Cat & Cloud Podcast

Jared recaps his most recent trip to Honduras and how The Best Friends Club is directly impacting the farmers. Get that new new! Cat & Cloud Patreon: https://www.patreon.com/catandcloud Sign up today for bonus content where we dive deeper, filter less, and share more. Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: justphred Instagram: https://www.instagram.com/catcloudcoffee/ Cat & Cloud: https://catandcloud.com/ Cat & Cloud was founded by three friends on mission to leave people feeling happier than they found them. Specialty coffee is our catalyst for creating positive experiences in the lives of our guests and employees. We're a small independent business and this is our story. Enjoy!

Are you doing everything you can in your current situation? Really? Get that new new! Cat & Cloud Patreon: https://www.patreon.com/catandcloud Sign up today for bonus content where we dive deeper, filter less, and share more. Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Chuck on IG: www.instagram.com/chukjak Your editor: justphred Instagram: https://www.instagram.com/catcloudcoffee/ Cat & Cloud: https://catandcloud.com/ Cat & Cloud was founded by three friends on mission to leave people feeling happier than they found them. Specialty coffee is our catalyst for creating positive experiences in the lives of our guests and employees. We're a small independent business and this is our story. Enjoy!

This week on the Cat and Cloud Coffee Podcast. We catch up with the ever elusive Chuck. we get to hear how the past year has been, what some of his goals are. And just have a good time. Get that new new! Cat & Cloud Patreon: https://www.patreon.com/catandcloud Sign up today for bonus content where we dive deeper, filter less, and share more. Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Chuck on IG: www.instagram.com/chukjak Your editor: justphred Instagram: https://www.instagram.com/catcloudcoffee/ Cat & Cloud: https://catandcloud.com/ Cat & Cloud was founded by three friends on mission to leave people feeling happier than they found them. Specialty coffee is our catalyst for creating positive experiences in the lives of our guests and employees. We're a small independent business and this is our story. Enjoy!

Pay no attention to the man behind the curtain. This week get a little insight as Chris and Jared continue to explore their thoughts about learning on the job--how every position provides huge potential for an employee to create amazing things. Valorie Kondos Field TED Talk: https://www.ted.com/talks/valorie_kondos_field_why_winning_doesn_t_always_equal_success?language=en#t-6597 Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

Your nipples are going to hurt, but you'll be able to say you ran a marathon. And you'll know to use band-aids next time. It's amazing how much you can learn by doing.

What is cool and how does that affect what we do? Chris and Jared discuss how a brand can be dialed in, and act as a platform for doing new things. Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

We dialed in our mission this year and it feels so right--here's the reason why. Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

What do YOU get out of coffee? We break it down, & then hit a hard lesson we learned early in our business-owner days. Thanks for all the Q's, y'all! Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

I swear we didn’t mean to call your questions stupid, it just kind of happened. Time for a coffee Q&A! Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

Our career paths in coffee were influenced by very different life experiences, but both led us to a place to call our own--a place where we can really use our gifts and contribute. And that's pretty rad. Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

Our first trips to origin were mind-blowing, but not exactly in the way you'd think. Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

We got a ton of Qs about our home coffee setups—Chris and Jare are here to lay down the facts. Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

It's not about making more stuff, but the right stuff. Meet Steven Monti of Artpresso Design. He and Chris designed Chris's dream tamper, and it's launching today! Check out the Dialed tamper here: http://bit.ly/DialedTamper Our Guest: Artpresso Design: www.artpressodesign.com Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

Baca and JT talk share stories of some of their favorite barista competition performances and discuss how we can use constraints to channel our creative energy. catandcloud.com Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets Thanks for listening. Sharing this podcast with someone who would find it valuable will make us smile ear to ear. We appreciate you.

