Behind the Numbers: an EMARKETER Podcast
169 episodes — Page 1 of 4
AI IRL: How People Really Use It | Behind the Numbers
Aug 24, 202632 min
Affiliate as a Strategy with AWIN and HigherDOSE | Behind the Numbers
Aug 21, 202624 min
Soccer’s Advertising Opportunity: Reaching the World’s Biggest Audience | In the Game
Aug 20, 202632 min
Why Shopping Feels Disconnected with Colgate-Palmolive | Reimagining Retail
Aug 19, 202624 min
An Advertising Disconnect? AI Covers and Remixes? — The 3 Big Questions for Spotify | Behind the Numbers
Aug 17, 202622 min
Amazon's AI Gaining Traction? Will AWS Eclipse Retail Soon? — The 3 Big Questions for Amazon | Behind the Numbers
Aug 14, 202621 min
Bombas and Soles4Souls on What Purpose Looks Like in Practice
Aug 12, 202629 min
Meta's Next Big App? Meta's Next Big Agent? — The 3 Big Questions for Meta | Behind the Numbers
Aug 10, 202627 min
From Fitness Tracker to AI Health Hub: Which Health Metrics Really Matter? | Behind the Numbers
Aug 7, 202624 min
After the First Bell: Capturing the Next Wave of Back-to-School Spending | Reimagining Retail
Aug 5, 202625 min
Is Google’s AI Bet Too Big? YouTube's Next Chapter? — The 3 Big Questions for Google | Behind the Numbers
Aug 3, 202625 min
The Ad Dollar–Attention Gap: Social Media, Subscription OTT, and Digital Audio | Behind the Numbers
Jul 31, 202628 min
The Spectacle of Sports: How Brands Create Big Moments Beyond the Game | In the Game
Jul 30, 202627 min
Nike Rips The Script, Play-Doh Bloom Kits for Adults, and More | Reimagining Retail
Jul 29, 202626 min
Lean-Back Viewing Fading? What a Netflix Bundle Looks Like? — The 3 Big Questions for Netflix | Behind the Numbers
Jul 27, 202621 min
What If the EU Bans Infinite Scroll, Facebook Becomes Cool, and OpenAI Makes $100 Billion in Ads? | Behind the Numbers
Jul 24, 202634 min
The GLP-1 Weight-Loss Revolution: Retail’s Next Big Disruption? | Reimagining Retail
Jul 22, 202620 min
What If... Sports Viewership Declined, Meta Paid $1.4T, and AI Monetized Product Placement? | Behind the Numbers
Jul 20, 202627 min
The Attention Wars: TV Actually Reigns Over Mobile—and GenAI Time Is Rising | Behind the Numbers
Jul 17, 202622 min
The Frugal Rich: How Consumers Decide What’s Worth It | Reimagining Retail
Jul 15, 202625 min
Fox + Roku = ? | Behind the Numbers
Jul 13, 202619 min
AI's Next Chapter: The MANGOS Era and the Race to IPO | Behind the Numbers
Jul 10, 202629 min
How Saatva Went from an Affordable Luxury Mattress to a Restorative Sleep Brand | Reimagining Retail
Jul 8, 202620 min
The Secret Behind Every Great AI Agent | Behind the Numbers
Jul 6, 202619 min
Cannes Miniseries Podcast: Albertsons Media Collective Unpacks the Mysteries of iROAS
Jul 2, 202612 min
The Prime Day 2026 Shift: From Treasure Hunt to Savings Strategy | Reimagining Retail
Jul 1, 202618 min
Winning the World Cup: Capturing Fans at the World's Biggest Event | In the Game
Jun 30, 202636 min
Why Advertisers Are Buying Moments, Not Media | Behind the Numbers
Jun 29, 202624 min
Kroger Precision Marketing Discusses How Marketers Are Rethinking Brand Growth Strategies
Jun 25, 202618 min
Nike Says Knicks Always Dreamed, Stella Artois Says "Work From the Bar", and More | Reimagining Retail
Jun 24, 202627 min
Apple's New Siri Crashes The AI Party | Behind the Numbers
Jun 22, 202618 min
What Travel Will Look Like For Americans This Summer | Behind the Numbers
Jun 18, 202620 min
ThredUp Explains How to Make Resale Work for You | Reimagining Retail
Jun 17, 202624 min
Cannes 2026: What Everyone Is Talking About | Behind the Numbers
Jun 15, 202625 min
AI Can Recommend. But Can It Sell? | Behind the Numbers
Jun 12, 202622 min
What Every Retailer Can Learn from the Value Apparel Shopper with Rainbow Apparel | Reimagining Retail
Jun 10, 202629 min
Mind, Body, Basket: The Rise of the Wellness Shopper | Behind the Numbers
Jun 8, 202628 min
Touch Grass Marketing: How Digital Brands Go IRL | Behind the Numbers
Jun 5, 202629 min
Britain’s Retail King: Tesco’s Next Chapter | Reimagining Retail
Jun 3, 202625 min
Google Reinvents Search as OpenAI Gets Cleared for Takeoff | Behind the Numbers
Jun 1, 202634 min
Social Media Is Quietly Taking Over Your Living Room | Behind the Numbers
May 29, 202624 min
Swatch x Audemars Piguet’s “Royal Pop” Collab Chaos, Miller's Soccer Ball Cooler, and More | Reimagining Retail
May 27, 202630 min
AI Might Be Wiping Out Entry-Level Jobs — and Changing the Ones That Survive | Behind the Numbers
May 26, 202628 min
Caitlin Clark and the Women’s Sports Gold Rush | In the Game
May 21, 202634 min
Retail’s Biggest Shopping Festival: The Singles’ Day Opportunity with AliExpress | Reimagining Retail
May 20, 202623 min
Spotify the Lifestyle App? Can Badges Fix Spotify's AI Issue? 3 Big Questions for Spotify | Behind the Numbers
May 18, 202626 min
Amazon’s AI Overviews Changes Discovery? Shopping AI or General AI? 3 Big Questions for Amazon | Behind the Numbers
May 15, 202629 min
From Search to Sofa: Rethinking Discovery with Furniture.com | Reimagining Retail
May 13, 202628 min
Where Should Meta Be Focusing Its AI Efforts? An AI Mark Zuckerberg? 3 Big Questions for Meta | Behind the Numbers
May 11, 202630 min
Is Google Quietly Losing? YouTube “Stations” Impact? 3 Big Questions for Google | Behind the Numbers
May 8, 202624 min