Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers and Content Creators

In this episode, I talk with Jacob Cass, principal of award-winning branding agency Just Creative which boasts an impressive list of clients including Disney, Nike, Redbull, OMEGA, and Nintendo. Jacob hosts a podcast called the Just Branding Podcast and runs an industry-leading blog called Just Creative Blog. He also runs the Inner Triangle Group Coaching Mastermind where he coaches and mentors other creative professionals and helps them fuel their growth and creative mind.The recently named “#1 Branding Coach to Follow” by Yahoo! Finance talks in greater detail about the following:Why he believes there has never been a better time than now to be a designerThe biggest challenges that creative professionals are experiencing nowSeeking the growing number of communities that provide support for creative professionals and avoiding fake gurus that mislead and stunt creative growthHis different coaching program setups and how each caters to a specific phase of a creative professional’s journeyHow he uses the power of asking the right questions to empower his mentees to find their way through their own growth with little guidance from himHis career trajectory and how he decided to add the layer of personal branding and content development to his businessThe evolution of his blog from being a site that he wrote for exclusively to a passive income-generating platform that leverages affiliate marketingHow committing to a 4-hour work day when he traveled the world taught him to form habits that allow him to balance his agency work with his influencer and coaching hustleHow he uses inbound marketing to promote his services and the biggest selling point of his businessWhere and from whom he’s taken influence to build his agency and personal brandWhat he thinks people should watch out for in the design spaceHis personal manifesto that he first read as a kid on a magnet stuck to his fridgeFor more of Jacob’s work, head on over to his channels:Facebook: https://www.facebook.com/justcreativedesign Instagram: https://www.instagram.com/justcreative/ LinkedIn: https://www.linkedin.com/in/justcreativedesign/ Twitter: https://twitter.com/justcreative Website: https://justcreative.com/ YouTube: https://www.youtube.com/c/JUSTCreative Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip InVideohttps://bdmpodcast.com/invideoDiscount Code: “PHILIP50”____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

In this episode, I reconnect with Jonathan Christian, who I first met at a conference in London, to talk to him about his incredible story of surviving not one but two near-death experiences that led him to his career today.Jonathan is CEO and Founder of We Make Stuff Happen, a Canadian-based digital marketing and training agency that helps entrepreneurs and small businesses overcome marketing challenges. A cornerstone of their service is helping SMBs achieve maximum effect by sharing stories with enthusiasm and passion.Committed to empowering entrepreneurs, non-profits, and businesses on how to successfully maneuver the ever-changing landscape of the Social Space, he talks about:His terrible 2008: the passing of his mom, losing his source of income, and a major car accident that left him with a life-threatening neck injuryHow this trifecta of a perfect storm helped him begin his social media marketing journeyThe genesis of his business and how he pieced everything together after a chance encounter that led to him securing his unique URLLeveraging a business’ unique story to strengthen brand differentiationThe back and forth struggle of leveraging a brand’s story and focusing on client-centric communication (who you are VS who you serve and what you can do for them)The value of content marketing as a business development toolHow he helps his clients uncover their most unique and defining differentiating factorsAnother near-death experience that cemented his belief that helping other people tell their story is his purposeGetting over the hurdle of just starting and how he helps his clients by leading them in with sample posts for content marketingThe mindset shift he underwent to begin his journey as a course creator that now accounts for 40% of his total businessWhy he makes sure that his mastermind community builds confidence and belief in its participantsBeing ready to sell to a client that isn’t ready to buy VS being ready to help His view on relationship selling and what the next social media trends will beHis personal mantra rooted in a single question he likes to ask himselfMentioned in the episode:His Inner Circle mastermind community: https://wemakestuffhappen.com/product/inner-circle-membership/ 90-9-1 rule from my Brand Design Masters Podcast interview with Neal Schaffer: https://podcast.branddesignmasters.com/19My Brand Design Masters Guild: https://www.branddesignmasters.com/ To connect with Jonathan, head on over to his channels:Facebook: https://www.facebook.com/MakeStuffHappenLinkedIn: https://www.linkedin.com/in/jdgem/?originalSubdomain=ca Website (agency): https://wemakestuffhappen.com/ Website (speaker): https://jonathanchristian.ca/ Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip InVideohttps://bdmpodcast.com/invideoDiscount Code: “PHILIP50”____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

