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Ep 292 Jodie Cook - How to Sell a Service Business Without an Earn-Out

Ep 292 Jodie Cook - How to Sell a Service Business Without an Earn-Out

Built to Sell Radio · Hosted by John Warrillow, the creator of The Value Builder System™.

June 25, 202159m 28s

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Show Notes

In 2011, Jodie Cook started an eponymously named social media agency, JC Social Media. Over the next nine years, Cook built the business up to 16 employees. Then, she decided to sell at the end of 2020 and thought her company could be worth in the 5-7 times EBITDA range.