The wrong job with the wrong people. Lessons from a cultural void. The goods: catandcloud.com/products/subscription Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets If you love it here, a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Getting fired is better than almost dying. The goods: catandcloud.com/products/subscription Your hosts: Baca's Blog: www.realchrisbaca.com Jared on IG: www.instagram.com/jared_truby Your editor: Sam on IG: www.instagram.com/stoked.sam Our sponsor: Steeped Coffee: bit.ly/steepedpackets If you love it here, a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Alex sits down with Bartholomew Jones of Cxffeeblack to learn about his rad venture in coffee, culture, music, and apparel! We chat on everything from the colonization of coffee and current problems with “direct trade,” to being a good neighbor in your cafe’s community, to understanding the true roots and identity of coffee culture...such good stuff. Thank you, Bartholomew! Coffee! catandcloud.com/products/subscription Our Guest! Cxffeeblack on the web: http://cxffeeblack.com Cxffeeblack Subscription: bit.ly/3kYrzHo Resources! Cxffeeblack Podcast: apple.co/2KywGBJ For White Folks Who Teach in the Hood, and the Rest of Y’all Too: bit.ly/35WwowS The Coffee Enthusiast: http://tcecoffee.com/ Boycott Coffee: http://boycottcoffee.com/ Ethnos Coffee: http://ethnos.coffee Milan Credle Music: http://milancredlemusic.com/ Brown Girl Lettering: http://browngirllettering.com/ Melanin Essentials: http://melaninessentials.com/ Your Host! Alex on the gram: instagram.com/marsemallow Alex’s email: [email protected] Sponsors! Steeped Coffee: bit.ly/steepedpackets If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Welcome to the Best Friends Club! Chris and Jare sat down to explain our new relationship coffee initiative, what it means for our partner farmers and for us, and why we're so stoked on our relationships in Honduras. Coffee! catandcloud.com/products/subscription Related Episodes! What is Relationship Coffee? | Truby Origin Trip Takeaway apple.co/2XLJ5oI Resources! San Vicente Dry Mill Tour bit.ly/3jjv9uZ Relationship Coffee: Beyond Buzzwords bit.ly/2IL1kGZ Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Sponsors! Steeped Coffee: bit.ly/steepedpackets If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Just when we thought this year couldn't get any weirder, wildfire season came for early for us! Jared's here with an update on how we're doing here in Santa Cruz County, plus a bonus Q&A on breaking down the entry barrier to specialty coffee. Coffee! catandcloud.com/products/subscription Related Episodes! Everything Feels Weird: bit.ly/CCWeird Resources! GoFundMe for the Levi and his family: gf.me/u/ytjk2g Your Host! JT on the Gram: www.instagram.com/jared_truby Sponsors! Steeped Coffee: bit.ly/steepedpackets If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

You might have noticed that we're taking a little break on the pod! We can't wait to get back to regular programming, but for now, Jared's here to update y'all on everything we've been focusing on in the meantime. Coffee! catandcloud.com/products/subscription Related Episodes! Ready Or Not, Outside The Box: bit.ly/RdyOrNot Big Picture Refocus: bit.ly/BigPicRefocus Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Sponsors! Steeped Coffee: bit.ly/steepedpackets If you love it here, a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Building a strong community without a brick-and-mortar shop is not an easy gig, but when you can get it right, it’s pretty amazing. Jamie owns Culture Coffee Bar, a C&C wholesale partner in Baca’s hometown of Modesto, CA. We chat about the challenges having a shop on wheels, the legacy of growing leaders, and building community in unlikely places! Coffee! catandcloud.com/products/subscription Related Episodes! Letting Your Guard Down: apple.co/2Zabwxv High Brow Coffee | Wholesale Partner Special: apple.co/3eNMZVi Links! Culture Coffee Bar: www.instagram.com/culturecoffeebar Partner Corner (our April update with Jamie): https://bit.ly/2YBjVec Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca Carol on the Gram: www.instagram.com/carolshowsup Sponsors! Steeped Coffee: bit.ly/steepedpackets If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

