're a clinician ready to do healthcare differently — this episode is for you.