Randy Lane Reveals PROVEN WAYS to UP YOUR Radio GAME (...and INCOME!)
Brandwidth On Demand · David Martin & Kipper McGee
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Show Notes
After ten years of too much fun on the air, consultant Randy Lane brings the perspective of a Program Director at Star 98.7/KYSR Los Angeles where he created the first successful major Modern AC, Q101/WKQX Chicago, and WRQX/Washington D.C. He has also been a General Manager and has collected numerous industry awards including Billboard’s “Consultant of the Year” for Adult Contemporary and Top 40.
The Randy Lane Company has the mission of, “creating brand depth for radio stations by developing personalities that generate ratings and revenue.” In this episode, Randy shares his thoughts on what emerging skills a winning host or PD will need to master, and what to prioritize to really be prepared to dominate in the future of audio.
His post-pandemic predictions may surprise you!