Behind the Numbers: an EMARKETER Podcast
191 episodes — Page 1 of 4
What Mobile Measurement Teaches Us About Digital Transformation | Behind the Numbers
Oct 9, 202624 min
The IAB Weighs In On When Influence Starts to Feel Manufactured | Reimagining Retail
Oct 7, 202624 min
The Doctor’s New Role in an AI World | Behind the Numbers
Oct 5, 202625 min
Log Off. Look Up. Why Is Everyone Craving Real Life Again? | Behind the Numbers
Oct 2, 202631 min
Target's Isaac Mizrahi Employee Apparel Line, McDonald's Media Network, and More | Reimagining Retail
Sep 30, 202626 min
When Sports Storytelling Changes the Game | In the Game
Sep 29, 202628 min
The Future of Digital Is Defined by the Human-AI Relationship | Behind the Numbers
Sep 28, 202624 min
Could AI Hurt Your Brand? | Behind the Numbers
Sep 25, 202623 min
How Seasonal Moments Reveal What Consumers Want Next | Behind the Numbers
Sep 24, 202622 min
Meet the New Beauty Counter | Reimagining Retail
Sep 23, 202622 min
The AI Slowdown Debate: What’s at Risk? | Behind the Numbers
Sep 21, 202634 min
Why OpenAI Thinks AGI Is Here | Behind the Numbers
Sep 18, 202623 min
Will AI Be a Gift-Giving Hero or Retail Headache? | Reimagining Retail
Sep 16, 202621 min
Why Travel’s Biggest Brands Invisible in AI Answers | Behind the Numbers
Sep 14, 202619 min
Reddit's Growing Importance | Behind the Numbers
Sep 11, 202626 min
How David’s Bridal Helps With the Entire Wedding Journey | Reimagining Retail
Sep 9, 202626 min
The AI Financial Advisor: Banks’ Biggest Opportunity or Biggest Threat? | Behind the Numbers
Sep 8, 202625 min
How Meta’s Landmark Trial Will Reshape Social Media | Behind the Numbers
Sep 4, 202620 min
Kidulting is Big Business | Reimagining Retail
Sep 2, 202623 min
YouTube's Complicated Relationship With TV | Behind the Numbers
Aug 31, 202625 min
The AI Platforms Race: From Curious to Customer | Behind the Numbers
Aug 28, 202623 min
Clarks’ Kris Kross “Jump” Reboot, Halos x Blippi’s Healthy School Snacking, and More | Reimagining Retail
Aug 26, 202622 min
AI IRL: How People Really Use It | Behind the Numbers
Aug 24, 202632 min
Affiliate as a Strategy with AWIN and HigherDOSE | Behind the Numbers
Aug 21, 202624 min
Soccer’s Advertising Opportunity: Reaching the World’s Biggest Audience | In the Game
Aug 20, 202632 min
Why Shopping Feels Disconnected with Colgate-Palmolive | Reimagining Retail
Aug 19, 202624 min
An Advertising Disconnect? AI Covers and Remixes? — The 3 Big Questions for Spotify | Behind the Numbers
Aug 17, 202622 min
Amazon's AI Gaining Traction? Will AWS Eclipse Retail Soon? — The 3 Big Questions for Amazon | Behind the Numbers
Aug 14, 202621 min
Bombas and Soles4Souls on What Purpose Looks Like in Practice
Aug 12, 202629 min
Meta's Next Big App? Meta's Next Big Agent? — The 3 Big Questions for Meta | Behind the Numbers
Aug 10, 202627 min
From Fitness Tracker to AI Health Hub: Which Health Metrics Really Matter? | Behind the Numbers
Aug 7, 202624 min
After the First Bell: Capturing the Next Wave of Back-to-School Spending | Reimagining Retail
Aug 5, 202625 min
Is Google’s AI Bet Too Big? YouTube's Next Chapter? — The 3 Big Questions for Google | Behind the Numbers
Aug 3, 202625 min
The Ad Dollar–Attention Gap: Social Media, Subscription OTT, and Digital Audio | Behind the Numbers
Jul 31, 202628 min
The Spectacle of Sports: How Brands Create Big Moments Beyond the Game | In the Game
Jul 30, 202627 min
Nike Rips The Script, Play-Doh Bloom Kits for Adults, and More | Reimagining Retail
Jul 29, 202626 min
Lean-Back Viewing Fading? What a Netflix Bundle Looks Like? — The 3 Big Questions for Netflix | Behind the Numbers
Jul 27, 202621 min
What If the EU Bans Infinite Scroll, Facebook Becomes Cool, and OpenAI Makes $100 Billion in Ads? | Behind the Numbers
Jul 24, 202634 min
The GLP-1 Weight-Loss Revolution: Retail’s Next Big Disruption? | Reimagining Retail
Jul 22, 202620 min
What If... Sports Viewership Declined, Meta Paid $1.4T, and AI Monetized Product Placement? | Behind the Numbers
Jul 20, 202627 min
The Attention Wars: TV Actually Reigns Over Mobile—and GenAI Time Is Rising | Behind the Numbers
Jul 17, 202622 min
The Frugal Rich: How Consumers Decide What’s Worth It | Reimagining Retail
Jul 15, 202625 min
Fox + Roku = ? | Behind the Numbers
Jul 13, 202619 min
AI's Next Chapter: The MANGOS Era and the Race to IPO | Behind the Numbers
Jul 10, 202629 min
How Saatva Went from an Affordable Luxury Mattress to a Restorative Sleep Brand | Reimagining Retail
Jul 8, 202620 min
The Secret Behind Every Great AI Agent | Behind the Numbers
Jul 6, 202619 min
Cannes Miniseries Podcast: Albertsons Media Collective Unpacks the Mysteries of iROAS
Jul 2, 202612 min
The Prime Day 2026 Shift: From Treasure Hunt to Savings Strategy | Reimagining Retail
Jul 1, 202618 min
Winning the World Cup: Capturing Fans at the World's Biggest Event | In the Game
Jun 30, 202636 min
Why Advertisers Are Buying Moments, Not Media | Behind the Numbers
Jun 29, 202624 min