Identified in CMO.com’s Top 10 Marketing Thought Leaders and Forbes’ Top 50 Social Media Power Influencers, Neal is a social media strategy consultant, speaker, and podcaster. He works with companies to audit their social media initiatives and creates effective social media strategies while hosting a show called the Maximize Your Social Influence Podcast. Considered a regular at Social Media Marketing World having been a speaker every year since its inception, Neal is also a published author of books on social media marketing. His most recent book “The Age of Influence: The Power of Influencers to Elevate Your Brand (2020)” received a stellar review from John Lee Dumas who calls it “the manifesto for influencer marketing”. We talk about:His new book: “The Age of Influence” and what made him want to write itThe gap between what most people consider to be influencer marketing and what its reality and actual potential isWhy he highlights being an influencer yourself just as much as using influencers in his bookLeveraging employees and real people to become influencers because people want to do business with peopleHow to pick the right influencers for your brand and the number one thing to do if you want to become an influencer for a certain brandShifting from using celebrity influencers that don’t seem very authentic to nano-influencers that are actual users and already have brand affinity to your businessHis career trajectory, the wake up call that convinced him it was time to start his personal brand, and his growing digital footprint todayThe four content mediums that help with generating influenceThe 90-9-1 rule that is seen across different social media platforms and how to make use of this pattern to your benefitWhy building your personal brand through content creation while you’re still employed is a good career insurance HIs trick for maximizing LinkedIn and getting people outside of your network to see your contentWhy he attributes a training on the Deming Cycle and a former colleague as influences to the way he does his work nowHis decision-making criteria in terms of where he puts his energy as a brand that seems to be doing well on various major platformsPicking a platform and doing it well until you wield influence there VS spreading yourself too thinlyHis two personal mantras that highlight showing up and not having any regrets about the pastBooks Neal authored that were mentioned in this episode:Maximizing LinkedIn for Sales and Social Media Marketing: An Unofficial, Practical Guide to Selling & Developing B2B Business on LinkedIn (2011)Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success (2013)The Age of Influence: The Power of Influencers to Elevate Your Brand (2020)For more of Neal’s work, head on over to his channels:Amazon: https://www.amazon.com/Neal-Schaffer/LinkedIn: https://www.linkedin.com/in/nealschaffer/ Podcast: https://nealschaffer.com/maximize-your-social-influence-podcast/ Twitter: https://twitter.com/NealSchafferWebsite: https://nealschaffer.com/Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip InVideohttps://bdmpodcast.com/invideoDiscount Code: “PHILIP50”____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

Today’s podcast guest, Andy Storch offers sage advice on how to network successfully and make connecting easier so you can reap all the benefits and opportunities out of them.Andy Storch is a talented development consultant who connects companies with learning and development solutions that help their people do the best work of their lives. In the same space, he hosts a podcast called The Talent Development Hot Seat where he sums up his brand of corporate talent development. He also hosts another podcast called The Andy Storch Show where he focuses on personal development and helping others get the most out of life.The sought-after talent development consultant, speaker, podcaster, and conference host talks about:His career trajectory and podcasting journeyNetworking and getting opportunities through relationshipsMaking use of connections to exchange knowledge and value on different sets of expertiseHis advice to make connecting and starting conversations easier for introvertsThe many opportunities that can come from using LinkedIn to stay connected to people you used to work withHis thoughts on what the next trends will be for self-marketing and personal brandingThe power of connecting with people who have complementary skills so you can keep learningStaying on people’s top-of-mind by creating content and adding value where you canPrioritizing which platform you spend your time on depending on which one gives you the most opportunities and business; in his case, LinkedInThe simple but very effective trick of commenting and adding value on other people’s posts that gets you recognized and opens up opportunitiesHis affirmations that he likes to recite every morning to align himself to his goals For more of work, head on over to his channels:Instagram: https://www.instagram.com/andy_storch/LinkedIn: https://www.linkedin.com/in/andystorch/ Podcast: https://www.advantageperformance.com/talent-development-hotseat/ Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip InVideohttps://bdmpodcast.com/invideoDiscount Code: “PHILIP50”____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