We take a walk down memory lane with Chris through his twenty years in coffee! Coffee! catandcloud.com/products/subscription Related Episodes! The San Franciscan Roaster Co | Bill Kennedy: apple.co/3guDA6B What is Relationship Coffee?: apple.co/2XLJ5oI Resources! Hello from the inside (Love Mail): bit.ly/3cglvpe Proud Mary: http://proudmarycoffee.com.au No Kid Hungry: http://nokidhungry.org David Schomer (Espresso Vivace): bit.ly/2XFh6as Chris’s dolls (if you know, you know): bit.ly/3eysITq Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Carol on the Gram: www.instagram.com/carolshowsup Sponsors! Steeped Coffee: bit.ly/steepedpackets If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Being part of a group chasing the same goals can be a great way to grow faster and have more fun to boot! Coffee! catandcloud.com/products/subscription Related Episodes! IN-Q Transforming Pain Into Growth: bit.ly/InQepisode Show Up, Feel Better: bit.ly/showupfeelbtr Resources! Baca’s Pour Over Video: bit.ly/3g95gO1 Austin’s Coffee: http://austinscoffeecrafters.com/ Carol’s weird-ass Avatar Doll reference: bit.ly/avatarbbs Old Embarrassing Skate Videos?: vimeo.com/25582572 State Breathing App: apple.co/3gc128t Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Carol on the Gram: www.instagram.com/carolshowsup Sponsors! Steeped Coffee: bit.ly/steepedpackets If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Try and articulate what you believe and you may find it’s not as easy as you thought! Good news is, the practice of sharing your ideas can pave way for more personal clarity. Coffee! catandcloud.com/products/subscription Related Episodes! A Liberating Approach to Identity: bit.ly/approach2identity What’s Your Purpose?: bit.ly/whatsurpurpose Resources! Leader Shift by John Maxwell: bit.ly/leadershiftjm SquareSeth Godin Workshops: https://akimbo.com Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Carol on the Gram: www.instagram.com/carolshowsup Sponsors! Steeped Coffee: bit.ly/steepedpackets Santa Cruz Chai: https://santacruzchai.com If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Contemplating love, loss, forgiveness, and belief. We carve out space with IN-Q to discuss his amazing new book: Inquire Within The book: https://in-q.com/inquirewithin/ Cat & Cloud: https://catandcloud.com/ Connect: Baca: https://realchrisbaca.com/ JT: www.instagram.com/jared_truby

What creates status? How does it impede connection? And please, stop saying no to friends when they ask you to hang just because you have too much to do. Okay bye! Coffee! catandcloud.com/products/subscription Related Episodes! Creating Space for Connection: http://bit.ly/spaceforconnection New YouTube Video! Fun Cupping with Grace: http://bit.ly/funcupping Resources! Driving While Awesome Podcast: http://bit.ly/drivewhileawesome Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Carol on the Gram: www.instagram.com/carolshowsup Sponsors! Steeped Coffee: bit.ly/steepedpackets Santa Cruz Chai: https://santacruzchai.com If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Welcome to the human experience! We all process loss at one point or another, at varying rates and to various extents. We unpack some personal experiences and what roles crying (or not), family, and rituals might play in processing