Ken Hardison: Innovation, Referrals, and Staying Top of Mind
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Show Notes
In this episode, Steve Fretzin and Ken Hardison discuss:
- Being willing to innovate and try new things in marketing.
- Creativity and innovation in business growth.
- The power in masterminds with fresh ideas and perspectives.
- Keeping in front of your already existing clientele.
Key Takeaways:
- It is all about perception and how you are viewed.
- There is enough business out there for everyone, but you need to get out there and take action, not just wait for it to come to you.
- You can learn by trial and error, or you can learn from other’s trials and errors.
- You don’t have to make big, grand gestures to your clients, but do make them meaningful to remain connected.
"When you get a referral, take the time to write a handwritten thank you note." — Ken Hardison
Connect with Ken Hardison:
Website: pilmma.org
Book: amazon.com/Under-Promise-Over-Deliver-Preeminent/dp/1599324989
Show: pilmma.org/grow-your-law-firm-podcast
YouTube: youtube.com/channel/UCckDYWg4ozuImSn5-ab5hAQ
Instagram: instagram.com/pilmma
Twitter: twitter.com/PILMMAorg
Facebook: facebook.com/PILMMA
LinkedIn: linkedin.com/company/pilmma & linkedin.com/in/kenhardison
Connect with Steve Fretzin:
LinkedIn: Steve Fretzin
Twitter: @stevefretzin
Facebook: Fretzin, Inc.
Website: Fretzin.com
Email: [email protected]
Book: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!
YouTube: Steve Fretzin
Call Steve directly at 847-602-6911
Show notes by Podcastologist Chelsea Taylor-Sturkie
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.