Roger is a speaker, podcaster, and marketing guru with a stellar 25-year career in “big corporate” handling some of the biggest brands in the UK. Today, he runs a thriving marketing agency and consults with companies on effective marketing strategy.We talk about:His 25-year career in “big corporate” marketingHow digital marketing restrictions and the resistance to using it in corporate paved the way for him to take the leap into solopreneurshipHis view of technology giving rise to the mistake of confusing marketing with communicationThe two prongs of strategy that make communication effectiveContent being a long game: how he landed a consultancy project only after episode 89 of his podcast and how I waited two years before a YouTube video of mine went viralWhat he’s seeing on the horizon for branding and marketing for SMEsThe three questions you need to ask yourself to formulate your core offerBeing better than your competition vs. being different than themHow embracing your own personality and building your own personal brand can help with brand differentiationStarting off communication with a question that is client-centric and other best practices in his websiteHis personal mantra on simplificationFor more of work, head on over to his channels:LinkedIn: https://www.linkedin.com/in/rogeraedwards/ Podcast: https://rogeredwards.co.uk/maf/ Twitter: https://twitter.com/Roger_Edwards Website: https://rogeredwards.co.uk/ Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip InVideohttps://bdmpodcast.com/invideoDiscount Code: “PHILIP50”____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

In this episode, I speak with Ian Paget who found his career path after a Moped accident. Ian recounts how he somewhat fell into the industry as a Graphic Designer turned Creative Director and now internationally known as the award-winning designer behind Logo Geek — a top-tier logo design service based in Manchester, UK.We talk about:His career path and how his love for art as a kid eventually led him to his stellar design careerThe Moped accident that got him out of the first job he knew wasn’t for him and into the company that he’s grown with for 10 years where he currently sits as Creative DirectorOvercoming the learning curve from print-based work to web design when he moved on to agency work His genuine passion for learningThe humble beginnings of Logo Geek as a simple means for him to learn logo design How taking on a side hustle originally intended for extra pocket money turned into a very successful creative entrepreneurshipHow he used his knowledge of SEO to build organic growth that landed him top rankings on Google searchesHow he builds passive income from affiliate marketing and sponsorshipsWhat he did to build an email list of 12,000 subscribers and his advice for others who want to do the sameHis personal mantraIan is a logo designer, blogger, podcaster, twitter personality, and moderator of a thriving Facebook community. His agency work as Creative Director has landed him the role of lead designer on projects for companies including Barclaycard, Yakult, and GlaxoSmithKline.For more of Ian’s work, head on over to his channels:Twitter: @logo_geekWebsite: https://logogeek.uk/Logo Geek on Facebook: https://www.facebook.com/groups/logogeek/Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

The recognized international business mentor, keynote speaker, podcaster, blogger and bestselling author of “Virtual Freedom” and “Rise Of The Youpreneur” talks about the following:How accepting the reality that “you don’t know what you don’t know” actually fuels growth as an entrepreneurHow being schooled in a meeting paved the way to this realizationThe importance of being self-awareWhat sets really successful entrepreneurs from those who don’t do that wellThe importance of productivity and delegationHow to buy more timeWhat causes entrepreneurs to burn outWhy entrepreneurs never want to admit they’re wrongThe mindset shift that allows personal brands to achieve their goals by investing in specialists Learning new things at 46 His complicated history with YouTube and his plans of leveraging it moreHiring YouTube and video specialists to work with him and teaming up with companies that promote growth on the platformThe importance of speaking the language of the platform you’re on without going off-brand His opinion on what the next marketing and branding trends will beWhy staying true to yourself and finding the right balance of what to share will attract the right audienceWhy he believes that entrepreneurs should appreciate their own workChris Ducker hosts the annual Youpreneur Summit, which is held in London, U.K. each November. He is also the self-proclaimed ‘Proudest Brit’ doing business online!To connect with Chris, head on over to his channels:Twitter: https://twitter.com/ChrisDuckerWebsite: http://www.chrisducker.com/YouTube: https://www.youtube.com/user/chrisduckerYoupreneur.FM podcast: https://youpreneur.com/podcast/Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