grief. We hope there's something in here for you - and feel free to share your thoughts with us, we freakin’ love that! Coffee! catandcloud.com/products/subscription Related Episodes! More Alike Than Different: http://bit.ly/more_alike Live At The Crown | A Challenging Year, Owning Mistakes, Empathy For Everyone: http://bit.ly/liveatcrown Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Sponsors! Steeped Coffee: bit.ly/steepedpackets Santa Cruz Chai: https://santacruzchai.com If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Note from Carol: Some leaders won’t admit running off course - but not ours. In my humble opinion, that's what makes our owners the best bosses in the world. That's what makes this company have so much promise in my eyes. From day one working here, I was impressed by how owners and leadership react to challenges. They're not problems, they're opportunities to be great, to be creative. There is always a solution, and it's even fun. "Don't panic" - that was my first life lesson here. One thing we love about Jared Truby is his excitement for take-aways and new learning opportunities that stem from what some people might call a set back. Let's rally. -Carol Coffee! catandcloud.com/products/subscription Related Episodes! We got interviewed at The Crown! The Crown Podcast | Cat & Cloud Interview: https://bit.ly/39PuY6W We also recorded our podcast at The Crown! Live at The Crown | A Challenging Year: http://bit.ly/challengeyear Resources! Thomas Keller: https://www.thomaskeller.com The French Laundry: https://www.thomaskeller.com/tfl Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Sponsors! Steeped Coffee: bit.ly/steepedpackets Santa Cruz Chai: https://santacruzchai.com If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Our brains wanted to go down a Star Wars rabbit hole, so we let them. Also, wtf are lectins and isn’t it neat how bad habits take hold so much faster than good ones? Coffee! catandcloud.com/products/subscription Related Episodes! The Crown Episode: http://bit.ly/catandcrown Resources! James Altucher Podcast: http://bit.ly/drgundry Dr. Steven Gundry: https://drgundry.com/ Damien Chavez newspaper article: http://bit.ly/damianchavez VOTE for Damian Chavez: https://sprudge.com/vote Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Sponsors! Steeped Coffee: bit.ly/steepedpackets Santa Cruz Chai: https://santacruzchai.com If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Is your boss an idiot? Should you have empathy for them? We'll parse apart some of our biggest challenges and mistakes in 2019, and how we would approach them differently if we knew then what we know now. Also get ready for some sweet Q & A from our kick-buns live audience! Check out the newest Cat & Cloud YouTube video here 👉https://youtu.be/CIPzyy0_LlM Coffee! catandcloud.com/products/subscription Related Episodes! The Power of “No.” | Dichotomies in Leadership: bit.ly/pwrofno Are You A Good Boss?: bit.ly/rugoodboss Resources! The Crown: https://royalcoffee.com/the-crown/ The Crown Podcast by Royal Coffee: https://royalcoffee.com/the-crown-podcast/ People! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Charles Jack: www.instagram.com/chukjak Richard Sandlin: www.instagram.com/richardsandlin If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

