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The Psychology Behind Aldi's Massive Growth
Season 5 · Episode 3

The Psychology Behind Aldi's Massive Growth

Aldi is a discount grocer with a cult following. And it’s now the fastest growing grocery store in the US. They have more than 2,200 locations and they’re growing by 100 stores a year, nudging ever closer to rivals like Walmart, Costco, and Kroger. Un

Choice Hacking: The Marketing Psychology Podcast · Jennifer L. Clinehens, Jennifer Clinehens

January 24, 202410m 41s

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Show Notes

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Topics

loyalty marketingbehavioural scienceretailcustomer experiencealdiuser experiencemarketingbehavioral sciencecxpsychologyadvertising strategyentrepreneuradvertisingdigital advertisingconsumer psychologystartupmarketing strate