Daniel Scott is a digital designer, certified Adobe instructor, and a regular speaker at the annual Adobe MAX Conference. A self-proclaimed software nerd, Dan built Bring Your Own Laptop, an online video training platform that houses an impressive library of Adobe tutorials that cater to all stages of learning and equip its students with real world applications of Adobe softwares.The winner of multiple Adobe teaching awards talks in greater detail about the following:His career journey and how he actually shifted from studying finance in University to designThe early years of juggling design freelancing work with training and teaching night classesHow his love for training brought him from teaching night classes at University, to setting up a physical classroom, and then the eventual dive into a fully online setupThe range of formats of his courses and how it caters to different skill levels and needsHow he does his own marketing and why distributions plays a key role in itSeeing the potential of taking on side hustlesThe importance of building a library of evergreen contentHis advice on how to bulletproof your business How he handles finding new opportunities when he hits the ceiling of a current ventureUnderstanding the customer journey and architecting your solution around solving thatA simple work philosophy that allows him to charge 5 times moreHis personal mantra where he uses a visualization of waves on the beach To learn more about Dan’s work and his courses, head on over to his channels:Instagram: @bringyourownlaptopTwitter: @danlovesadobeWebsite: https://www.bringyourownlaptop.com/ For Instructors: https://www.instructorhq.com/Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

If there’s anyone that can attest to self-actualization being the fruit of being able to take control over your life and the ability to master yourself, it’s Roberto Blake. In this episode, I talk to Roberto about his family life that influenced his mindset early on, how his non-linear career trajectory affected his work ethic, overcoming depression to get to where he is today, and his philosophy for doing the work he does.The top-tier creative entrepreneur, YouTube Certified content creator, and sought-after keynote speaker and I discuss:His recent tweet theme that circles around personal empowermentHow his upbringing contributed to him being raised to be a self-empowered critical thinkerHis watershed moment and the many turns he took transitioning from agency work to freelance and eventually building his personal brandHis views on self-initiated or free work as means to maintain creative control while gaining client referencesWorking for experience vs working for exposureHow he developed his abundance mindset and why he’s all about leveraging Taking the “beatdown” of owning up to his choices at the expense of his self-confidenceThe “Fire Me or I quit” decisionWhy he sees himself as a true-born entrepreneurThe standard by which he measures himself againstExpanding his content themes and why he believes everything we do is a lifestyleHow the difference between where he is on Maslow’s Hierarchy of Needs and where his audience is affects what he teachesHis Create, Grow, and Earn FrameworkSeparating your economic value from your human value How not having ownership of his time, work, and relationships pushed him into depressionTaking back control through doing independent work and working out personal resentments His radical transparency with his earnings and altruistic giving of learnings being means to pay it forward for all the training he himself receivedWhy chasing the feeling of pleasing his parents translates to him wanting to empower and share knowledge to othersHis thoughts on achieving mastery, being multi-creative, and how to self-actualize creatively Being intentional and purposeful about choices but trusting the process at the same timeWhy a career is like a web, not a ladder and how this is telling of a creative’s non-linear approach to lifeWhy knowing what to do beyond victory is as important as knowing how to achieve itHow he fell back in-love with taking photos, picked up wedding photography gigs, and allowed it to challenge himself and meet new peopleFinding the fulfillment of seeing growth in others through hands-on, people to people mentorshipWhat’s next for him and what audiences can look out for in his next videosHis concept of net happinessA practical guidebook of his Create, Grown, and Earn Framework that’s in the worksHow he applies the Japanese concept of Ikigai in everything he doesWhy he believes quality and quantity are non-combative and what should actually be more prioritized above the twoHis advice to younger creatives to be consistent first before exceptionalThe 4 Rs of Entrepreneurship that he lives by His personal mantraRoberto Blake is the Founder of Awesome Creator Academy where he motivates and mentors small business owners and content creators on how to build their brands and businesses. He has created over 1000 educational videos on his YouTube channel and regularly speaks at his Create Something Awesome podcast where he has reached millions and inspired even more to embrace their creativity and achieve their ambitions.To connect with Roberto, head on over to his channels:Instagram: @robertoblakeTwitter: @robertoblakeFacebook: https://www.facebook.com/Robertoblake2/LinkedIn: https://www.linkedin.com/in/robertoblakeWebsite: https://www.awesomecreatoracademy.com/YouTube: https://www.youtube.com/channel/UCovtFObhY9NypXcyHxAS7-QThanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished crea