The person you think is a dick is for sure experiencing something you don’t know about. We've noticed that creating space for honest conversation - rather than speaking in platitudes - makes it harder to categorize people as good or bad. And that’s a good thing. Coffee! catandcloud.com/products/subscription Related Episodes! Letting Your Guard Down: http://bit.ly/guarddown Resources! Finding Your Fuck Yeah: http://bit.ly/FindyourFya Beautiful Day in the Neighborhood: http://bit.ly/misterrogersmovie Insight Timer App: https://insighttimer.com/ People! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Cat & Cloud YouTube: http://bit.ly/catandcloudtube If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

What sorts of things keep (or would keep) you and your team enchanted, or at least pleased with work? Imagination, instant vs. delayed gratification, and working for visionaries vs. normal people. Announcements! LIVE Podcast at The Crown 12/14 Reserve your FREE spot: http://bit.ly/catcloudlive Coffee! catandcloud.com/products/subscription Links! Christmas (Alone) by RealChrisBaca: http://bit.ly/35Sq7iH Related Episode! Are You A Good Boss?: http://bit.ly/rugoodboss Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Sponsors! Santa Cruz Chai: https://santacruzchai.com/ Steeped Coffee: http://bit.ly/steepedpackets If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

We get real excited about spaces that can deliver an experience through design and engagement. Vegas, you're cool. catandcloud.com/products/subscription Resources: Chris Baca’s SEMA/Las Vegas Video: http://bit.ly/realchrisbaca PublicUs: http://www.publicuslv.com/ Infinite game: Simon Synek: http://bit.ly/nfinitegame Related Episode! What Makes A Business Special?: https://apple.co/2pTD64u New Merch! Blues Brothers T by Michael Foy: http://bit.ly/foyboiT Rainbow MiiR Tumbler by Nick Vargas: http://bit.ly/RainbowVargas Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Sponsors! Santa Cruz Chai: https://santacruzchai.com/ Steeped Coffee: http://bit.ly/steepedpackets If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Beware of popularity pressure! Stay true to you - you’ll still have a market and you’ll feel better. Coffee! Subscription: catandcloud.com/products/subscription Current Favorite | Costa Rica Las Lajas: http://bit.ly/costalaslajas Related Listening! Define Your Own Success: https://apple.co/2NV76Ga New Stuff! Blues Brothers T by Michael Foy: http://bit.ly/foyboiT Rainbow MiiR Tumbler by Nick Vargas: http://bit.ly/RainbowVargas Wholesale! https://catandcloud.com/pages/wholesale Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Food & Wine Magazine released their top 100 American Coffee Shops of 2019 and we landed in spot number 3. Here’s why we think it’s neat, but why we’re not relying on it for validation. Also, some ramblings on coffee culture and where it’s heading! Coffee! catandcloud.com/products/subscription Related Episodes! Mission, Vision, Values Updated: http://bit.ly/updatedmvv Matt D’Avella | The Worst Thing You Can Do Is Nothing: http://bit.ly/MattDAvella Resources! Food & Wine’s top 100 Coffee Shops 2019: http://bit.ly/2NU9uvT Matt D’Avella’s 30 Days Without Caffeine: https://youtu.be/4D0HRrl2P1o Chris Baca’s 30 Days Without Caffeine: https://youtu.be/Dwj1hi2L2dA Blip Coffee: http://www.bliproasters.com/ People! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Fu*k pretending. Here’s us stressed, knowing we could be better. So, what you gonna do wit all that junk? 🎶 Coffee! catandcloud.com/products/subscription Related Episodes! Are You A Good Boss: http://bit.ly/youagoodboss The Lonely Life | Taking Risks + Owner Mental Health: http://bit.ly/ownermentalhealth Resources! Andrew Shultz: https://theandrewschulz.com James Altucher: https://jamesaltucher.com Simon Sinnic: https://simonsinek.com People! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Like most normal humans, we’ve got childhood beliefs and traumas that hold us back from our full potential. We’ll share some ways these patterns rear their ugly heads in our own professional lives, and tools that help us stay positive and focused. Coffee! catandcloud.com/products/subscription Related Episodes! Caveman Coffee | Choose Yourself: http://bit.ly/cavemancoffee Alex Banayan | The Third Door | Rethink What Is Possible: http://bit.ly/alexbanayan Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

When you can't find any good employees, go f*ck yourself. Or, you could take a look in the mirror. Coffee! catandcloud.com/products/subscription Related Episodes! What Sucks About Your Job: http://bit.ly/sucksaboutyourjob Leaders Are Readers: http://bit.ly/leadersreaders Owner Communication | Owner Offsite: http://bit.ly/ownercommunication Resources! Daydream Surf Shop on the Gram: www.instagram.com/daydreamsurfshop People! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Trips, keynotes, and last-minute surgeries! Everything's moving pretty fast with the exception of Chris' toe recovery (gnarly toe visuals ahead). And if Square's price hikes have you considering other Point of Sale platforms, here's a couple tips to make the transition a little less sucky! Coffee! catandcloud.com/products/subscription Related Episodes! How Do You Spend Your Money? | Cat & Cloud Coffee Podcast: https://apple.co/2kHqYB2 Creating Sustainable Careers In Coffee | Chuck's SCA Expo Talk Broken Down: https://apple.co/2XOa417 Resources! We're doing a live podcast soon at the Crown with Richard Sandlin! Whatchya wanna hear about? Throw it in the comments 👊😻 Richard Sandlin: www.instagram.com/richardsandlin The Crown IG: www.instagram.com/royal.coffee.inc Square article from Eater: https://bit.ly/2nVNnvm Jared’s Culture Talk at Day Dream Surf Shop: Wed 10/2 | 7 PM Newport Beach, CA (https://daydreamsurfshop.com) People! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you. Corrections Corner! Carol accidentally confused Squarespace with Square, but we talkin about Square POS!

