
Ep. 35 Playing Chicken
Built to Sell Radio · Hosted by John Warrillow, the creator of The Value Builder System™.
March 16, 201648m 4s
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Show Notes
Jeff Hoffman sold Competitive Technologies, a business intelligence company serving the travel industry, to American Express in a nine-figure exit. After the Letter of Intent (LOI) was signed, American Express proposed paying part of the acquisition in an earn-out, and you’ll never guess what Hoffman did next.