#115 | 5 Practical Ways To Find Your Niche and Scale Globally
Clinician to CEO : Export Your Medical Device With Confidence By Overcoming Go To Market Roadblocks For Medtech Growth · Hakeem Adebiyi
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Show Notes
Welcome to Five in Five on The H-Files Podcast - your rapid-fire dose of export strategy and global growth insights.
In this episode, Hakeem distills the top five insights from his conversation with Kath Darlington, a global marketing expert and UK Export Champion. Whether you're exploring international markets or scaling existing export efforts, these bite-sized strategies will help you grow smarter, not just bigger.
Here’s what you’ll learn:
– How to find your niche before you scale internationally
– Why international growth without strategy is just expensive guesswork
– How to leverage UK support and real-world export frameworks to reduce risk
– What separates sustainable expansion from scattershot selling
– The key mindset shift that turns exporting from a risk into a revenue stream