Are you spending more than you earn? Feel the pressure to give more than you can afford? Jump aboard Jared's meat canoe and we'll taco about it... Coffee! catandcloud.com/products/subscription Related Episodes! How Do You Spend Your Money?: https://apple.co/2kHqYB2 Get Money Get Paid | How Much Money Should I Be Making?: https://apple.co/2kFJw4A Honduran Coffee Producer Benjamin Paz: https://apple.co/2kGPdiK Resources! Jared’s Look: https://bit.ly/2l4a7Zf Jared’s Upcoming Culture Talk: Wed 10/2 | 7 PM @ Day Dream Surf Shop Newport Beach, CA (https://daydreamsurfshop.com) People! Benjamin Paz IG: https://www.instagram.com/benjaminpaz Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

How to kill yourself for just $12.99! Coffee! catandcloud.com/products/subscription Related Episodes! Whatever Man, We Just Want To Be Popular: https://apple.co/2kNUq8q Cold Brew? Bourdain? Ok...: https://apple.co/2kPOSKD Resources! Drinks White Claw Once: https://bit.ly/2kCYAA2 DJ Quik - No Doubt: https://bit.ly/2kknu7c Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

What does sustainably sourced coffee even mean?! Cool, we don't know either. Coffee! catandcloud.com/products/subscription Related Episodes! Responsible Green Coffee Buying | C Market, Fair Trade, Differentials, Oh My!: https://apple.co/2lHGL2V James Hoffmann - Square Mile Coffee | Equitable Green Buying, Tipping, Wholesale Coffee, Buyouts : https://apple.co/2m0AQ94 What Is Relationship Coffee? | Truby Origin Trip Takeaways: https://apple.co/2kr5zvS Resources! Arnold Schwarzenegger Speech: https://bit.ly/2kD8Ms1 Day Dream Surf Shop: https://daydreamsurfshop.com Shouts Out! These friends from AU recently held our coffee in support of defending our trademark from Caterpillar Inc. The Co.Lab on IG: www.instagram.com/thecolabcoffee Brewtech on IG: www.instagram.com/brew_tech Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Meet our friend Nick Vargas! When he's not tattooing people or hanging with his fam, he's making paintings, murals, and a variety of graphic design work. He's a real deal artist making a living, and we couldn't be happier that he's made his mark on our cafes (and people)! Coffee! catandcloud.com/products/subscription Related Episodes! Jeff Newton | Americano Mondays | Tips for Pursuing a Creative Career: https://apple.co/2lWR9Uz Matt D'Avella | The Worst Thing You Can Do Is Nothing: https://apple.co/2v8OVmk Nick Vargas on the Gram! Graphic Design: https://www.instagram.com/nickvarg Tattoo: https://www.instagram.com/nickvarg77 FU Tattoo Shop in Santa Cruz: https://www.instagram.com/futattooshop Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

We asked. You answered. We chopped it up. Coffee! catandcloud.com/products/subscription Related Episodes! How To Pitch An Idea To Your Boss: https://apple.co/2YrVO36 The Lonely Life | Taking Risks + Owner Mental Health: https://apple.co/2HtlcLl Communicating With Your Boss | 2018 Sprudgies: https://apple.co/2YKr0pA Leadership - Not Always What You Think: https://apple.co/2LeSzT8 Apologies, Off-Sites, Metrics of Success: https://apple.co/323MBLJ Resources! James Altucher Twitter: https://twitter.com/jaltucher People! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Prepare for meetings and trainings so you don't waste everyone's time. Stop being so serious about everything else. Coffee! catandcloud.com/products/subscription Related Episodes! (Corrections Corner) How Will A Barista Make a Living Wage?: https://apple.co/2Zf4TrA Alex Banayan Is Back | The Third Door World Tour: https://apple.co/30h1BFz Resources! Barber Shop Club: https://barbershopclub.com People! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Alex Banayan is back, and we're so incredibly stoked! His book The Third Door relives his wild journey to interview the world's most successful people about how they started out. Thank you for making time for us in the midst of your world book tour! Mad respect, Alex. Dive in, friends, the water's fine! Related Episodes! Alex Banayan | The Third Door | Rethink What Is Possible: https://apple.co/2TAnJZf Resources! Alex Banayan IG: www.instagram.com/alexbanayan The Third Door Book: thirddoorbook.com/order Jiro Dreams of Sushi Documentary: https://www.netflix.com/title/70181716 Your One Word by Evan Carmichael: https://bit.ly/2YK87rO Cal Fussman IG: https://www.instagram.com/calfussman Emotional Intelligence 2.0: https://www.talentsmart.com/test Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby Cat & Cloud on the Gram: www.instagram.com/catcloudcoffee If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