Nicole helps entrepreneurs, influencers, and business owners improve their marketing results through coaching programs that highlight stellar personal branding and engaging content marketing.She talks about her career transition from holding a senior level position in corporate to building her own marketing business and how she juggles developing her personal brand and doing client work.We talk about:What brought on her shift from corporate to personal brandingThe differences between being part of a corporate marketing team and being on your ownHow she handled impostor syndrome and the challenges that came with doing everything on her own as a solopreneurHow she leveraged her corporate experience to find her niche and succeed in itThe beginnings of Lollipop Social and how inspiration for its name came from a random airport experience with her sonThe first thing she did to scale her business that made all the differenceHow a major setback in her business opened doors to bigger opportunitiesAllowing audiences a glimpse of how you work through videos so they feel like they know you and are more enticed to work with youHer Chocolate Cake Model that allows her to remain authentic to her audience while drawing the line with oversharing Why she believes in the power of showing up, knowing your audience, and knowing your “why”Nicole’s marketing career started at the Financial Times over 20 years ago. Today, she is a Chartered Marketer who develops sweet success from superb marketing strategies through Lollipop Social, a sought-after Social Media Coach, and Events Speaker.To connect with Nicole, head on over to her channels:LinkedIn: https://www.linkedin.com/in/nicoleosborne1/YouTube: https://www.youtube.com/c/NicoleOsborneWunderstarsInstagram: https://www.instagram.com/wunderstars_/Twitter: https://twitter.com/WunderstarsWebsite: www.lollipopsocial.co.uk Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

In this episode, I speak with Natalie Hailey, CEO and Founder of Hot Content UK — an end-to-end content marketing agency that specializes both in creating and maximizing the bandwidth of existing content to rapidly accelerate channel growth. Natalie is the embodiment of the quote “Whatever you give a woman, she’s going to multiply”. Give her one YouTube video and she’ll create endless content with it!We discuss:Her career trajectory from being a realtor to a copywriter to Hot Content UK CEO and FounderThe manifestation of her niche through a chance encounter with a clientAllowing brands to focus on creating great content while offloading publishing, repurposing, and promotion to an outsourced managerWhat content repurposing is and why her agency champions itThe best original form of content that opens up the most possibilitiesTipping the scales between specializing in a specific service and being flexible to client needsHow she arrived at her podcast format and why you should also take the time to consider how you build your content streamTiktok’s rising popularity and how businesses can maximize it in the futureThe importance of seemingly small details like YouTube thumbnails Her personal mantraFor more of Natalie’s work, head on over to her channels:Instagram: https://www.instagram.com/natalie_hotcontent/Website: https://www.hotcontent.co.uk/YouTube: https://www.youtube.com/channel/UCSf87a4GMhExMAIBHdES3zg Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

In this episode, I speak with Ben Amos — Creative Director of video strategy and production agency Innovate Media and CEO of Engage Video Marketing. Undoubtedly the go-to guru for video strategy, Ben recently landed a highly coveted speaking engagement at Social Media Marketing World 2020.The video maven and well-known podcaster talks about the following:How he landed his SMMW2020 speaking gigBroadening networks through the reciprocal relationship of creative entrepreneurs exposing each other to their audiences His video strategy philosophyTips on how to combat hesitations on going into video Creating an audience-centric video strategy vs. posting random contentA simple mindset shift about creating videos that will get you more viewsHow he leverages the power of a personal brand behind his agency brandCreating the Online Video Strategy Blueprint for video producers The motivations behind Engage Video Marketing AcademyHow to know where to post your videosUpcoming trends in video strategy and productionTo connect with Ben and for more information on his services, head on over to his channels:Twitter: https://twitter.com/engage_benLinkedIn: https://au.linkedin.com/in/beninnovateWebsite: http://engagevideomarketing.com/To join the academy: https://engagevideomarketing.com/academy/For video producers: http://www.onlinevideostrategyblueprint.com/Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

Gavin is an ads guru and creator of the Funnel Academy - a membership site that offers video courses that provide invaluable strategies on how to run ads and actually get results from them. He is a massive fan of step-by-step processes and frameworks so the academy follows a roadmap that underscores not just information and resources but also in-depth training and implementation.We talk about:The two parts of his businessHis non-linear career path and why he decided to offer training in a community settingWhy he starts his Funnel Academy roadmap with mindset fine-tuningTipping the scale between providing information and promoting implementation One of the biggest hurdles he faces in running ads for othersWhat could be causing the roadblock when ads don’t get resultsHis personal mantra borne out of being a good influence and doing honest work in a market that has bad practices in itA Podiatrist member of the Funnel Academy whose business and life changed completely as a result of his coursesSocial Media Marketing World, the door it opens to build connections, and the power that simply being open to conversation hasTo connect with Gavin, head on over to his channels:Instagram: https://www.instagram.com/mrgavinbell/Twitter: https://twitter.com/MrGavinBellFacebook: https://www.facebook.com/MrGavinBell/LinkedIn: https://uk.linkedin.com/in/mrgavinbellYouTube: https://www.youtube.com/channel/UCYwX0DRfD06rx1E9iNa7fFwWebsite: https://mrgavinbell.com/Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP: https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

