Season 14 · Episode 208
Michele Nieberding on AI Hype, Buyer Trust, and Product Marketing Clarity
February 12, 202647m 43sExplicit
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Show Notes
Everyone says their product is “AI-powered.”
But… is it really?
On this episode of Back on T-R-A-C-K, Michele Nieberding, Director of Product Marketing, AI at Treasure Data, breaks down what’s real versus what’s hype.
This is a fun way to get into a serious conversation about:
• AI trust and transparency
• Product marketing in the age of hype
• How buyers actually evaluate “AI” claims
This episode is powered by MKG. We handle the details so you can capture the market.
Topics
marketingb2bpodcastkerry guardtea time with tech marketing leadersdigital marketingmarketingmkg marketing