Go ahead and show off your team. What if we weren't afraid to learn from others in the company regardless of rank? Coffee! catandcloud.com/products/subscription Related Episodes! How to Pitch an Idea to Your Boss: https://apple.co/2YrVO36 Communicating With Your Boss | 2018 Sprudgies: https://apple.co/2YKr0pA Resources! USA Basketball Fantasy Camp: https://usabfantasycamp.com JT on the Gram: www.instagram.com/jared_truby Baca's YouTube: www.youtube.com/realchrisbaca Baca on the Gram: www.instagram.com/realchrisbaca Cat & Cloud on the Gram: www.instagram.com/catcloudcoffee If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

This one’s for the coffee geeks, story lovers and history buffs. Meet the man behind our coffee roaster Bill Kennedy, “Head Honcho” of San Franciscan Roaster & Equipment. Here’s his story about going from 20 years in public education to owning both a café and roaster manufacturing company, plus some Science Friday-esque roasting knowledge. Have fun! Coffee! catandcloud.com/products/subscription Related Episodes! Grace Lee | Specialty Coffee Superhero Origin Story: apple.co/2SMQFN2 Jen Swen | I&1s: https://apple.co/2YvbH8c Resources! San Franciscan Coffee Roasters: https://www.sanfranroaster.com/ Baca’s “Buying a Coffee Roaster” video: https://bit.ly/2GxOVlS Guests on the Gram! San Franciscan Roaster Co.: www.instagram.com/sanfranroaster Grace Lee on the Gram: www.instagram.com/gloufree/ Jenni Swenson on the Gram: www.instagram.com/jen.swen/ Hosts! JT on the Gram: www.instagram.com/jared_truby Baca's YouTube: www.youtube.com/realchrisbaca Baca on the Gram: www.instagram.com/realchrisbaca If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

It’s important to us that we have a values alignment with the companies we choose to do business with, and High Brow Coffee is no exception! Wholesale just took a trip to visit this very special café in Franklin, Tennessee. Marc sat down with a couple key players, owner Dustin Sauder and café manager Erich Sandersfeld to chat about the journey to becoming the intentional and caring space that High Brow Coffee + Tea is today. Coffee! catandcloud.com/products/subscription Related Episodes! Partner Forum Planning: https://apple.co/2GquEhY Caveman Coffee: https://apple.co/2LA8GNS Ground & Griddled: https://apple.co/32IGfm2 Calavera Coffee: https://apple.co/2Z7dXiS Resources! High Brow Coffee: www.instagram.com/highbrowcoffee Honest Coffee Roasters: www.instagram.com/honestroasters People! Dustin Sauder: www.instagram.com/dustinsauder Erich Sandersfeld: www.instagram.com/erichsandersfeld Marc Gessler: www.instagram.com/marcymarcgess Yer Boys! JT on the Gram: www.instagram.com/jared_truby Baca's YouTube: www.youtube.com/realchrisbaca Baca on the Gram: www.instagram.com/realchrisbaca Charles on the Gram: www.instagram.com/chukjak If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.

It’s not the first time we’ve posed this question, and it certainly won’t be the last. Here’s where we’re at with it at this point of our journey. Owners Chris, Jare and Charles toss around a some ideas, business models and attitudes for owners and employees that might be key. Coffee! catandcloud.com/products/subscription Related Episodes! Creating Sustainable Careers in Coffee: https://apple.co/2XOa417 Gross Profit Per Labor Dollar - How Can Baristas Earn More Money: https://apple.co/2Si0QJ4 Resources! Seth Godin’s Podcast: https://www.akimbo.me Vineyard 7 & 8 (Hi Wesley!): www.vineyard7and8.com People! JT on the Gram: www.instagram.com/jared_truby Baca's YouTube: www.youtube.com/realchrisbaca Baca on the Gram: www.instagram.com/realchrisbaca Charles on the Gram: www.instagram.com/chukjak If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.