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The Psychology Behind SPOTIFY'S Success
Season 6 · Episode 7

The Psychology Behind SPOTIFY'S Success

Spotify, the music streaming service, has one of the most admired digital experiences in the world. With more than 570 million monthly active users and an impressive 226 million paying subscribers, it’s not just a good user experience it’s a wildly profi

Choice Hacking: The Marketing Psychology Podcast · Jennifer Clinehens, Jennifer L. Clinehens

August 27, 202410m 2s

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Show Notes

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Topics

graphic designspotifybehavioural sciencestrategybusinesscustomer experiencemanagementbehavioral economicsuser experiencemarketingbehavioral sciencecxadvertising strategyleadershipconsumer psychologybehavioural economicsmark