
The Billion Dollar Marketing Genius Behind Grey Goose
In the 1990s, America's taste in alcohol was changing. And quirky spirits tycoon Sydney Frank knew just what the country needed - a luxury vodka. There was just one problem - vodka's reputation at the time was... a little rough around the edges. And the
Choice Hacking: The Marketing Psychology Podcast · Jennifer L. Clinehens
Audio is streamed directly from the publisher (media.transistor.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Thank you so much for listening to the Choice Hacking podcast.
Today's episode was brought to you by Choice Hacking's corporate training offerings.
Click here to learn more about how we can help you, or visit ChoiceHacking.com/training
✅Join my free newsletter to become a marketing psychology master in <5 minutes a week.
Find me online: INSTAGRAM/TWITTER/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking
★ Support this podcast ★