In this episode of the Brand Design Masters Podcast, I talk to Clare Josa — a leadership mentor, speaker, podcaster and 8-time author who has spent 15 years studying imposter syndrome. Following the successful completion of a comprehensive research study on the subject matter, Clare has just written and published a book entitled “Ditching Imposter Syndrome” where she breaks down what she refers to as the 4Ps or telltale signs of having imposter syndrome.Considered to be one of the most accomplished experts on the subject, Clare discusses the following:Common characteristics of those suffering with imposter syndrome4Ps: symptomatic traits of someone with the conditionOn branding: how starting by specializing in what she’s good at and niching down her personal brand on the subject eventually opened more doors of opportunities for her businessMaximizing social media: getting echoes VS getting conversionsWhy depth is more important than width when it comes to exposureSteps in recovering from imposter syndromeHow to turn that little critic in your head into your cheerleader without going to war with itHer personal mantraFor more resources on imposter syndrome or more of Clare Josa’s work, head on over to her channels:Free Download: ABC Cheatsheet and .MP3: http://www.clarejosa.com/philipPodcast: http://www.clarejosa.com/revolutionary-women-new-podcast-clare-josaWebsite: http://www.clarejosa.comTwitter: https://twitter.com/ClareJosaThanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.comJOIN THE BRAND•MUSE NEWSLETTER:http://www.philipvandusen.com/museFOLLOW ME ON TWITTER:https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusenLIKE ME ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals or anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

In this interview, I talk with Amy about her career as a new media triple threat—YouTuber, keynote speaker and best-selling author. We discuss her rebranding efforts, dealing with evolving content, coaching people with her mantra of going after the life you want, and leveraging online communication to make this a reality.The social media maven, vlogging sensation and marketing guru does what she does best and gives an articulate account of the following:How her career developed as a result of doing things people were afraid to doRebranding and the steps she took to really nail who her audience isSegmenting her brands but also developing a complementary relationship between each oneBeing purposeful VS spreading yourself too thinly on social mediaWhy people are joining the conversation on Facebook Messenger or Instagram more than Twitter or SnapchatHow being an introvert turns out to be a great asset despite being a brand that harnesses online video communication greatlyHow she stays inspiredHer personal mantra that she’s known for across the boardAmy owns two marketing companies — Aftermarq and Vlog Boss Studios, creator of the popular YouTube series Savvy Sexy Social, and author of the best-selling book Vlog Like a Boss: How to Kill It Online with Video Blogging.For more of Amy Landino’s work, head on over to her channels:Website: https://amylandino.comTwitter: https://twitter.com/SchmittasticInstagram: https://www.instagram.com/schmittastic/Facebook: https://www.facebook.com/officialamylandinoYouTube: https://www.youtube.com/channel/UCR9gMSj0UUxGvgfpNhhF3JwLive with Amy: https://www.youtube.com/channel/UCMKC0QF4WrVIXdotkh6HG6wVlog Boss radio podcast on iTunes: https://podcasts.apple.com/us/podcast/vlog-boss-radio/id872395184Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.comJOIN THE BRAND•MUSE NEWSLETTER:http://www.philipvandusen.com/muse FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE ME ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals or anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

Establishing a reputation and presence for yourself outside of work or the definition of your job or agency is important. In this episode, I talk about why building your personal brand doesn’t need to be complex and provide you with a break down of what you’ll need to get started on developing your own personal brand.Mentioned in the podcast:9 Brand Design Elements Your Brand MUST Have for Designers and EntrepreneursJeff Bezos’ first Amazon officeThanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER:http://www.philipvandusen.com/muse FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE ME ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals or anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

We discuss his non-linear career path stemming from being exposed to both analytical and creative schools of thought early on in his family life, the importance of a lifetime of learning, and interestingly enough how he and his team landed an interior design job because of a strong sense of story. That last one opens up a multitude of possibilities and challenges the usual perspective on how to get clients.The Emmy award-winning designer talks in greater detail about the following:How to constantly challenge yourself and consistently growThe evolving process of branding his personal brand, Blind, Inc, and The FuturHow he gets clientsBulletproofing your creative careerTipping the scale between being a Generalist VS SpecialistHow to stay inspiredTwo things that designers or creative people need to possessHis two personal mantrasTo connect with Chris Do, head on over to his channels:Instagram: https://www.instagram.com/thechrisdo/Twitter: https://twitter.com/theChrisDoPinterest: https://www.pinterest.ph/theChrisDo/The Futur on YouTube: https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvogThe Futur on Facebook: https://www.facebook.com/theFuturisHereThe Futur on Twitter: https://twitter.com/thefuturishereThanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.comJOIN THE BRAND•MUSE NEWSLETTER:http://www.philipvandusen.com/museFOLLOW ME ON TWITTER:https://twitter.com/philipvandusenSUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusenFOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusenLIKE ME ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals or anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

The reality is that many creative people express themselves in a range of creative ways. In this episode, I talk about how being a multi-creative becomes a strength, the right approach to it that unlocks its greatest advantages and when to make the tough decision to walk away from a creative outlet that is holding you back from achieving your goals.Here are some of the topics I dive into:Different types of multi-creativesNurturing a creative outlet that feeds your creativityThe most important question to ask yourselfThe right age to get into a creative interestEbb and flow between different passionsImportance of having a creative outlet outside of your main line of workMaking the tough call of eliminating verticalsThanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER:http://www.philipvandusen.com/muse FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE ME ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals or anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

At his core, Chris is a problem solver. We discuss rising up to the challenge of finding solutions to our clients’ problems but more importantly, how this entails constant improvement, getting your personal brand out there, and being intentional about showing up every single day and getting the work done.We talk about:His own mentors The importance of opening yourself up to input in an industry that is all about outputHow to stay inspired to keep on learningThe beginnings of his now seamless brand designContext marketing applied to the Youpreneur Summit landing pageP2P connections, the power of personal branding, and how to get yourself out there in a way you’re comfortable withTrends to watch out for: the consistent weight of video as a vehicle, the rise of behind the scenes type of live videos, and the enduring importance of prioritizing your personal online hubChris’ personal mantraFor more of Chris Ducker’s work, head on over to his channels:Website: http://www.chrisducker.comTwitter: https://twitter.com/ChrisDuckerYouTube: https://www.youtube.com/user/chrisduckerYoupreneur.FM podcast: http://www.chrisducker.com/podcastThanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE ME ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals or anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

This episode gives valuable insights on what it means to have a great career and achieve success especially to those who have been messaging me about identifying their passion, stepping into their purpose, and finding success in all these. I'll give you a hint: the secret lies in taking advantage of tangential opportunities that present themselves and leveraging them for the new skills they can teach you and keeping at it despite any challenges that come your way.I talk more about these in the podcast but here are some truths you probably didn't know about me:1. Branding was never my first career--I studied to be something else!2. I went through several watersheds in my career before I found contentment in what I was doing. I share why you will too and how you’ll be better for it.3. I was over 30 when I began my career in branding and design. So don’t think it’s ever too late to start. Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER:http://www.philipvandusen.com/muse FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE ME ON FACEBOOK:https://www.facebook.com/verhaalbranddesign Bring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals or anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

In this episode I touch on how the podcast is about the power of design and branding to build successful and profitable businesses. This is significantly relevant especially with today’s creative economy exploding and the growing need for creative professionals to meet that demand for creative content.The podcast will take on a variety of topics through formats including solo sharing, guest host chats, interviews, or through repurposed video content from my YouTube channel.Some topics you can expect in future episodes include:improving creative skills (branding, designing, writing, editing)personal brandingnetworkingmarketingmechanisms of building a creative businessIt’s my hope that the many valuable topics and discussions bring you closer to becoming what I call the 3Rs: Recognized, Remembered, and Revered.I’ll be completely transparent in sharing everything I’ve picked up in my long and successful career, from everything I wish I knew to everything I’m learning now, to help benefit you and your personal career or business.This step to expand the reach of these valuable learnings from my YouTube channel and brand•muse newsletter to the podcast airwaves will help more of you become indispensable partners to your clients and enables your business to soar.Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER:http://www.philipvandusen.com/muse FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE ME ON FACEBOOK:https://www.facebook.com/verhaalbranddesign Bring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals or anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.